The Facebook Pixel is a bit of code that you can put into a website in order to monitor user behavior. And also collect data for marketing purposes. This is for advertising purposes. It is possible to use it to track conversions, analyze ads' success, and generate particular audiences for future adv...
As we all know, Instagram is the top social media platform today. Create, share, reach, and follow. At this point, targeting specific groups of people on Instagram through Facebook ads is a powerful way for your company to expand its Instagram presence. So, the question is, “How am I going to achiev...
It is almost impossible for an internet user not to encounter Facebook. Since 2004, users have communicated and shared their daily lives via Facebook. At first, the purpose was mainly to share funny and everyday happenings. Then, the potential of the platform became huge. Posts that went viral were ...
We see social media marketing tips here and there. But, why exactly is it so common and popular? First and foremost, let's remember the current number of daily active users on the most popular social media marketing platforms: 1.9 billion for Facebook 600 million for TikTok 500 million for...
Using Twitter and social media efficiently is essential for the growth and development of e-commerce businesses. Social media provides communication with users and potential customers and facilitates the work in advertising and marketing with various visual features such as videos and photos. Althou...
Writing an Instagram bio seems like a straightforward task, and you may think adding a few things will be enough. However, if you want something to reflect yourself or your business and create the perfect Instagram bio, it should be more than just a few steps. You should have an Instagram a...
Who could deny that YouTube is one of the shining stars of the 21st century? All the more when knowing that it's the second most used platform on the blue planet. For many people, watching a video has become a mundane day-to-day activity, just like toothbrushing. Nearly 5 billion videos are watched ...
If you have started a new business or if you have a small business, you should utilize each opportunity to reach more people. Facebook marketing for small business opportunities is definitely one of the best ways for that because it has billions of users. Have you heard of "Facebook for Business" be...
Captions on Instagram give more explanations about photos or Instagram videos. A good Instagram caption brings quite a lot of value to the image or video. Since Instagram captions are descriptive, they explain the context of Instagram and allow interaction. Good captions for Instagram will help deli...