SEO and Digital Marketing Blog

CRO stands for Conversion Rate Optimization, which is essentially the art of creating valuable customers out of regular website visitors. In today's world, where businesses are largely digitalized, getting online interaction is vital for businesses to maximize their online presence and thrive. In or...

In science, we can sometimes make erroneous conclusions when checking our theses. There are many reasons for these mistakes, such as things that escape one's attention, faulty data, and more. Statistics is a really confusing branch and is essentially a game of probability. Because no matter how smal...

Push notification is a method apps and websites use to push their notification to your device's top section or lock screen. To do that, apps first need your authorization to enable notifications. Because of the large variety of types and quality of push notifications, there is push marketing in the ...

With the improvement of digital marketing, the ways of attracting more visitors to an online website have enhanced to the point that it has become more and more difficult to count how many strategies online website owners actually implement in their websites. However, even if you implement every str...

As we all know the fact that, with the increased usage of the internet after 1995, the use of electronic commerce, also known as eCommerce, has also increased over time up to now. Nowadays, in order to sell your eCommerce products, you need to customize your online website in a way that will attract...

What is heatmap visualization? We began by answering what is heatmap. A heatmap is a graphical representation of data where individual values contained in a matrix are represented as colors. It's an effective way to visualize large datasets, especially when you want to show how a single variable or ...

As power grows, it becomes essential for every business to use strategies to build and develop an online presence. You can use many SEO strategies to make your website stand out in search engines. One of the popular SEO strategies lately is programmatic SEO. Google Ads has become an expensive and hi...

Digital marketing depends on website optimization and online traffic that should result in generating desired clients. To be successful in the digital world, it is a well-known fact to every marketer and business owner that website optimization is the key. It should not be surprising to digital...

Building a proper image for your brand and getting the information you need from your target audience is essential. To transfer visitors into leads and later on into loyal clients is the aim of all businesses. For this reason, digital marketing efforts are enhancing and developing to be able to exce...