SEO Mistakes and How to Deal With Them

When it comes to SEO Mistakes, it is easy to go unnoticed. So, in short, you may have no idea about the mistakes you have made. For example, not adding keywords to the titles, trying to create low-quality links, etc. There are thousands of horrible mistakes you can make.

There are many details needed to ensure success in SEO practices. However, the biggest secret to success is to develop yourself and achieve this process in line with the dynamics of the medium used.

In this article, we will talk about the minor mistakes you can make while SEO implementation. Remember, these errors that you don’t take seriously by saying small may cause significant click losses in your content traffic.

Most Common SEO Mistakes

We made a list and included some SEO errors you’ll want to avoid for 2023 and later!

most common seo mistakes

Biggest of SEO Mistakes – The Tendency for the Wrong Keywords

One of the most common mistakes is the wrong keyword selection. When choosing a keyword, the keyword should be related to the site and concentrated on it. Once the correct keyword is found, a backlink should be taken on that keyword. In this way, search engines can initiate an increase in that word search. You can create a keyword research checklist to not make mistakes in analyzing keywords.

Not Having a Mobile Responsive Website

Most people use their mobile phones to use the internet and search for their queries on search engines. In this situation, if you don’t have a mobile-friendly website, your bounce rate will increase, which is a not good statistic for SEO. Many users tend to leave the website when the website doesn’t load in seconds. Besides the loading issue of the not mobile responsive website, the website will not be user-friendly to use on mobile devices, and visitors will leave. In addition, a mobile responsive website is a ranking factor for search engines. That’s why not having a mobile-responsive website will be a negative sign for search engines.

Speed Issues

If your website and website content load slowly, it will be a problem for users and search engines. Similar to not having a mobile responsive website, it will increase the bounce rate because, according to the statistics, most visitors leave the website in 5 seconds if it doesn’t load. To speed up your website, you can reduce your image sizes, add useful plugins for website speed, use high-quality web hosting services, and delete unnecessary plugins.

Incorrect Website Title Selection

Another place that is not given importance is the site title. Some webmasters leave the <title> </title> tag of their site blank. This isn’t good for SEO. To be shown in the search results, <title> </title> tags must be filled.

JavaScript Menus

JavaScript menus are not read and indexed by search engine bots like GoogleBot. The pages of your site will not appear in SERPs because they are not indexed. Therefore, when using the JavaScript menu, the page links in the menu should be specified in the sitemap file. Thus, search engine bots see and index your pages from the sitemap file.

Insufficient Site Update and Maintenance

Leaving the site as it is and not taking care of it also lowers your website in SERPs. If the site is a blog or forum site, it is necessary to keep it updated by writing a certain number of articles every day. Search engines like Google put your website at the top because it is up to date. At the same time, it is necessary to check the site regularly to see if there are any errors.

Adding Too Many Meta Tags

It is wrong to add a large number of meta tags to the site so that it would appear in the SERPs. In this case, Google thinks the site is doing Spam and can put the site into the SandBox. It is only necessary to add meta tags related to the site.

Image Usage in Titles

It is one of the biggest mistakes made by users who care about the design of the site. Adding images to the title section of posts or pages is not visible to search engine bots. In such cases, it is better to add title = “Title” code to the images or replace the images with <h1> Title </h1> tags.

Backlink Spam SEO Mistakes

Site owners who want to be at the top of the SERPs buy backlinks. Newly opened websites may end up in the Sandbox because of buying excessive backlinks. When buying backlinks, they should be purchased from sites similar to the content of the site. Newly opened sites should get backlinks little by little. They should start with original article indexes, then wait for time to pass. After a certain period, backlink purchases can be started again.

Keyword Deficiency in Content

Keywords should be sprinkled into the content on your website. Keywords should not be too much in terms of numbers. This indicates that you are spamming. However, deficiency in the keywords of the content makes the site not appear in the SERPs. Content-related keywords must be entered. For example, let’s say the title of your article is “How to Install vBulletin”. The tags you will add to it should be “vBulletin setup, install vBulleting, how to install vBulletin” etc.

Building the Wrong Backlink Strategy

Links to our site through different websites are vital for SEO. Links with high quality and a high level of interest will ensure that your website ranks well in the SERPs. In the opposite case, links from low-quality websites will negatively affect our site.

Optimizing the Site by a Single Search Engine

Another one of the most common SEO mistakes is; optimizing your website for only one search engine. Browse your website in the form of www.sitename.com on all search engines. If you do not see your site in the results, you should use webmaster tools to verify your website after adding it.

Publishing Copy Content

This issue can also be described as “poor quality content”. Copy content is so common today and is a practice punished by search engines. Copying content is considered spam by Google.

duplicate content checker

Instead of continually repeating content, creating quality and original content by producing unique and meaningful texts is necessary. You can use Dopinger’s duplicate content checker tool to analyze your site.

Indexing Poor Content Pages

Pages that do not provide enough information to the visitor and contain little text are known as weak pages. There will be negative feedback when these pages appear in front of the user in the search results. In this case, it will be necessary to produce quality content for such weak content pages, or if you cannot produce quality content, it should be closed to the index.

No Site Optimization According to the New Rules

Google has a structure that continually updates itself. The SEO work standards made today will change a lot after one year. What you need to do is to optimize your website according to the new SEO rules by following the SEO rules.

Conclusion – No SEO Mistakes and Routine Checks

Any of these SEO Mistakes can damage the website’s potential. So, it’s vital to be aware of them as site administrators with regular site audits. Even if you experience crawl issues that prevent pages from being indexed or duplicate content issues that risk potential penalties, you can use a checklist to avoid problems you encounter. You should always check the SEO and UX health of your website. Thus, you will have an absolute advantage in terms of search visibility. In line with this advantage, your site’s user interaction will increase positively.

Frequently Asked Questions About

Google uses keywords to understand what our websites and pages are about. If you use the same keywords all over, Google will try to understand the page is the best fit. If your content is too repetitive with keywords, Google might get it wrong.

Keyphrases, by definition, exist in more than one word, and they can be either general or specific. Long-tail keywords may consist of more words, but they do not always.

Keyword stuffing is an (SEO) technique. It is considered webspam or spamdexing, in which keywords are loaded into a web page’s meta tags, visible content, or backlink anchor text in an attempt to gain an unfair rank advantage in search engines.

There can’t be a specific factor for SEO, but we can say that page speed, keyword research, and having a mobile-responsive website are the main factors for SEO.

SEO will exist foreseeable in the feature because there will be a need for algorithm optimization every time.

Gizem Akmanlı

Posts: 206

Jr. SEO Content Editor at Dopinger, Gizem Akmanlı graduated from Literature department. With her interest in content production and editing, she managed a blog for 5 years, then turned to digital marketing and started to develop herself in the field of SEO. She is a supporter of sustainable living... Read More

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