In the intricate world of technical SEO, every detail counts towards achieving optimal website performance and visibility. One such detail is ensuring all images on your website are correctly displayed and accessible. Search engine bots scan your images as well as your pages. This shows us that image SEO is also important. A ‘Page has broken image error‘ might seem minor, but it can significantly impact user experience and SEO rankings. This error occurs when a webpage contains images that are either missing, incorrectly linked, or inaccessible, leading to broken image icons on the page. In this discussion, we delve into the reasons why addressing this error is vital for SEO and provide a step-by-step guide to resolving it.
Why is Page Has Broken Image Error Important for SEO?
The presence of broken images on a website can adversely affect its SEO in several ways. Firstly, it hinders the user experience, leading to increased bounce rates as visitors are likely to leave a site that appears poorly maintained or incomplete. Secondly, search engines like Google take the usability and quality of websites into account when ranking them. Broken images are seen as a sign of a low-quality site, negatively impacting its ranking. Furthermore, images often contribute to keyword optimization through their file names and alt texts, and when these images are broken, the opportunity for keyword optimization is lost.
How to Fix Page Has Broken Image Error?
Fixing broken image errors involves a few straightforward steps. Start by identifying all the broken images on your site. Tools like Google Search Console or specialized website audit tools can help in detecting these errors. Once identified, check the image URLs. Errors often stem from typos in the URL, moved or deleted images, or issues with permissions. Correcting the URL, restoring or replacing the image, or fixing permission issues can resolve these errors. After making these changes, use a website crawler to ensure no broken images remain. Regularly monitoring your website for broken images is also a good practice to prevent these errors from reoccurring.
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