Our topic of the day is a question: What is a funnel? If you want to hear the shorter version, let's just say that it's undoubtedly one of the most important marketing concepts. But if you're rather looking for a more elaborate answer, our article might be the go-to guide.  Definition of Fun...

You probably have word by now: The Irreversible winds of change are on their way regarding Google Analytics. Deadline? July 1st, 2023. On that date, good old Universal Analytics (UA) will be replaced by next-gen Google Analytics 4 (GA4). Beyond cosmetic considerations (as with any major upgrade), we...

It's time to familiarize ourselves with Google Analytics 4 a little better. Why? Well, simply because it will be the new way to go for data collection through Google as of July 2023. There's no need to panic since the transition is quite a smoothly progressive one. In other words, we all still have ...

If you used WordPress to build your website, you might be familiar with terms like keywords, titles, and meta descriptions since they are content-focused and work to improve your SEO. Meta descriptions may appear above website links when you enter a keyword in a search engine's search box. What is a...

Building a website is a process of making decisions from planning to designing and coding to launching. Without question, one of the most important steps in creating a website is choosing a domain name. Without a domain name, you cannot have a website or an online presence in search engine results. ...

As simple as it may appear, creating a website requires time and effort in the planning, designing, and launch phases. Launching a website is still possible to launch a website even if you don't know how to build one manually. The purpose of website builders is to assist you in creating the most use...

A high ranking on search engine results is essential if you are an online business, website, or blog owner and want to show your online presence. You will need a keyword planner tool to assist you in achieving your goal, whether it be increased online traffic to your website or a high ranking on Goo...

Our topic of the day is somewhat delicate. At least in terms of comprehension. In effect, one intuitively expects a similarity of data between Google Search Console and Google Analytics. It's a fair enough expectation just based on common sense. After all, it's about two tools belonging to the same ...

PDF is known as the format used to share documents in many fields, such as survey results and tutorial information. If you have a website and want to make your PDFs publicly available on your site so that people can find them easily, search engines need to discover your PDFs. Optimizing your PDFs fo...