Ayşenur Tekin

Ayşenur Tekin

After graduating from Istanbul Aydin University, English Translation, and Interpreting department, Ayşenur Tekin is interested in writing and editing articles. She started her master's degree in New Media (at IAU) and started to gain knowledge in the fields of digital marketing and SEO. She is currently an SEO Content Editor Trainee at Dopinger. She likes to watch science fiction series. She is also interested in different cultures and wants to travel the world someday. Ayşenur is always looking for new adventures to live every day to its fullest.

Best CRO Tools to Have 

Best CRO Tools to Have 

CRO stands for Conversion Rate Optimization, which is essentially the art of creating valuable customers out of regular website visitors. In today's world, where businesses are largely digitalized, getting online interaction is vital for businesses to maximize their online presence and thrive. In or...

What Is Behavioral Targeting and Its Benefits?

What Is Behavioral Targeting and Its Benefits?

With the improvement of digital marketing, the ways of attracting more visitors to an online website have enhanced to the point that it has become more and more difficult to count how many strategies online website owners actually implement in their websites. However, even if you implement every str...

Best eCommerce Product Page Practices  

Best eCommerce Product Page Practices  

As we all know the fact that, with the increased usage of the internet after 1995, the use of electronic commerce, also known as eCommerce, has also increased over time up to now. Nowadays, in order to sell your eCommerce products, you need to customize your online website in a way that will at...

Programmatic SEO: Detailed Guide 

Programmatic SEO: Detailed Guide 

As power grows, it becomes essential for every business to use strategies to build and develop an online presence. You can use many SEO strategies to make your website stand out in search engines. One of the popular SEO strategies lately is programmatic SEO. Google Ads has become an expensive a...

What Is Eye Tracking Heat Map? 

What Is Eye Tracking Heat Map? 

In the ever-evolving landscape of human behavior research, one technology has emerged as a window into our cognitive processes: eye tracking. The human eye is a powerful tool for conveying information. So, understanding how it interacts with the visual world can unlock valuable insights across domai...

What Is CRO? 

What Is CRO? 

In the rapidly evolving online business landscape, where attracting and engaging potential customers is a significant goal, you might be thinking, What is CRO, or, simply, why no one buys my product? Conversion Rate Optimization (CRO) emerges as a strategic cornerstone. In this age of heightened dig...

A Comprehensive Guide: What Is an A/A Test?

A Comprehensive Guide: What Is an A/A Test?

Testing methodologies play a pivotal role in shaping the decisions of businesses in the world of experimentation and optimization. One such testing approach is the A/A test, a technique that might seem counterintuitive at first glance but holds significant value in ensuring the accuracy and reliabil...