Articles About SEO

Pagination and SEO: How To Handle It?

Pagination and SEO: How To Handle It?

If you run a shop with a lot of products and your category pages also contain a text, the question arises: How do I properly deal with pagination within the framework of SEO?  Websites with a large amount of content and information are often divided into so-called component pages. This pagination poses severe challenges about the correct indexing of the website content. You should be aware that there is only one way to use it. We will show you the right way and how you should NOT use it to control your pagination. Why Is Pagination Important? The pagination helps you to organize your page and to distribute your crawl budget […]

What Is a Private Blog Network (PBN)?

What Is a Private Blog Network (PBN)?

In the context of not “clean” SEO, we often speak of Private Blog Network or PBN. For some, the B does NOT stand for “Blog,” but “Backlink.” We want to mention that most search engines disapprove the strategy. It is also opposed by Google and other search engines. They have penalized several PBNs over the years. (Last case reported by the media in September 2014.) So, we tell against the creation of a Private Blog Network, especially if you want to have a peace of mind. What Is a Private Blog Network (PBN)? A Private Blog Network (PBN) is a collection of sites/blogs with 100% control and management over.  These […]

Keyword Density in SEO (A Brief Guide)

Keyword Density in SEO (A Brief Guide)

There is always a mind-blowing topic when it comes to SEO, keyword density. Is there an ideal keyword percentage to hit Google’s requirements? What should be the keyword density for SEO? What should the keyword frequency be? There is no exact rate for the correct keyword density for SEO. SEO is a must-have in every site. The most significant way to rise in search engines is to configure SEO properly. In this article, we will talk about keyword density, which is a branch of optimization. There is no clear information about what the keyword rate or keyword density of the content should be. Google has no open-data that you can trust in […]

SEO Copywriting (7 Good Tips & Tricks)

SEO Copywriting (7 Good Tips & Tricks)

SEO Copywriting is the best thing when we try to promote something online. We want to have great content, but we also want people to find it. But SEO Copywriting is not easy. Mainly for that reason, so many marketers avoid it. Many surveys evidently show that SEO is not the favorite method for boosting rankings. It only covers 44% of digital marketing business investments. People prefer social media marketing, website promotions, and e-mail marketings instead. But considering that SEO encompasses both social media and website promotions, regardless of your efforts, there’s no chance to avoid it. In this case, you really would want to know about the 2020 techniques […]

E-Commerce SEO (A Complete Guide)

E-Commerce SEO (A Complete Guide)

Marketing work for e-commerce sites means facing particular challenges. First of all, highlighting e-commerce sites requires that the person doing the marketing work creates a good balance between user experience, conversion improvements, and SEO. Secondly, since online stores are generally comprehensive and sophisticated, in-site optimization efforts can be an endless nightmare. This guide addresses all the contextual and technical issues that e-commerce SEO workers may encounter. However, there are ways to deal with these problems and techniques that can save you time. Step 1: SEO Keyword Research Set Aside the General Keywords and Focus on Combinations Wisely Keywords play an essential role in E-Commerce SEO. Searching for keywords for e-commerce […]

The Effect of Instagram Ads on Marketing

The Effect of Instagram Ads on Marketing

Mobile device usage and internet usage are increasing day by day. Now people meet their needs wherever they want with mobile devices without the need for a fixed computer to take advantage of the internet. With the proliferation of internet usage, the use of social media has increased every day. Today, there are many different social media platforms, and one of the most widely used social media networks through mobile devices is undoubtedly Instagram. Instagram, which now has 500+ million users, is one of the most widely used photos and video sharing platforms. Instagram ads are very crucial if we look at these numbers. It is also very important that […]

How to Submit URL to Google? (A Quick Guide)

How to Submit URL to Google? (A Quick Guide)

You have designed a website, and now you want visitors to find you online. You can quickly enter your website via Google by typing your URL, but have you ever thought about how those who do not know your website will reach you? Google takes over each website to its engine. Naturally, it will take some time to open your website and take part in Google. This time interval sometimes takes weeks and sometimes months. By submitting your URL to Google, you can get it indexed and listed faster in Google’s organic search results. Visitors can easily access your website through a search on Google and bring your website to […]

What Is Bounce Rate? (And How To Analyze It?)

What Is Bounce Rate? (And How To Analyze It?)

Almost everyone involved in Digital Marketing emphasizes “how important it is to have a low bounce rate.”. However, Bounce Rate is one of the most misunderstood metrics for digital marketing. In this blog post, we both examined this concept through different scenarios and compiled the analyzes you need to do. What Does Bounce Rate Mean, How Is It Calculated? Bounce Rate is a metric that shows the percentage of visitors coming to your site to leave the site without visiting another page except for the landing page. This metric is crucial for websites; because it shows the problems you may not have noticed on some pages of your site and provides important […]

How To Monitor Backlinks? (And What To Do With Them?)

How To Monitor Backlinks? (And What To Do With Them?)

A backlink (or an inbound link) links a web page to a different page or site. Backlinks are a great way to increase web traffic, and they are critically important to any SEO strategy. If you want a popular website, they’re one of the best ways. But you should always monitor backlinks if you want to know what’s working and what’s not. Continue reading for a simple guide on how to monitor backlinks.  Backlinks from different domains are one of the essential content criteria. They have a significant role in authority/relevance equation search engines use to rank content. For ranking well in search engines, you’ll need to earn backlinks continually. […]

What Is UI and UX?

What Is UI and UX?

Ever wondered what exactly UI and UX are? The primary User Interface (UI) is a set of screens, pages, buttons, tables, and icons used to interact with a device. On the other hand, the User Experience (UX) focuses on having a deep understanding of users, what they need, their values, abilities, and also their limitations. What Is UI? If you were using a computer in the 1970s, you had to use the command-line interface that looks like this. You couldn’t find graphics, icons, buttons, or anything else to interact with. The programming language was the only way you could communicate to get the computer you wanted. Then, in 1981, a group of computer scientists […]