{"id":7558,"date":"2021-11-19T15:46:04","date_gmt":"2021-11-19T12:46:04","guid":{"rendered":"https:\/\/www.dopinger.com\/tr\/blog\/?p=7558"},"modified":"2023-11-03T18:45:13","modified_gmt":"2023-11-03T15:45:13","slug":"google-kasim-ayi-guncellemeleri","status":"publish","type":"post","link":"http:\/\/www.dopinger.com\/tr\/blog\/google-kasim-ayi-guncellemeleri","title":{"rendered":"Google Kas\u0131m Ay\u0131 \u00c7ekirdek G\u00fcncellemesi ve Yeni Geli\u015fmeler"},"content":{"rendered":"\n<p>Google, 17 Kas\u0131m itibariyle \u00e7ekirdek g\u00fcncellemeyi aktif olarak yay\u0131na ald\u0131. Bu g\u00fcncellemenin tamamlanmas\u0131n\u0131n iki haftay\u0131 bulabilece\u011fi s\u00f6ylenmektedir.&nbsp;Google Kas\u0131m ay\u0131 g\u00fcncellemesi kapsam\u0131 hakk\u0131nda bilgi vermezken, genel site y\u00f6netmeliklerine dikkat \u00e7ekti. \u00c7ekirdek g\u00fcncelleme hakk\u0131nda Google&#8217;\u0131n payla\u015ft\u0131\u011f\u0131 site y\u00f6netmeliklerinin \u00f6nemli ba\u015fl\u0131klar\u0131 \u015fu \u015fekilde.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Web siteleri, temel g\u00fcncellemeden sonra<a href=\"https:\/\/www.dopinger.com\/tr\/blog\/google-siralama-kaybinin-nedenleri\" target=\"_blank\" rel=\"noreferrer noopener\"> SEO s\u0131ralamas\u0131nda d\u00fc\u015f\u00fc\u015fler<\/a> veya kazan\u00e7lar ya\u015fayabilir.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8220;Geni\u015f \u00c7ekirdek g\u00fcncellemesi&#8221;, Google&#8217;\u0131n arama algoritmalar\u0131nda ve sistemlerinde baz\u0131 \u00f6nemli de\u011fi\u015fiklikler yapt\u0131\u011f\u0131n\u0131 ima eder.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>S\u0131ralamalar ve trafik d\u00fc\u015fmeye ba\u015flarsa bir web sitesinin cezaland\u0131r\u0131lmad\u0131\u011f\u0131n\u0131 unutmamak \u00f6nemlidir.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Site sahipleri panik yapmamal\u0131 ve bunun yerine i\u00e7eriklerini ve sayfadaki di\u011fer \u00f6\u011feleri yeniden de\u011ferlendirmeye odaklanmal\u0131d\u0131r.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google&#8217;\u0131n arama kalitesi de\u011ferlendirici y\u00f6nergelerine uydu\u011funuzdan emin olun. <\/li>\n<\/ul>\n\n\n\n<p>(<a href=\"https:\/\/developers.google.com\/search\/blog\/2019\/08\/core-updates\">https:\/\/developers.google.com\/search\/blog\/2019\/08\/core-updates<\/a>)<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"960\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2021\/11\/google-kasim-ayi-gelistirmeler.jpg\" alt=\"geli\u015ftirmeler\" class=\"wp-image-7569\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2021\/11\/google-kasim-ayi-gelistirmeler.jpg 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2021\/11\/google-kasim-ayi-gelistirmeler-768x384.jpg 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p>Ayr\u0131ca Kas\u0131m ay\u0131 \u00f6zelinde duyurdu\u011fu di\u011fer \u00f6nemli geli\u015ftirmeler John Mueller taraf\u0131ndan bir video payla\u015f\u0131larak t\u00fcm site sahiplerine duyuruldu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Core-Web-Vitals-Guncellemesi\"><\/span>Core Web Vitals G\u00fcncellemesi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.dopinger.com\/tr\/blog\/core-web-vitals-nedir\">Core Web Vitals<\/a> g\u00fcncellemesi art\u0131k masa\u00fcst\u00fc sonu\u00e7lar\u0131n\u0131 da i\u00e7erecek \u015fekilde geni\u015fletilecek. Daha \u00f6nce yaln\u0131zca mobil kullan\u0131c\u0131lara ve arama sonu\u00e7lar\u0131na odakl\u0131yd\u0131. Bu yeni de\u011fi\u015fiklik mobil uyumluluk d\u0131\u015f\u0131nda her \u015feyi i\u00e7ermekte. Bu g\u00fcncelleme \u015eubat 2022&#8217;de kullan\u0131ma sunulacak. Ayr\u0131ca <strong>Core Web Vitals<\/strong> g\u00fcncellemesinin birincil veya kritik bir s\u0131ralama fakt\u00f6r\u00fc olmad\u0131\u011f\u0131n\u0131 belirten John Mueller, i\u00e7erik alaka d\u00fczeyleri ve sayfa deneyimleri noktas\u0131nda resmin tamam\u0131na odaklan\u0131lmas\u0131 gerekti\u011fini vurguluyor.&nbsp;<\/p>\n\n\n\n<p>Ki\u015fisel yorumum; Bir web sitesi i\u00e7in Core Web Vitals \u00f6nemli bir metriktir fakat site h\u0131z\u0131na odaklan\u0131p di\u011fer y\u00f6nergeleri olumsuz etkileyecek de\u011fi\u015fiklikler yap\u0131lmamas\u0131 gerekti\u011fini anl\u0131yorum. Sayfa ve kullan\u0131c\u0131 deneyimini etkileyecek \u00f6zelliklerden vazge\u00e7ip core web vitals verilerini iyile\u015ftirmek bize olumlu bir sonu\u00e7 vermeyecektir. Yani sayfa h\u0131z\u0131n\u0131 artt\u0131rmak i\u00e7in i\u00e7erik kalitenizi ve kullan\u0131c\u0131 deneyiminizi k\u0131sacak bir m\u00fcdahalede bulunmamak en do\u011fru y\u00f6ntem olacakt\u0131r. <\/p>\n\n\n\n<p>Core Web Vitals deneyiminizi geli\u015ftirmek i\u00e7in ziyaret edebilirsiniz; <a href=\"https:\/\/web.dev\/\">https:\/\/web.dev\/<\/a><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2021\/11\/core-web-vitals-guncellemesi.png\" alt=\"core web vitals g\u00fcncellemesi\" class=\"wp-image-7583\"\/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Title-Guncellemesi\"><\/span>Title G\u00fcncellemesi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Bu g\u00fcncelleme ge\u00e7en ay duyurulmu\u015ftu. Olumsuz geri d\u00f6n\u00fc\u015fler sonras\u0131 Google yeni bir g\u00fcncelleme yapma karar\u0131 alm\u0131\u015f bulunmakta. Arama sonu\u00e7lar\u0131nda alakas\u0131z ba\u015fl\u0131klar\u0131n \u00e7\u0131kt\u0131\u011f\u0131n\u0131 son 1-2 ayd\u0131r g\u00f6rmekteyiz (Html ba\u015fl\u0131k \u00f6\u011felerini kullanmamaktayd\u0131). Google ge\u00e7mi\u015fte bu g\u00fcncellemeyi ba\u015fl\u0131k \u00f6\u011felerinin bir \u00e7o\u011funun i\u00e7eri\u011fi iyi a\u00e7\u0131klayamad\u0131\u011f\u0131 gerek\u00e7esiyle yapt\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n\n\n\n<p>Bu noktada Google, sebep olarak sitelerin; <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ba\u015fl\u0131k etiketlerini bo\u015f b\u0131rakmalar\u0131,<\/li>\n\n\n\n<li>Benzer kal\u0131plar ve \u015fablonlar kullanmalar\u0131,<\/li>\n\n\n\n<li>Yanl\u0131\u015f ba\u015fl\u0131k etiketi kullan\u0131mlar\u0131,<\/li>\n\n\n\n<li>G\u00fcncellenmeyen tarihli ba\u015fl\u0131klar\u0131n s\u0131kl\u0131kla kullan\u0131lmas\u0131 ve<\/li>\n\n\n\n<li>Mikro ortak metin ba\u015fl\u0131klar\u0131n\u0131n kullan\u0131m\u0131<\/li>\n<\/ul>\n\n\n\n<p>gibi hatal\u0131 kullan\u0131mlar yapmalar\u0131n\u0131 g\u00f6sterdi.<\/p>\n\n\n\n<p>Google Title G\u00fcncellemesi hakk\u0131nda y\u00f6nergeyi incelemek i\u00e7in; <a href=\"https:\/\/developers.google.com\/search\/blog\/2021\/09\/more-info-about-titles\">https:\/\/developers.google.com\/search\/blog\/2021\/09\/more-info-about-titles<\/a><\/p>\n\n\n\n<p>\u00d6rne\u011fin sayfa ba\u015fl\u0131\u011f\u0131n\u0131z &#8220;2020 SEO Kriterleri nelerdir?&#8221; oldu\u011funu varsayal\u0131m; Google i\u00e7eri\u011fi inceledi\u011finde 2021 SEO Kriterleri isimli bir ba\u015fl\u0131k fark eder ve arama sonu\u00e7lar\u0131n\u0131zda ba\u015fl\u0131\u011f\u0131n\u0131z\u0131 otomatik olarak 2021 olarak g\u00fcnceller.<\/p>\n\n\n\n<p>Bu noktada en iyi title i\u00e7in Google&#8217;\u0131n bizlere sundu\u011fu y\u00f6nergeye a\u015fa\u011f\u0131daki link \u00fczerinden ula\u015fabilirsiniz.<\/p>\n\n\n\n<p>(<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/appearance\/title-link\">https:\/\/developers.google.com\/search\/docs\/advanced\/appearance\/title-link<\/a>)<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"960\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2021\/11\/logo-guncellemesi.jpg\" alt=\"logo g\u00fcncellemesi\" class=\"wp-image-7571\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2021\/11\/logo-guncellemesi.jpg 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2021\/11\/logo-guncellemesi-768x384.jpg 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Logo-Guncellemesi\"><\/span>Logo G\u00fcncellemesi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Bunlara ek olarak, Google, zengin sonu\u00e7larda logolar\u0131n\u0131z\u0131n \u00e7\u0131kabilmesi i\u00e7in ko\u015ftu\u011fu \u015fartlarda da bir g\u00fcncelleme yapt\u0131. Yeni g\u00fcncellemeye g\u00f6re logolar\u0131n\u0131z\u0131n beyaz bir arka planda d\u00fczg\u00fcn g\u00f6r\u00fcnmesini istiyor. Bu sebeple, logonuzun \u00e7o\u011funlukla gri veya beyaz olmamas\u0131na dikkat edin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Mobil Arama Sonu\u00e7lar\u0131nda S\u00fcrekli Kayd\u0131rma<\/h3>\n\n\n\n<p>Bu g\u00fcncelleme ile Google mobil kullan\u0131c\u0131lara tek bir sayfa se\u00e7ene\u011fi sunmakta. A\u015fa\u011f\u0131 kayd\u0131rarak arama sonu\u00e7lar\u0131nda ki di\u011fer sayfalara kolayca eri\u015febileceksiniz. Bu de\u011fi\u015fiklik, kullan\u0131c\u0131lar\u0131n daha fazla sonu\u00e7 g\u00f6rmelerini sa\u011flayabilir. Bu g\u00fcncelleme ile Console raporlar\u0131n\u0131zda g\u00f6sterim say\u0131s\u0131nda ciddi bir art\u0131\u015f ya\u015fayabilirsiniz. Bu noktada t\u0131klanma oran\u0131n\u0131zda (CTR) d\u00fc\u015f\u00fc\u015fler g\u00f6zlemlemeniz muhtemel bir sonu\u00e7 olacakt\u0131r.<\/p>\n\n\n\n<p>Bir ba\u015fka haber ise Google al\u0131\u015fveri\u015f sezonunun gelmesiyle birlikte e-ticaret siteleri i\u00e7in yay\u0131nlad\u0131\u011f\u0131 rehber oldu. <\/p>\n\n\n\n<p>Rehbere ula\u015fmak i\u00e7in; <a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/ecommerce\/overview\">https:\/\/developers.google.com\/search\/docs\/advanced\/ecommerce\/overview<\/a><\/p>\n\n\n\n<p>Bu rehber ile e-ticaret sitelerinin uzun vadede yararlanabilece\u011fi yap\u0131sal veri \u00f6nerileri, Merchant Center ile etkile\u015fim, URL yap\u0131lar\u0131na kadar yeni bir web sitesi ba\u015flatman\u0131n yollar\u0131ndan bahsetmektedir. Son olarak, John Mueller Google My Business yeniden adland\u0131r\u0131ld\u0131\u011f\u0131 ve Google Business Profile ad\u0131n\u0131 alaca\u011f\u0131n\u0131 duyurdu.<\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\">   <\/div>\n\n    <div class=\"container m-0 p-0 pm-faq\">\n            <h2 class=\"accordion-title\"><span class=\"ez-toc-section\" id=\"Hakkinda-Sikca-Sorulan-Sorular\"><\/span> Hakk\u0131nda S\u0131k\u00e7a Sorulan Sorular<span class=\"ez-toc-section-end\"><\/span><\/h2>\n        <div class=\"faq accordion faq-drop\" id=\"accordion\">\n            <div class=\"col-md-12 faq-card m-0 p-0\">\n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading0\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_0\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_0\">\n                            Core Web Vitals nedir?\n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 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3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_0\" class=\"collapse\" aria-labelledby=\"heading0\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Direk \u00e7evirisi \u00e7ekirdek web de\u011ferleri olan ama T\u00fcrk\u00e7e&#8217;de \u00f6nemli web verileri diyebilece\u011fimiz, Google&#8217;\u0131n bir sitede, kullan\u0131c\u0131 deneyimi a\u00e7\u0131s\u0131ndan \u00f6nemli oldu\u011funu kabul etti\u011fi bir tak\u0131m fakt\u00f6rlerdir.<\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        \n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading1\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_1\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_1\">\n                            S\u0131ralamam ve trafi\u011fim d\u00fc\u015ft\u00fc, Google sitemi cezaland\u0131r\u0131yor mu?\n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_1\" class=\"collapse\" aria-labelledby=\"heading1\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Google yeni bir g\u00fcncelleme getirdi\u011finde sitenizin s\u0131ralamas\u0131nda ve trafi\u011finde oynamalar ya\u015fanabilir. Bu, sitenizin cezaland\u0131r\u0131ld\u0131\u011f\u0131 anlam\u0131na gelmemektir.<\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        \n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading2\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_2\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_2\">\n                            Google g\u00fcncellemeleri hakk\u0131nda detayl\u0131 bilgiye ve y\u00f6nergelere nereden ula\u015fabilirim?\n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 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viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_2\" class=\"collapse\" aria-labelledby=\"heading2\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>G\u00fcncellemeleri takip etmek i\u00e7in daha \u00f6nce webmasters \u015fimdi ise Google Search Central toplulu\u011fun blog&#8217;undan faydalanabilirsiniz. Ayn\u0131 \u015fekilde Google Search Central YouTube kanal\u0131n\u0131 da takip edebilirsiniz.<\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        <\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Google, 17 Kas\u0131m itibariyle \u00e7ekirdek g\u00fcncellemeyi aktif olarak yay\u0131na ald\u0131. Bu g\u00fcncellemenin tamamlanmas\u0131n\u0131n iki haftay\u0131 bulabilece\u011fi s\u00f6ylenmektedir.&nbsp;Google Kas\u0131m ay\u0131 g\u00fcncellemesi kapsam\u0131 hakk\u0131nda bilgi vermezken, genel site y\u00f6netmeliklerine dikkat \u00e7ekti. \u00c7ekirdek g\u00fcncelleme hakk\u0131nda Google&#8217;\u0131n payla\u015ft\u0131\u011f\u0131 site y\u00f6netmeliklerinin \u00f6nemli ba\u015fl\u0131klar\u0131 \u015fu \u015fekilde. (https:\/\/developers.google.com\/search\/blog\/2019\/08\/core-updates) Ayr\u0131ca Kas\u0131m ay\u0131 \u00f6zelinde duyurdu\u011fu di\u011fer \u00f6nemli geli\u015ftirmeler John [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":20972,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-7558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-guncellemeleri","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Kas\u0131m Ay\u0131 \u00c7ekirdek G\u00fcncellemesi - Dopinger<\/title>\n<meta name=\"description\" content=\"Google Kas\u0131m ay\u0131 \u00e7ekirdek g\u00fcncellemesi ve di\u011fer yap\u0131lan \u00f6nemli g\u00fcncellemeler hakk\u0131nda merak etti\u011finiz t\u00fcm detaylar bu yaz\u0131da.\" \/>\n<meta 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Ayn\u0131 \u015fekilde Google Search Central YouTube kanal\u0131n\u0131 da takip edebilirsiniz.","inLanguage":"tr"},"inLanguage":"tr"}]}},"_links":{"self":[{"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/posts\/7558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/comments?post=7558"}],"version-history":[{"count":0,"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/posts\/7558\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/media\/20972"}],"wp:attachment":[{"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/media?parent=7558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/categories?post=7558"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.dopinger.com\/tr\/blog\/wp-json\/wp\/v2\/tags?post=7558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}