{"id":391,"date":"2020-04-04T11:04:17","date_gmt":"2020-04-04T11:04:17","guid":{"rendered":"https:\/\/www.dopinger.com\/tr\/blog\/?p=391"},"modified":"2024-08-08T10:29:59","modified_gmt":"2024-08-08T07:29:59","slug":"yoast-seo","status":"publish","type":"post","link":"http:\/\/www.dopinger.com\/tr\/blog\/yoast-seo","title":{"rendered":"Yoast SEO Nedir? Nas\u0131l Kullan\u0131l\u0131r?"},"content":{"rendered":"\n<p>Web sitenizi y\u00f6netmek i\u00e7in i\u00e7erik y\u00f6netim sistemi olarak kullanabilece\u011finiz en yayg\u0131n platformlardan biri WordPress\u2019tir. Bu y\u00f6netim sisteminde web sitenizi \u015fekillendirmek i\u00e7in kullanman\u0131z gereken \u00e7e\u015fitli eklentiler bulunuyor. En yayg\u0131n WordPress eklentilerinden biri de Yoast SEO eklentisidir.<\/p>\n\n\n\n<p>Yoast SEO, WordPress sitede haz\u0131rlanan yaz\u0131lar\u0131n <a href=\"https:\/\/www.dopinger.com\/tr\/seo\/\">SEO<\/a> a\u00e7\u0131s\u0131ndan uygun hale getirilmesine yard\u0131mc\u0131 olan bir WordPress eklentisidir. WordPress site sahipleri sitelerde bulunan sayfa ve yaz\u0131lar\u0131n d\u00fczenli hale getirilmesi sonucu arama motorlar\u0131nda daha \u00fcst s\u0131ralarda yer alabilir. \u00dccretsiz bir eklenti olan <strong>Yoast SEO<\/strong> sayesinde i\u00e7erikler en optimize \u015fekilde ayarlanmakta ve ayarlanan yaz\u0131lar Google taraf\u0131ndan rahat bir \u015fekilde anla\u015f\u0131lmaktad\u0131r.<\/p>\n\n\n\n<p>\u00d6zellikle i\u00e7erik haz\u0131rlayan fakat i\u00e7eri\u011fin kurallar\u0131na g\u00f6re nas\u0131l ayarlanmas\u0131 gerekti\u011fi hakk\u0131nda pek fazla bilgi sahibi olmayanlar i\u00e7in, Yoast SEO yaz\u0131lan her yaz\u0131da neler yap\u0131lmas\u0131 gerekti\u011fini kullan\u0131c\u0131lar\u0131na anlatmaktad\u0131r. Haz\u0131rlanan SEO uyumlu web sitesi ayarlar\u0131n\u0131n rahat bir \u015fekilde yap\u0131lmas\u0131 i\u00e7in \u00f6ncelikle<strong> Yoast SEO ayarlar\u0131<\/strong> yap\u0131lmal\u0131 ve ard\u0131ndan i\u00e7erikler tek tek kontrol edilerek d\u00fczenlenmelidir. Yoast SEO ayarlar\u0131 basit bir \u015fekilde yap\u0131ld\u0131\u011f\u0131ndan dolay\u0131, eklentinin kurulmas\u0131 ayarlar\u0131 daha h\u0131zl\u0131 bir \u015fekilde yap\u0131lmas\u0131na yard\u0131mc\u0131 olacakt\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yoast-SEO-Nedir\"><\/span>Yoast SEO Nedir?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Yoast SEO, web sitenizin SEO ayarlar\u0131n\u0131 yapman\u0131z\u0131 sa\u011flayan \u00e7ok y\u00f6nl\u00fc ve pop\u00fcler bir SEO eklentisidir. WordPress tabanl\u0131 web siteleri i\u00e7in kullanabilece\u011finiz ve milyonlarca aktif kullan\u0131c\u0131s\u0131 olan bir hizmettir.<br>Web sitenizi arama motorlar\u0131 i\u00e7in optimize edecekseniz bir\u00e7ok \u00f6zelli\u011fi ile bu s\u00fcreci otomatikle\u015ftirmenizi sa\u011flar. Eklenti sizlere anahtar kelime analizi ve optimizasyon \u00f6nerileri sunar. Ayn\u0131 zamanda XML site haritas\u0131 olu\u015fturman\u0131z\u0131 sa\u011flar.<\/p>\n\n\n\n<p>Yoast SEO eklentisi ile meta a\u00e7\u0131klamalar\u0131n\u0131z\u0131 ve ba\u015fl\u0131k etiketinizi kodlama bilginiz olmasa da optimize edebilirsiniz. Ayn\u0131 zamanda i\u00e7eri\u011finizi detayl\u0131 olarak SEO a\u00e7\u0131s\u0131ndan analiz edebilir ve okunabilirlik puan\u0131 da alabilirsiniz.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"960\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-eklenti.png\" alt=\"yoast seo eklenti\" class=\"wp-image-16916\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-eklenti.png 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-eklenti-768x384.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yoast-SEO-Eklentisi-Nasil-Kurulur\"><\/span>Yoast SEO Eklentisi Nas\u0131l Kurulur?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Yoast SEO eklentisi kurulumu i\u00e7in WordPress y\u00f6netim panelinden i\u015flem yapabilirsiniz. Bu eklentinin kurulumu standart bir WordPress eklentisi kurmak ile ayn\u0131d\u0131r. Yoast SEO eklentisi kurulumu \u015f\u00f6yle yap\u0131labilir;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>www.websiteniz.com\/w-admin<\/strong> linki ile web sitenizin WordPress kontrol paneline eri\u015fim<br>sa\u011flay\u0131n.<\/li>\n\n\n\n<li>Y\u00f6netim panelinde solda \u201cEklentiler\u201d b\u00f6l\u00fcm\u00fcne t\u0131klay\u0131n.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"781\" height=\"449\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2024\/08\/yoas-seo-eklenti-yukleme.png\" alt=\"eklenti y\u00fckleyin\" class=\"wp-image-28660\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2024\/08\/yoas-seo-eklenti-yukleme.png 781w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2024\/08\/yoas-seo-eklenti-yukleme-768x442.png 768w\" sizes=\"(max-width: 781px) 100vw, 781px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Orta k\u0131s\u0131mda \u00fcstte \u201cYeni Ekle\u201d sekmesine girin.<\/li>\n\n\n\n<li>En sa\u011fda eklenti arama b\u00f6l\u00fcm\u00fc var. Bu b\u00f6l\u00fcme \u201cYoast SEO\u201d yaz\u0131n ve araman\u0131z\u0131 yap\u0131n.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"565\" height=\"161\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-eklentisini-aratin.png\" alt=\"yoast seo eklentisini aray\u0131n\" class=\"wp-image-27371\"\/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Yoast SEO eklentisinin \u00fczerine gelin ve \u201c\u015eimdi Y\u00fckle\u201d butonuna bas\u0131n.<\/li>\n\n\n\n<li>Eklentiyi kullanabilir hale getirmek i\u00e7in \u201cEtkinle\u015ftir\u201d butonuna t\u0131klay\u0131n.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"587\" height=\"530\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-eklenti-yuklemeyi-tamamlayin.png\" alt=\"yoast seo eklentisini y\u00fckleyin\" class=\"wp-image-27370\"\/><\/figure><\/div>\n\n\n<p>Bu ad\u0131mlar\u0131 izleyerek Yoast SEO eklentisinin kurulumunu yapabilir ve kullanmaya ba\u015flayabilirsiniz. Bu ad\u0131mdan sonra eklentiyi yap\u0131land\u0131rma ayarlar\u0131n\u0131 yapman\u0131z gerekiyor. Yoast SEO WordPress eklentisini yap\u0131land\u0131rma s\u00fcrecini okumaya devam edin.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yoast-SEO-WordPress-Eklentisini-Yapilandirma\"><\/span>Yoast SEO WordPress Eklentisini Yap\u0131land\u0131rma<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Yoast SEO eklentisini yap\u0131land\u0131racaksan\u0131z \u00f6ncelikle WordPress kontrol panelinizin solundaki ana men\u00fcden \u201cYoast SEO\u201d sekmesine t\u0131klaman\u0131z gerekiyor. Bu s\u00fcre\u00e7ten sonra ad\u0131m ad\u0131m yap\u0131land\u0131rma \u015f\u00f6yle olacakt\u0131r; <\/p>\n\n\n\n<p>Bu b\u00f6l\u00fcmde Yoast SEO yap\u0131land\u0131rma sihirbaz\u0131na giri\u015f yaparak i\u015flem yapabilirsiniz.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201cYoast SEO\u201d sekmesine t\u0131klad\u0131\u011f\u0131n\u0131zda ekranda \u201c\u0130lk Kez Yap\u0131land\u0131rma\u201d b\u00f6l\u00fcm\u00fcnde siz uygulama yap\u0131land\u0131rma talimatlar\u0131 veriyor.<\/li>\n\n\n\n<li>Yap\u0131land\u0131rma talimatlar\u0131 ekrana gelmezse kenar \u00e7ubu\u011fundaki gezinme men\u00fcs\u00fcnde \u201cEklentiler\u201d butonuna t\u0131klamal\u0131s\u0131n\u0131z.<\/li>\n\n\n\n<li>Burada \u201cYoast SEO\u201d aramas\u0131 yap\u0131n ve \u201c\u0130lk Kez Yap\u0131land\u0131rman\u0131z\u0131 Tamamlay\u0131n\u201d butonuna t\u0131klay\u0131n.<\/li>\n\n\n\n<li>Kar\u015f\u0131n\u0131za gelen ilk ekranda Yoast eklentisi verilerinizi otomatik olarak optimize eder. Web sitenizdeki teknik problemleri belirler ve \u00e7\u00f6z\u00fcm sa\u011flar. Bu a\u015famada yapaca\u011f\u0131n\u0131z bir manuel i\u015flem yok.<\/li>\n\n\n\n<li>\u0130lk a\u015famada optimizasyon tamamland\u0131\u011f\u0131nda \u201cDevam Et\u201d butonuna t\u0131klay\u0131n.<\/li>\n\n\n\n<li>\u0130kinci a\u015famada web sitenizle ilgili baz\u0131 kurumsal bilgileri sizlerden istiyor.<\/li>\n\n\n\n<li>Ekranda ilgili alanlara isim, logo, web sitenizin resmi sosyal medya hesaplar\u0131 gibi bilgileri girin.<\/li>\n<\/ul>\n\n\n\n<p>Bu a\u015famalar\u0131 tamamlad\u0131\u011f\u0131n\u0131zda yap\u0131land\u0131rma s\u00fcreci tamamlan\u0131r. Bu i\u015flemleri yapt\u0131\u011f\u0131n\u0131zda eklenti<br>web siteniz i\u00e7in XML site haritas\u0131 olu\u015fturma, Robots.txt dosyas\u0131 olu\u015fturma, yap\u0131land\u0131rma s\u00fcrecindeki<br>bilgilerinizden yararlanarak temel \u015fema i\u015faretlemesi i\u015flemlerini yerine getirir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yoast-SEO-Ayarlari-Nasil-Yapilir\"><\/span>Yoast SEO Ayarlar\u0131 Nas\u0131l Yap\u0131l\u0131r?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>SEO \u00e7al\u0131\u015fmalar\u0131 hakk\u0131nda bilgi veren Yoast SEO sayesinde art\u0131k Google taraf\u0131ndan anla\u015f\u0131lmak daha kolay olmu\u015ftur. <strong>Yoast SEO nedir<\/strong> sorusu hakk\u0131nda bilgi alan kullan\u0131c\u0131lar vakit kaybetmeden ayarlar\u0131n nas\u0131l yap\u0131laca\u011f\u0131n\u0131 ara\u015ft\u0131rm\u0131\u015ft\u0131r. Yoast SEO ayarlar\u0131 \u015fu \u015fekilde yap\u0131l\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00d6ncelikle eklentiyi kurunuz, <\/li>\n\n\n\n<li>WordPress paneline giri\u015f yap\u0131n\u0131z ve sol tarafta bulunan <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/wordpress-eklentileri\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress eklentileri<\/a> k\u0131sm\u0131ndan yeni ekle butonu t\u0131klay\u0131n\u0131z,<\/li>\n\n\n\n<li>Sa\u011f \u00fcstte bulunan arama b\u00f6l\u00fcm\u00fcne Yoast SEO yaz\u0131lmal\u0131 ve ilk \u00e7\u0131kan eklenti hemen y\u00fckle denilerek y\u00fcklenilmesi beklenmeli ve ard\u0131ndan etkinle\u015ftir butonuna t\u0131klay\u0131n\u0131z,<\/li>\n\n\n\n<li>Eklentinin ba\u015far\u0131l\u0131 bir \u015fekilde kurulmas\u0131ndan sonra sol tarafta bulunan SEO isimli ba\u015fl\u0131\u011f\u0131n alt\u0131nda &#8220;Genel&#8221;, &#8220;Arama Konsolu&#8221; gibi se\u00e7enekler \u00e7\u0131kacakt\u0131r.<\/li>\n\n\n\n<li>Se\u00e7enekler ba\u015far\u0131l\u0131 bir \u015fekilde y\u00fcklendikten sonra Yoast SEO ayar\u0131 tamamlanm\u0131\u015f olacakt\u0131r. <\/li>\n<\/ul>\n\n\n\n<p>Basit bir \u015fekilde yap\u0131lan Yoast SEO ayar\u0131 sayesinde art\u0131k kullanm\u0131\u015f oldu\u011funuz anahtar kelime do\u011frultusunda sitenizi daha aktif hale getirebilirsiniz. <strong>Yoast SEO kullan\u0131m\u0131<\/strong> di\u011fer ara\u00e7lara g\u00f6re daha kolayd\u0131r. Yaz\u0131n\u0131n eklenmeye ba\u015fland\u0131\u011f\u0131 andan itibaren yoast SEO kullan\u0131m\u0131 ba\u015flayacakt\u0131r. Site y\u00f6neticileri i\u00e7in vazge\u00e7ilmez bir SEO dan\u0131\u015fmanl\u0131\u011f\u0131 olan <strong>Yoast SEO kurulumu<\/strong> sayesinde art\u0131k siteler h\u0131zl\u0131 bir \u015fekilde kurularak kullan\u0131c\u0131lar ziyaret\u00e7i konusunda \u00fcst s\u0131ralarda yer almaya ba\u015flayacakt\u0131r.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"960\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-ozellikler.png\" alt=\"yoast seo \u00f6zellikler\" class=\"wp-image-16919\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-ozellikler.png 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-ozellikler-768x384.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/div>\n\n\n<p>Yoast SEO ayarlar b\u00f6l\u00fcm\u00fc d\u00f6rt ba\u015fl\u0131k alt\u0131nda incelenir. Bu d\u00f6rt ba\u015fl\u0131kta bir\u00e7ok d\u00fczenleme yapabilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Genel (General) B\u00f6l\u00fcm\u00fc<\/h3>\n\n\n\n<p>Web sitenizde genel ayarlamalar b\u00f6l\u00fcm\u00fcnde web sitenizle ilgili bir\u00e7ok ayarlama yapabilirsiniz. Genel ayarlar b\u00f6l\u00fcm\u00fcnde de d\u00f6rt farkl\u0131 ayar bulunuyor;<\/p>\n\n\n\n<p><strong>Site \u00d6zellikleri<\/strong>: Site \u00f6zellikleri alt ayarlama k\u0131sm\u0131nda web sitenizdeki SEO analizi ve okunabilirlik analizi gibi baz\u0131 \u00f6zellikleri d\u00fczenleyebilirsiniz. Bu \u00f6zellikleri aktif edebilir veya devre d\u0131\u015f\u0131 b\u0131rakabilirsiniz. Bu b\u00f6l\u00fcmde Yoast SEO site haritalar\u0131n\u0131 da inceleyebilirsiniz. API\u2019ler b\u00f6l\u00fcm\u00fcnde \u201cXML Site Haritas\u0131n\u0131 G\u00f6r\u00fcnt\u00fcle\u201d butonuna basabilirsiniz.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"960\" height=\"640\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-site-ozellikleri-960x640.jpg\" alt=\"site \u00f6zellikleri\" class=\"wp-image-27374\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-site-ozellikleri-960x640.jpg 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-site-ozellikleri-480x320.jpg 480w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-site-ozellikleri-192x128.jpg 192w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/div>\n\n\n<p><strong>Siteyle \u0130lgili Temel Bilgiler<\/strong>: Bu alt ayar men\u00fcs\u00fcnde web sitenizle ilgili temel bilgileri d\u00fczenleyebilirsiniz. Web sitenizin ba\u015fl\u0131k ay\u0131r\u0131c\u0131s\u0131n\u0131 burada se\u00e7me \u015fans\u0131n\u0131z var. Ba\u015fl\u0131k ay\u0131r\u0131c\u0131 ile ba\u015fl\u0131k etiketinde sayfa ba\u015fl\u0131\u011f\u0131 ve site ad\u0131n\u0131z\u0131 ay\u0131racak sembol\u00fc belirlemi\u015f olursunuz. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"960\" height=\"542\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-site-ile-ilgili-temel-bilgiler-960x542.jpg\" alt=\"site ile ilgili temel bilgilier\" class=\"wp-image-27373\"\/><\/figure><\/div>\n\n\n<p><strong>Site G\u00f6sterimi:<\/strong> Bu k\u0131s\u0131m Yoast SEO eklentisini kurduktan sonra yapt\u0131\u011f\u0131n\u0131z ilk eklenti yap\u0131land\u0131rmas\u0131 ayarlar\u0131n\u0131 bar\u0131nd\u0131r\u0131r. Buradaki bilgiler \u201cGoogle Bilgi Grafi\u011fi\u201d alan\u0131na gerekli bilgileri verir.<\/p>\n\n\n\n<p><strong>Site Ba\u011flant\u0131lar\u0131:<\/strong> Bu alt b\u00f6l\u00fcnde web sitenizin Google Search Console gibi ara\u00e7larda do\u011frulama yapman\u0131z\u0131 sa\u011flayacak bilgileri size verir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0130\u00e7erik T\u00fcrleri (Content types) B\u00f6l\u00fcm\u00fc<\/h3>\n\n\n\n<p>Web sitenizde i\u00e7erik t\u00fcrleri k\u0131sm\u0131nda farkl\u0131 i\u00e7erik t\u00fcrlerinin arama motoru ve sosyal medya uygulamalar\u0131nda g\u00f6r\u00fcn\u00fcm\u00fcn\u00fc \u00f6nizleyebilirsiniz. <\/p>\n\n\n\n<p>Anasayfa, mesaj, sayfa ve a\u00e7\u0131l\u0131\u015f sayfas\u0131 gibi farkl\u0131 i\u00e7erik t\u00fcrlerini izleyebilirsiniz. \u0130\u00e7erik t\u00fcr\u00fcn\u00fc se\u00e7erek bu t\u00fcr hakk\u0131nda genel ayarlamalar yapabilirsiniz. Burada her bir i\u00e7erik t\u00fcr\u00fc i\u00e7in tek tek saya \u00f6zelinde farkl\u0131 ayarlamalar yapabilirsiniz.<\/p>\n\n\n\n<p>Bu alanda varsay\u0131lan SEO ba\u015fl\u0131\u011f\u0131 ayarlamalar\u0131 yapabilir ve edit\u00f6rde Yoast SEO b\u00f6l\u00fcm\u00fcn\u00fcn Google \u00d6nizleme k\u0131sm\u0131 i\u00e7in her sayfa \u00f6zelinde ayarlamalar yapabilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Kategoriler ve Etiketler B\u00f6l\u00fcm\u00fc<\/h3>\n\n\n\n<p>Kategoriler ve etiketler b\u00f6l\u00fcm\u00fcnde bu alanlar i\u00e7in arama g\u00f6r\u00fcn\u00fcm\u00fc ve sosyal medya g\u00f6r\u00fcn\u00fcm\u00fc ayarlamalar\u0131 yapabilirsiniz.<\/p>\n\n\n\n<p>Ayn\u0131 zamanda istedi\u011finiz kategori ve etiketleri arama motorlar\u0131n\u0131n indekslemesini hari\u00e7 tutma \u015fans\u0131n\u0131z var. Eklenti ve kategorileri aktif kullanma durumunuza g\u00f6re ayarlamalar yapabilirsiniz. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"960\" height=\"640\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-kategori-ve-etiket-ayarlari-960x640.jpg\" alt=\"kategori ve etiket ayarlar\u0131\" class=\"wp-image-27372\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-kategori-ve-etiket-ayarlari-960x640.jpg 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-kategori-ve-etiket-ayarlari-480x320.jpg 480w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-kategori-ve-etiket-ayarlari-192x128.jpg 192w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Geli\u015fmi\u015f B\u00f6l\u00fcm\u00fc<\/h3>\n\n\n\n<p>Yoast sizlere \u201cGeli\u015fmi\u015f\u201d ad\u0131 alt\u0131nda web sitenizle ilgili bir\u00e7ok \u00f6nemli \u00f6zelli\u011fi d\u00fczenleme f\u0131rsat\u0131 verir. Bu b\u00f6l\u00fcmde de birka\u00e7 alt d\u00fczenleme b\u00f6l\u00fcm\u00fc bulunur. <\/p>\n\n\n\n<p>\u0130\u00e7erik haritalar\u0131n\u0131 bu b\u00f6l\u00fcmden d\u00fczenleyebilirsiniz. Breadcrumb navigasyonu web sitenizdeki alt kategoriler ve \u00fcst kategorilere ba\u011flant\u0131lar\u0131 g\u00f6steren bir metin yolu olarak tan\u0131mlanabilir. Bu sayede web sitenizin gezinme deneyimi ve dahili ba\u011flant\u0131 yap\u0131s\u0131n\u0131 iyile\u015ftirebilirsiniz. Bu d\u00fczenlemede Yoast eklentisi arama motorlar\u0131n\u0131n URL\u2019nizi arama sonu\u00e7lar\u0131nda k\u0131r\u0131nt\u0131 \u015fekilde g\u00f6r\u00fcnt\u00fclemesine izin veren bir kod d\u00fczenler.<\/p>\n\n\n\n<p>Yoast SEO eklentisi geli\u015fmi\u015f ayarlar b\u00f6l\u00fcm\u00fcnde teman\u0131z i\u00e7in i\u00e7erik haritalar\u0131n\u0131 etkin hale getirebilirsiniz. \u0130sterseniz i\u00e7erik haritalar\u0131n\u0131n g\u00f6r\u00fcn\u00fcmlerine y\u00f6nelik yap\u0131land\u0131rmalar da yapabilirsiniz. Web sitenizde sayfa \u00f6zelinde veya site genelinde i\u00e7erik haritalar\u0131 olu\u015fturabilirsiniz. Tema ve web sitesi olu\u015fturucunuzda Yoast uyumlulu\u011fu varsa bu i\u015flemi yapabilirsiniz.<\/p>\n\n\n\n<p>Yoast SEO geli\u015fmi\u015f ayarlar b\u00f6l\u00fcm\u00fc farkl\u0131 ar\u015fiv t\u00fcrlerini d\u00fczenlemenizi de sa\u011flar. Yazar ar\u015fivi, tarih ar\u015fivi gibi farkl\u0131 ar\u015fiv t\u00fcrleri \u00fczerinde i\u015flem yap\u0131labilir. Ayn\u0131 zamanda \u201cAr\u015fivleri Bi\u00e7imlendir\u201d \u00f6zelli\u011fi ile d\u00fczenlemeler yapabilirsiniz. \u0130stedi\u011finiz ar\u015fivi etkin hale getirebilir, devre d\u0131\u015f\u0131 b\u0131rakabilir ya da istedi\u011finiz gibi y\u00f6netebilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yoast-SEO-Ozellikleri-Nelerdir\"><\/span>Yoast SEO \u00d6zellikleri Nelerdir?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sitelere yaz\u0131lan yaz\u0131lar\u0131n SEO ba\u015fl\u0131\u011f\u0131n\u0131 de\u011fi\u015ftirebilme hizmeti sunan Yoast SEO, <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/sitemap-olusturma\" target=\"_blank\" rel=\"noreferrer noopener\">sitemap<\/a> ayarlar\u0131 sayesinde kullan\u0131c\u0131lara sorunsuz hizmet sunmaktad\u0131r. <strong>Yoast SEO sitemap ayarlar\u0131<\/strong> ile kullan\u0131c\u0131lar ayarlar\u0131 kendilerine \u00f6zg\u00fc ayarlayarak sitelerini kullanabiliyor. Yoast SEO&#8217;nun kullan\u0131c\u0131lar\u0131na sunmu\u015f oldu\u011fu baz\u0131 \u00f6zellikler bulunuyor. <\/p>\n\n\n\n<p>Yoast SEO eklentisinin \u00f6zelliklerden baz\u0131lar\u0131 \u015funlard\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Anahtar kelime belirlemek,<\/li>\n\n\n\n<li>Sayfa ve yaz\u0131lar\u0131 index ve noindex konumuna ayarlamamak,<\/li>\n\n\n\n<li>Sitemapleri konfig\u00fcre edebilmek,<\/li>\n\n\n\n<li>Ayarlara otomatik olarak aktarabilmek<\/li>\n\n\n\n<li>Yaz\u0131ya \u00f6zel ba\u015fl\u0131k atamak,<\/li>\n\n\n\n<li>Yap\u0131sal veriler eklemek,<\/li>\n\n\n\n<li>Etiket ayarlar\u0131 d\u00fczenlemek, <\/li>\n<\/ul>\n\n\n\n<p>Bu \u00f6zellikler sayesinde <strong>Yoast WordPress SEO ayarlar\u0131<\/strong> h\u0131zl\u0131 bir \u015fekilde yap\u0131larak kullan\u0131c\u0131lar\u0131n i\u015fi kolayla\u015fmaktad\u0131r. Ayr\u0131ca Yoast SEO sayesinde anahtar kelimeler test edildi\u011finden dolay\u0131, anahtar kelimelerin i\u00e7eri\u011fe uygun olup olmad\u0131\u011f\u0131 anla\u015f\u0131labilir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Yoast SEO ile Anahtar Kelime Belirlemek<\/h3>\n\n\n\n<p>Yoast SEO eklentisini y\u00fckledikten sonra, SEO ayarlar\u0131n\u0131 yapmak istedi\u011finiz yaz\u0131lar\u0131n i\u00e7erisine girdi\u011finizde, en alt k\u0131s\u0131mda &#8220;Anahtar Kelime&#8221; alan\u0131 gelecektir. Bu alanda yaz\u0131n\u0131z\u0131n hedef kelimesini girerek, s\u00f6z konusu yaz\u0131n\u0131z\u0131n uygunlu\u011fu i\u00e7in \u00f6neriler alabilirsiniz. <\/p>\n\n\n\n<p>Bu anahtar kelimeyi girmek, yaz\u0131n\u0131z\u0131n otomatik olarak o kelimede s\u0131ralama almas\u0131n\u0131 sa\u011flamaz. Sadece girdi\u011finiz kelime \u00e7er\u00e7evesinde \u00f6neriler alman\u0131z\u0131 sa\u011flar.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"960\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-analiz.png\" alt=\"yoast seo analiz\" class=\"wp-image-16920\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-analiz.png 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/11\/yoast-seo-analiz-768x384.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Index ve Noindex Ayarlar\u0131 Yapmak<\/h3>\n\n\n\n<p>SEO \u00e7al\u0131\u015fmalar\u0131nda her web sayfan\u0131z\u0131n indexe a\u00e7\u0131k olmas\u0131n\u0131 istemeyebilirsiniz. Bu gibi durumlarda Yoast SEO&#8217;dan faydalanarak istedi\u011finiz sayfan\u0131n durumunu de\u011fi\u015ftirebilirsiniz. <\/p>\n\n\n\n<p>WordPress Yoast SEO eklentisinden faydalanarak index ayarlar\u0131n\u0131 d\u00fczenlemek ad\u0131na, <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Yaz\u0131n\u0131n en alt\u0131nda yer alan Yoast SEO ayarlar\u0131 k\u0131sm\u0131na gidiniz, <\/li>\n\n\n\n<li>Geli\u015fmi\u015f alan\u0131na t\u0131klay\u0131n\u0131z,<\/li>\n\n\n\n<li>Burada kar\u015f\u0131n\u0131za &#8220;Yes&#8221;, &#8220;No&#8221; se\u00e7enekleri \u00e7\u0131kacakt\u0131r. Bunlardan &#8220;Yes&#8221; durumunu se\u00e7erek yaz\u0131y\u0131 indexe a\u00e7abilirsiniz,<\/li>\n<\/ul>\n\n\n\n<p>\u00d6neri olarak etiket sayfalar\u0131n\u0131z\u0131 noindex se\u00e7menizi tavsiye ederim. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"635\" height=\"591\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2024\/08\/yoast-seo-index-noindex-ayarlar.png\" alt=\"yoast seo ile index ve noindex ayarlar\u0131\" class=\"wp-image-28659\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Sitemap D\u00fczenlemek<\/h3>\n\n\n\n<p>Sitemapler web sitenizde yer alan ve &#8220;indexe a\u00e7\u0131k&#8221; sayfalar\u0131n yer almas\u0131 gereken URL dizinleridir. Sitemapleri WordPress sitelerde olu\u015fturmak ad\u0131na SEO eklentilerine ihtiyac\u0131n\u0131z vard\u0131r.<\/p>\n\n\n\n<p>Yoast SEO eklentisini kullanarak, indexe a\u00e7\u0131k sayfalar\u0131n\u0131z\u0131 g\u00fcncel ve dinamik bir \u015fekilde site haritalar\u0131n\u0131za ekleyebilirsiniz.<\/p>\n\n\n\n<p>Yoast SEO Site Haritas\u0131 ayarlar\u0131n\u0131z\u0131 yapmak i\u00e7in;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sol ayar men\u00fcs\u00fcnde yer alan &#8220;Yoast SEO&#8221; alan\u0131na giri\u015f yap\u0131n\u0131z,<\/li>\n\n\n\n<li>Buradan &#8220;Ayarlar&#8221; k\u0131sm\u0131na giri\u015f yap\u0131n\u0131z,<\/li>\n\n\n\n<li>API ayarlar\u0131 i\u00e7erisinde yer alan &#8220;XML Site Haritas\u0131&#8221; \u00f6zelli\u011fini aktif ediniz.<\/li>\n<\/ul>\n\n\n\n<p>Site haritalar\u0131 hakk\u0131nda daha detayl\u0131 bilgi i\u00e7in; <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/wordpress-site-haritasi-olusturma\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress Site Haritas\u0131 Olu\u015fturma<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Yap\u0131sal Veriler Eklemek<\/h3>\n\n\n\n<p>Yap\u0131sal veriler web sitenizde yer alan i\u00e7eriklerin ve sayfalar\u0131n arama motorlar\u0131 taraf\u0131ndan daha iyi anlamland\u0131r\u0131lmas\u0131n\u0131 sa\u011flar. Bu nedenle SEO \u00e7al\u0131\u015fmalar\u0131 ad\u0131na hayati \u00f6nem ta\u015f\u0131r. <\/p>\n\n\n\n<p>WordPress siteleriniz i\u00e7in yap\u0131sal verileri aktif kullanmak istiyorsan\u0131z, Yoast SEO kullanabilirsiniz. <\/p>\n\n\n\n<p>Yoast SEO eklentisini aktif ettikten sonra otomatik olarak a\u015fa\u011f\u0131daki yap\u0131sal veriler olu\u015fturulacakt\u0131r;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Organization<\/li>\n\n\n\n<li>\u0130\u00e7erik Haritalar\u0131<\/li>\n\n\n\n<li>Blog Yaz\u0131lar\u0131 i\u00e7in Article<\/li>\n\n\n\n<li>FAQ alanlar\u0131 i\u00e7in FAQ \u015femas\u0131<\/li>\n<\/ul>\n\n\n\n<p>Yap\u0131sal veriler hakk\u0131nda daha fazla bilgi i\u00e7in; <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/yapisal-veri-nedir\" target=\"_blank\" rel=\"noreferrer noopener\">Yap\u0131sal Veri Rehberi<\/a><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"960\" height=\"586\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2024\/08\/yoast-seo-yapisal-veri-ayarlar.png\" alt=\"yoast seo ile yap\u0131sal veri ayarlar\u0131 yapmak\" class=\"wp-image-28661\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2024\/08\/yoast-seo-yapisal-veri-ayarlar.png 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2024\/08\/yoast-seo-yapisal-veri-ayarlar-768x469.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Etiket Ayarlar\u0131 D\u00fczenlemek<\/h3>\n\n\n\n<p>Etiketler yani &#8220;Tag&#8221; sayfalar\u0131 sitenizde gereksiz ve alakas\u0131z index y\u00fck\u00fcne sebep olabilir. Bu nedenle Etiket sayfalar\u0131n\u0131n no-index olarak ayarlanmas\u0131 sizlere SEO \u00e7al\u0131\u015fmalar\u0131n\u0131zda olumlu etki sa\u011flar.<\/p>\n\n\n\n<p>WordPress SEO sitelerinizde etiket sayfalar\u0131n\u0131z\u0131 noindex yapmak i\u00e7in Yoast SEO ayarlar\u0131na giri\u015f yap\u0131n\u0131z ve &#8220;Kategori ve Etiketler&#8221; alan\u0131nda yer alan etiketlerinizi &#8220;Dizin yok&#8221; olarak d\u00fczenleyiniz. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"WordPress-Duzenleyicide-Yoast-SEO-Nasil-Kullanilir\"><\/span>WordPress D\u00fczenleyicide Yoast SEO Nas\u0131l Kullan\u0131l\u0131r?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Yoast SEO eklentisinin en \u00f6nemli \u00f6zelli\u011fi y\u00f6neticilerin i\u00e7erik payla\u015f\u0131m\u0131 s\u0131ras\u0131nda da bir\u00e7ok SEO ayar\u0131n\u0131 yapabilmesini sa\u011flamakt\u0131r. Web sitenizde Yoast SEO eklentisini en yayg\u0131n olarak WordPress edit\u00f6r\u00fcnde kullanacaks\u0131n\u0131z. WordPress y\u00f6netim panelinde belirli bir sayfa veya i\u00e7eri\u011fi d\u00fczenleyecekseniz eklenti ayarlar\u0131 kenar \u00e7ubu\u011funda yer al\u0131yor. Burada ayarlar\u0131 geni\u015fleterek bir\u00e7ok \u00f6zelli\u011fi d\u00fczenleyebilirsiniz. Ayn\u0131 zamanda i\u00e7erik d\u00fczenleyicinin hemen alt\u0131nda Yoast SEO b\u00f6l\u00fcm\u00fc var. Bu b\u00f6l\u00fcmde de bir\u00e7ok optimizasyon<br>ayar\u0131n\u0131 yapabilirsiniz.<\/p>\n\n\n\n<p>Kenar \u00e7ubu\u011funu \u00fcst men\u00fcn\u00fcn hemen sa\u011f\u0131ndaki Yoast SEO sembol\u00fcne t\u0131klayarak ger\u00e7ekle\u015ftirebilirsiniz. Yoast SEO eklentisini WordPress d\u00fczenleyicide nas\u0131l optimize edece\u011finizi detayl\u0131 olarak ele alal\u0131m;<br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Anahtar Kelime Hedeflemesi<\/h3>\n\n\n\n<p>Yoast SEO eklentisinde en \u00f6nemli \u00f6zelliklerden biri anahtar kelime hedeflemesi ayarlar\u0131d\u0131r. Bu<br>b\u00f6l\u00fcmde arama sonu\u00e7lar\u0131nda s\u0131ralama almas\u0131n\u0131 istedi\u011finiz kelime ve kelime grubunu yazmal\u0131s\u0131n\u0131z.<br>Anahtar kelimelerin arama hacimlerine g\u00f6re \u00f6nerilerini WordPress d\u00fczenleyicinizde otomatik olarak alabilirsiniz. Bunun i\u00e7in bir Semrush hesab\u0131na ihtiyac\u0131n\u0131z var. Yoast ve Semrush optimizasyonu yaparak anahtar kelime \u00f6nerileri alabilirsiniz.<\/p>\n\n\n\n<p>Odak anahtar kelimenizi yaz\u0131n ve \u201cSEO Analizi\u201d b\u00f6l\u00fcm\u00fcnde anahtar kelimenizin metninizde SEO\u2019ya ne kadar uygun kullan\u0131ld\u0131\u011f\u0131yla ilgili detayl\u0131 geri bildirim raporunu inceleyin. Burada rapora g\u00f6re SEO\u2019nuzu g\u00fc\u00e7lendirmek i\u00e7in d\u00fczenlemeler yapabilirsiniz. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">SEO Analizi<\/h3>\n\n\n\n<p>Yoast SEO eklentisi i\u00e7eri\u011finiz hakk\u0131nda detayl\u0131 bir SEO analizi yapar. Site i\u00e7i SEO\u2019nuzu \u00e7e\u015fitli a\u00e7\u0131lardan de\u011ferlendirir. De\u011ferlendirmeleri k\u0131rm\u0131z\u0131 renkli sorun, sar\u0131 renkli geli\u015fmeler ve ye\u015fil renkli iyi sonu\u00e7lar \u015feklinde \u00fc\u00e7 kategoride yapar.<\/p>\n\n\n\n<p>K\u0131rm\u0131z\u0131 renkli de\u011ferlendirmede size sundu\u011fu \u00f6nerilere g\u00f6re mutlaka d\u00fczenleme yapman\u0131z gerekiyor. Sar\u0131 renkli geli\u015ftirme oldu\u011funda ye\u015fil hale getirebilece\u011finiz baz\u0131 ufak d\u00fczenlemeler yapabilirsiniz. SEO analizi de\u011ferlendirmesi ye\u015fil renkli oldu\u011funda SEO\u2019ya uygun demektir. Burada verilen a\u00e7\u0131klamalar SEO a\u00e7\u0131s\u0131ndan sadece tavsiyedir.<\/p>\n\n\n\n<p>SEO analizi b\u00f6l\u00fcm\u00fcnde anahtar kelime yo\u011funlu\u011fu ve anahtar kelime uzunlu\u011fu gibi konularda optimizasyon hakk\u0131nda fikirler alabilirsiniz. Bu metriklerin rastgele metrikler oldu\u011funu ve mutlaka takip edilmesi gerekmiyor. \u0130\u00e7eri\u011finizi anahtar kelime ile doldurmad\u0131\u011f\u0131n\u0131z s\u00fcrece kendi kararlar\u0131n\u0131z\u0131 da uygulayabilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Okunabilirlik Analizi<\/h3>\n\n\n\n<p>Bir i\u00e7eri\u011fin okunabilirlik a\u00e7\u0131s\u0131ndan uygun olmas\u0131 gerekiyor. Okunabilirlik kriteri SEO\u2019da \u00f6nem verilen bir kriterdir. Metninizde net olmayan karma\u015f\u0131k ifadeler ve k\u00f6t\u00fc yap\u0131land\u0131r\u0131lm\u0131\u015f bilgiler varsa okuyucular okumak istemeyebilir. Ayn\u0131 zamanda arama motoru botlar\u0131 da bu noktada metninizi tam olarak<br>anlamland\u0131ramayabilir. Yoast SEO eklentisinde \u201cOkunabilirlik Analizi\u201d sekmesinde metninizi okuman\u0131n kolayl\u0131k durumu detayl\u0131 olarak analiz edilir.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"655\" height=\"640\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-okunabilirlik-ayarlari-655x640.jpg\" alt=\"yoast seo okunabilirlik ayarlar\u0131\" class=\"wp-image-27365\"\/><\/figure><\/div>\n\n\n<p>\u201cSEO Analizi\u201d k\u0131sm\u0131nda i\u00e7eri\u011finizin aktif ses kullanma, k\u0131sa paragraf ve c\u00fcmleler, yeterli ge\u00e7i\u015f kelimesi kullan\u0131m\u0131 gibi konularda de\u011ferlendirilmesi bulunur. De\u011ferlendirme b\u00f6l\u00fcm\u00fcnde k\u00fc\u00e7\u00fck g\u00f6z simgesine t\u0131klarsan\u0131z metninizde d\u00fczenleme ile ilgili bilgiler bulacaks\u0131n\u0131z.<\/p>\n\n\n\n<p>Aktif dil, metninizin anlat\u0131m dilini ifade eder. Metninizin okunabilirli\u011fi a\u00e7\u0131s\u0131ndan bir c\u00fcmle en fazla 15<br>kelime, paragraflar\u0131n 80-100 kelimeden meydana gelmesi gerekiyor. Ayn\u0131 zamanda metnin okunabilir<br>olmas\u0131 i\u00e7in \u201cAma, fakat, ancak, lakin\u201d gibi ba\u011fla\u00e7larla c\u00fcmleler aras\u0131 ge\u00e7i\u015f sa\u011flanmal\u0131d\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Google \u00d6nizlemesi<\/h3>\n\n\n\n<p>Yoast SEO eklentisinin en \u00f6nemli avantajlar\u0131ndan biri de web sitenizin Google arama sonu\u00e7lar\u0131nda nas\u0131l g\u00f6r\u00fcnd\u00fc\u011f\u00fcn\u00fc \u00f6nizleyebilmenizdir. Bu \u00f6zellik eklentinin en i\u015flevsel alanlar\u0131ndan biridir. Google \u00f6nizleme k\u0131sm\u0131nda ba\u015fl\u0131k etiketi, URL bilgisi ve meta a\u00e7\u0131klaman\u0131z\u0131 g\u00f6rmenizi sa\u011flar. Google arama sonu\u00e7 sayfas\u0131nda bu b\u00f6l\u00fcmlerin nas\u0131l g\u00f6r\u00fcnece\u011fini izleyebilir ve bu b\u00f6l\u00fcmlerde kolayca d\u00fczenlemeler yapabilirsiniz.<br>Google sonu\u00e7lar\u0131nda sayfan\u0131z\u0131n en iyi \u015fekilde g\u00f6r\u00fcnmesi i\u00e7in gerekli t\u00fcm d\u00fczenlemeleri bu eklenti \u00fczerinde yapabilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Schema Verileri<\/h3>\n\n\n\n<p>Schema verileri, web sitenizin arama motorlar\u0131n\u0131n kullan\u0131c\u0131lar\u0131n en \u00e7ok arad\u0131klar\u0131 sorulara y\u00f6nelik i\u00e7erik t\u00fcrlerini iyi anlayabilmesini sa\u011flayan verilerdir. Arama motorlar\u0131 bu veriler ile ilgili bilgileri net olarak anlamland\u0131r\u0131r ve kullan\u0131c\u0131lara sunabilir.<\/p>\n\n\n\n<p>G\u00f6nderilerinizde Yoast varsay\u0131lan\u0131 \u201cMakale\u201d olarak se\u00e7ilidir. Bu ayar\u0131 bireysel g\u00f6nderi ve sayfan\u0131z i\u00e7in \u201c\u015eema\u201d sekmesinde ki\u015fiselle\u015ftirebilirsiniz. \u0130\u00e7eriklerinizin kategorisi farkl\u0131ysa burada ba\u015fka bir se\u00e7im de yapabilirsiniz. Web i\u00e7eri\u011finizle ilgili hakk\u0131nda sayfas\u0131, SSS sayfas\u0131, ileti\u015fim sayfas\u0131, \u00f6deme sayfas\u0131 gibi bir\u00e7ok konu aras\u0131ndan se\u00e7im yapabilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sosyal Medya \u00d6nizlemesi<\/h3>\n\n\n\n<p>Yoast SEO sizlere sosyal medyada i\u00e7eri\u011finizin nas\u0131l g\u00f6r\u00fcnece\u011fini takip etme konusunda bir \u00f6nizleme \u00f6zelli\u011fi sunar. <\/p>\n\n\n\n<p>Bir i\u00e7eri\u011fin Facebook ve Twitter sayfalar\u0131nda payla\u015ft\u0131\u011f\u0131n\u0131zda nas\u0131l g\u00f6r\u00fcnece\u011fini anl\u0131k izlemenizi ve gerekli d\u00fczenlemeleri yapabilmenizi sa\u011flar. <\/p>\n\n\n\n<p>Sosyal medya payla\u015f\u0131m\u0131nda i\u00e7eri\u011finize \u00f6ne \u00e7\u0131kan g\u00f6rsel y\u00fckleyebilir, ba\u015fl\u0131\u011f\u0131n\u0131z\u0131 ve meta a\u00e7\u0131klaman\u0131z\u0131 d\u00fczenleyebilirsiniz.<\/p>\n\n\n\n<p>Bu k\u0131s\u0131mda bir d\u00fczenleme yapmad\u0131\u011f\u0131n\u0131zda sosyal medya uygulamalar\u0131 WordPress d\u00fczenleyicinizde se\u00e7ti\u011finiz \u00f6ne \u00e7\u0131kan g\u00f6rsel, ba\u015fl\u0131k etiketi ve meta a\u00e7\u0131klamalar\u0131n\u0131z\u0131 kullanmay\u0131 tercih edecektir.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"656\" height=\"573\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2024\/08\/yoast-seo-sosyal-medya-onizleme.png\" alt=\"yoast seo sosyal medya \u00f6n izleme ayarlar\u0131\" class=\"wp-image-28657\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Geli\u015fmi\u015f Ayarlar<\/h3>\n\n\n\n<p>Yoast SEO eklentisi bir\u00e7ok geli\u015fmi\u015f ayar\u0131 yapman\u0131za olanak tan\u0131r. \u201cGeli\u015fmi\u015f\u201d sekmesine giri\u015f yaparak bir\u00e7ok \u00f6zel ayar\u0131 d\u00fczenleyebilirsiniz. <\/p>\n\n\n\n<p>Yoast SEO geli\u015fmi\u015f ayarlar b\u00f6l\u00fcm\u00fcne yapabilece\u011finiz d\u00fczenlemeler;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li> Arama motorunun sayfan\u0131z\u0131 dizine eklemesini istemiyorsan\u0131z dizine eklemeyi \u00f6nleme \u00f6zelli\u011fini kullanabilirsiniz.<\/li>\n\n\n\n<li>Web sitenizden giden ba\u011flant\u0131lar\u0131 ve gelen ba\u011flant\u0131lar\u0131 yararl\u0131 g\u00f6rm\u00fcyorsan\u0131z arama motorlar\u0131n\u0131n sayfan\u0131zdaki ba\u011flant\u0131lar\u0131 izlemesini engelleyebilirsiniz.<\/li>\n\n\n\n<li>Web sayfan\u0131zda noarchive ve nosnippet gibi geli\u015fmi\u015f meta robot parametleri \u00fczerinde d\u00fczenlemeler yapabilirsiniz.<\/li>\n\n\n\n<li>Web sayfan\u0131z\u0131n i\u00e7erik haritas\u0131 i\u00e7in ba\u015fl\u0131\u011f\u0131n\u0131 belirleyebilirsin iz.<\/li>\n\n\n\n<li>T\u00fcm sayfalar\u0131n\u0131z i\u00e7in standart URL olu\u015fturma \u00f6zelli\u011fini kullanabilirsiniz.<\/li>\n<\/ul>\n\n\n\n<p>Yoast SEO eklentisinde geli\u015fmi\u015f ayarlar\u0131 kullanmazsan\u0131z Yoast\u2019\u0131n varsay\u0131lan ayarlar\u0131 kullan\u0131l\u0131r. \u0130\u00e7eriklerinizin \u00f6nemli bir b\u00f6l\u00fcm\u00fcnde varsay\u0131lan ayarlar SEO\u2019nuza katk\u0131 sa\u011flayacakt\u0131r. Bu ayarlamalar konusunda fikriniz yoksa bir d\u00fczenleme yapman\u0131z gerekmez.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yoast-SEO-Hakkinda-Bilmeniz-Gerekenler\"><\/span>Yoast SEO Hakk\u0131nda Bilmeniz Gerekenler<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Web sitenizde Yoast SEO eklentisi kullananlar i\u00e7in bilinmesi gereken bir\u00e7ok \u00f6zellik bulunuyor. Yoast SEO kullan\u0131m\u0131 hakk\u0131nda derin ayarlamalar\u0131 bilmeyenler i\u00e7in eklentinin baz\u0131 \u00f6ne \u00e7\u0131kan \u00f6zelliklerini belirtelim.<br>Yoast SEO hakk\u0131nda bilmeniz gerekenler \u015fu \u015fekildedir;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Yoast SEO eklentisi WordPress tabanl\u0131 web sitelerinde temel SEO \u00f6zelliklerini \u00fccretsiz \u015fekilde kullanabilece\u011finiz bir eklentidir. E\u015f anlaml\u0131 ve ilgili anahtar s\u00f6zc\u00fckler, dahili ba\u011flant\u0131 \u00f6nerileri, y\u00f6nlendirme y\u00f6neticisi, sosyal medya \u00f6nizlemesi ve 7\/24 m\u00fc\u015fteri hizmetleri gibi \u00f6zellikleri premium s\u00fcr\u00fcmde kullanabilirsiniz.<\/li>\n\n\n\n<li>Yoast SEO eklentisi sadece WordPress tabanl\u0131 web siteleri i\u00e7in de\u011fildir. Bu eklentiyi Shopify, TYPO 3, Drupal gibi bir\u00e7ok pop\u00fcler i\u00e7erik y\u00f6netim sisteminde de kullanabilirsiniz. <\/li>\n\n\n\n<li>Yoast SEO eklentisi i\u00e7eriklerinizin alt ba\u015fl\u0131klar\u0131n\u0131 analiz eder. Alt ba\u015fl\u0131klarda anahtar kelime eksikli\u011fi gibi konularda de\u011ferlendirmeler yapar. Yoast SEO ile i\u00e7eri\u011finizin alt ba\u015fl\u0131klar\u0131n\u0131 SEO\u2019ya uygun olarak d\u00fczenleyebilirsiniz.<\/li>\n\n\n\n<li>Yoast SEO URL\u2019leriniz \u00fczerinde size bir\u00e7ok konuda kontrol sa\u011flar. URL\u2019lerinizi SEO\u2019ya uygun olacak \u015fekilde tek tek veya site genelinde d\u00fczenleyebilirsiniz.<\/li>\n\n\n\n<li>Bir web sitesinde en \u00f6nemli SEO sorunlar\u0131ndan biri yinelenen i\u00e7erikleri kullanmakt\u0131r. Web sitenizde kulland\u0131\u011f\u0131n\u0131z bir anahtar kelimeyi tekrar kullanmak b\u00fcy\u00fck hatad\u0131r. Yoast SEO eklentisi web sitenizde ge\u00e7mi\u015fte kulland\u0131\u011f\u0131n\u0131z anahtar kelimeleri hat\u0131rlamaktad\u0131r. Tekrar bu kelimeleri kulland\u0131\u011f\u0131n\u0131zda size bilgi verecektir.<\/li>\n\n\n\n<li>SEO a\u00e7\u0131s\u0131ndan web sitenizdeki i\u00e7 ve d\u0131\u015f ba\u011flant\u0131lar\u0131 optimize etmek ve izlemek \u00f6nemlidir. Yoast SEO eklentisi i\u00e7 ve d\u0131\u015f ba\u011flant\u0131lar\u0131n\u0131z\u0131 izleme \u00f6zelli\u011fine sahiptir. Eklenti web sitenizde ve sayfan\u0131zda yeterli ba\u011flant\u0131 olup olmad\u0131\u011f\u0131n\u0131 da g\u00f6sterir.<\/li>\n\n\n\n<li>Google eskisi kadar \u00f6nemli g\u00f6rmese de meta a\u00e7\u0131klamalar\u0131 ziyaret\u00e7ileri ikna etmede \u00f6nemlidir.<br>Yoast ile kodlama bilginiz olmasa da meta a\u00e7\u0131klamalar\u0131n\u0131z\u0131 olu\u015fturabilirsiniz. Ye\u015fil renk g\u00f6rd\u00fc\u011f\u00fcn\u00fczde meta a\u00e7\u0131klaman\u0131z\u0131n SEO\u2019ya uygun oldu\u011funu anlayabilirsiniz.<\/li>\n\n\n\n<li>Kolay okunan i\u00e7erikler daha fazla ziyaret\u00e7i \u00e7eker ve ziyaret\u00e7iler web sitenizde uzun s\u00fcre kalabilir. Yoast SEO c\u00fcmle yap\u0131s\u0131 analizi yapar ve okunmas\u0131 kolay i\u00e7erikler olu\u015fturma konusunda sizi y\u00f6nlendirir.<\/li>\n\n\n\n<li>Yoast SEO eklentisi sizlere paragraf yap\u0131s\u0131 analizi de yapar. Paragraflar\u0131 uzunluk, ge\u00e7i\u015f ifadeleri ve c\u00fcmle uzunlu\u011fu a\u00e7\u0131s\u0131ndan de\u011ferlendirir. B\u00f6ylece okunabilirlik analizinden tam not alaca\u011f\u0131n\u0131z \u00f6neriler sunar.<\/li>\n\n\n\n<li>Web sitenizi bir\u00e7ok g\u00fc\u00e7l\u00fc SEO arac\u0131 ile entegre edebilirsiniz. SemRush, Elementor, Gutenberg Editor ve ACF eklentileri gibi bir\u00e7ok ara\u00e7la birlikte kullanabilirsiniz.<\/li>\n\n\n\n<li>Yoast SEO teknik geli\u015ftiriciler, teknik uzmanlar ve test a\u00e7\u0131s\u0131ndan deneyimli bir\u00e7ok uzman y\u00f6netim ekibine sahiptir. S\u00fcrekli olarak yeni \u00f6zellikler eklenir ve her zaman kendini g\u00fcnceller.<\/li>\n\n\n\n<li>WordPress SEO yapay zeka taraf\u0131ndan olu\u015fturulan \u00f6zel meta veri i\u00e7erikleri olu\u015fturman\u0131z\u0131 sa\u011flar. Eklenti hem kullan\u0131c\u0131lar hem de SEO i\u00e7in iki farkl\u0131 ba\u015fl\u0131k olu\u015fturabilirsiniz.<\/li>\n\n\n\n<li>Yoast SEO sayfa ba\u015f\u0131na be\u015f taneye kadar hedef anahtar kelime kullanman\u0131z\u0131 ve bunun i\u00e7in SEO ayarlar\u0131 yapman\u0131z\u0131 sa\u011flar.<\/li>\n\n\n\n<li>Yoast SEO dijital pazarlama konusunda i\u015finize yarayacak ara\u00e7larla entegre edilebilir. Zapier entegrasyonu yaparak farkl\u0131 platformlardaki ayn\u0131 g\u00f6revi otomatikle\u015ftirebilirsiniz.<\/li>\n\n\n\n<li>Yoast SEO eklentisi web sitenizdeki yayg\u0131n SEO hatalar\u0131n\u0131 tespit etmenizi sa\u011flar, d\u00fczeltmeniz i\u00e7in size \u00f6neriler verir ve bozuk ba\u011flant\u0131lar\u0131 d\u00fczeltmenizi sa\u011flar.<\/li>\n\n\n\n<li>Bir web sayfas\u0131n\u0131n dizine eklenme durumunu Yoast SEO ile kolayca y\u00f6netebilirsiniz. Gizlemek istedi\u011finiz sayfalar\u0131 bu eklenti sayesinde Google\u2019a kolayca bildirebilirsiniz.<\/li>\n\n\n\n<li>Yoast SEO eklentisi robots.txt ve .htaccess dosyalar\u0131n\u0131 FTP istemcisi olmadan g\u00f6r\u00fcnt\u00fcleyebilir ve d\u00fczenleyebilirsiniz.<\/li>\n\n\n\n<li>Eklenti web siteniz i\u00e7in Wincher entegrasyonu yapman\u0131z\u0131 sa\u011flar. Bu entegrasayon ile web sitenizin s\u0131ralamas\u0131 hakk\u0131nda bilgi edinebilir, web sitenizin arama motoru performans\u0131n\u0131 takip edebilirsiniz.<\/li>\n\n\n\n<li>Yoast SEO sosyal medya entegrasyonuna sahiptir. \u0130\u00e7eriklerinizi sosyal medyada g\u00f6r\u00fcnt\u00fclemek ve buradan organik t\u0131klama \u00e7ekmek istiyorsan\u0131z eklentiyi kullanabilirsiniz.<\/li>\n\n\n\n<li>Yoast SEO \u00e7ok kullan\u0131\u015fl\u0131 bir aray\u00fcze sahiptir. Web sitesi y\u00f6netimi ve SEO konusunda bilgi sahibi olmasan\u0131z da bu arac\u0131 pratik \u015fekilde kullanabilirsiniz.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"WordPress-Siteler-Icin-Yoast-SEO-mu-Yoksa-Rank-Math-SEO-Eklentisi-mi-Tercih-Edilmelidir\"><\/span>WordPress Siteler \u0130\u00e7in Yoast SEO mu Yoksa Rank Math SEO Eklentisi mi Tercih Edilmelidir?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>WordPress siteler ad\u0131na bir \u00e7ok eklenti se\u00e7ene\u011fi bulunmaktad\u0131r. \u00d6zellikle de \u00fccretsiz eklentiler ile gayet verimli SEO \u00e7al\u0131\u015fmalar\u0131 y\u00fcr\u00fct\u00fclebilir. Ancak Rank Math SEO eklentisi ile kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131 zaman Yoast SEO \u00f6zelliklerinin daha az oldu\u011funu g\u00f6rmekteyiz. Bu nedenle iki eklenti aras\u0131nda bir ay\u0131r yapmam\u0131z gerekir ise o zaman Rank Math SEO eklentisinin tercih edilmesi daha sa\u011fl\u0131kl\u0131 olacakt\u0131r. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Yoast-SEO-Eklentisi-Alternatifleri\"><\/span>Yoast SEO Eklentisi Alternatifleri<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>WordPress siteleriniz ad\u0131na yapaca\u011f\u0131n\u0131z SEO \u00e7al\u0131\u015fmalar\u0131n\u0131z i\u00e7in Yoast SEO eklentisi haricinde i\u015finize yarayabilecek bir \u00e7ok eklenti bulunmaktad\u0131r.<\/p>\n\n\n\n<p>Yoast SEO eklentisine alternatif olabilecek \u00fccretsiz eklentiler;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Rank Math SEO<\/li>\n\n\n\n<li>All-in One Pack SEO<\/li>\n\n\n\n<li>SEOPress,<\/li>\n\n\n\n<li>SlimSEO<\/li>\n\n\n\n<li>SmartCrawl<\/li>\n<\/ul>\n\n\n\n<p> <a href=\"https:\/\/www.dopinger.com\/tr\/\">Dopinger<\/a>&nbsp;SEO hizmetleri ile Google\u2019da bir numara olun! <\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\">   <\/div>\n\n    <div class=\"container m-0 p-0 pm-faq\">\n            <h2 class=\"accordion-title\"><span class=\"ez-toc-section\" id=\"Hakkinda-Sikca-Sorulan-Sorular\"><\/span> Hakk\u0131nda S\u0131k\u00e7a Sorulan Sorular<span class=\"ez-toc-section-end\"><\/span><\/h2>\n        <div class=\"faq accordion faq-drop\" id=\"accordion\">\n            <div class=\"col-md-12 faq-card m-0 p-0\">\n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading0\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_0\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_0\">\n                            Yoast SEO Ne Demektir? 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WordPress tabanl\u0131 sitelerin SEO \u00e7al\u0131\u015fmalar\u0131na destek olarak kullan\u0131l\u0131r.<\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        \n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading1\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_1\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_1\">\n                            Yoast SEO \u00dccretli mi? \n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 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12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_1\" class=\"collapse\" aria-labelledby=\"heading1\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Yoast SEO \u00fccretsiz bir \u015fekilde WordPress i\u00e7erisine kurulabilir ve sitenin hedefleri do\u011frultusunda ayarlanabilmektedir. Hi\u00e7bir \u00fccret vermenize gerek yoktur.<\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        \n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading2\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_2\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_2\">\n                            Yoast SEO Nas\u0131l Ayarlan\u0131r? \n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 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               <\/svg>\n                        <\/div>\n                        <div id=\"collapse_2\" class=\"collapse\" aria-labelledby=\"heading2\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Yoast SEO ayarlar\u0131n\u0131 yapmak kar\u0131\u015f\u0131k gibi g\u00f6r\u00fcnse de olduk\u00e7a basittir. Sizlere yukar\u0131da sunmu\u015f oldu\u011fumuz blog yaz\u0131m\u0131zdan bu konuda ki yaz\u0131lar\u0131m\u0131za ula\u015fabilir ve t\u00fcm detaylar\u0131 \u00f6\u011frenebilirsiniz.  <\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        <\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Web sitenizi y\u00f6netmek i\u00e7in i\u00e7erik y\u00f6netim sistemi olarak kullanabilece\u011finiz en yayg\u0131n platformlardan biri WordPress\u2019tir. Bu y\u00f6netim sisteminde web sitenizi \u015fekillendirmek i\u00e7in kullanman\u0131z gereken \u00e7e\u015fitli eklentiler bulunuyor. En yayg\u0131n WordPress eklentilerinden biri de Yoast SEO eklentisidir. Yoast SEO, WordPress sitede haz\u0131rlanan yaz\u0131lar\u0131n SEO a\u00e7\u0131s\u0131ndan uygun hale getirilmesine yard\u0131mc\u0131 olan bir WordPress [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":17048,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordpress-eklentiler","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yoast SEO Nedir? Yoast SEO Ayarlar\u0131 Nas\u0131l Yap\u0131l\u0131r? | Dopinger<\/title>\n<meta name=\"description\" content=\"Yoast SEO nedir? Yoast SEO nas\u0131l kullan\u0131l\u0131r? 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Yoast SEO ile WordPress sitelerinizi SEO&#039;ya uygun optimize edebilirsiniz.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dopinger.com\/tr\/blog\/yoast-seo\" \/>\n<meta property=\"og:site_name\" content=\"SEO &amp; Dijital Pazarlama Blogu\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/dopingertr\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/groups\/seooo\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-04T11:04:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-08T07:29:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/yoast-seo-nedir.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1248\" \/>\n\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Halil \u0130brahim Er\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@halil_ibrahimer\" \/>\n<meta name=\"twitter:site\" content=\"@dopingertr\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Halil \u0130brahim Er\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"21 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/yoast-seo#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/yoast-seo\"},\"author\":{\"name\":\"Halil \u0130brahim Er\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/#\/schema\/person\/8afe70ec98c797e126c30b20fc09e45c\"},\"headline\":\"Yoast SEO Nedir? 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