{"id":362,"date":"2020-04-06T09:05:27","date_gmt":"2020-04-06T09:05:27","guid":{"rendered":"https:\/\/www.dopinger.com\/tr\/blog\/?p=362"},"modified":"2024-08-07T11:19:44","modified_gmt":"2024-08-07T08:19:44","slug":"google-my-business","status":"publish","type":"post","link":"http:\/\/www.dopinger.com\/tr\/blog\/google-my-business","title":{"rendered":"Google My Business"},"content":{"rendered":"\n<p>Google yerel i\u015fletme kayd\u0131 i\u015flemini yaparak i\u015f bilgilerini eklemek isteyen kullan\u0131c\u0131lar i\u00e7in h\u0131zl\u0131 ad\u0131mlarla <strong>Google site ekle <\/strong>i\u015flemi yap\u0131l\u0131yor. Kullan\u0131c\u0131lar\u0131n Google My Business hizmetinden yararlanmalar\u0131 i\u00e7in \u00f6ncelikle yerel i\u015fletmelere kay\u0131t yapt\u0131rmalar\u0131 gerekir. Bilgileri Google&#8217;\u0131n sayfas\u0131na eklemek i\u00e7in kay\u0131t i\u015fleminin ard\u0131ndan <strong>Google business<\/strong> sayfas\u0131 ziyaret edilmelidir. Web sayfas\u0131n\u0131n a\u00e7\u0131lmas\u0131ndan hemen sonra kullan\u0131c\u0131lar\u0131n \u00f6n\u00fcne gelen &#8220;Hemen Ba\u015flay\u0131n&#8221; butonuna t\u0131klamalar\u0131 gerekir. T\u0131klama i\u015fleminin ard\u0131ndan &#8220;My Business \u00dcr\u00fcn\u00fcne Ho\u015fgeldiniz&#8221; yazan k\u0131s\u0131mdaki hizmet \u015fartlar\u0131 kabul edilmelidir. &#8220;Tamam&#8221; butonuna t\u0131klan\u0131lmal\u0131 ve ard\u0131ndan kayd\u0131 olu\u015fturmak i\u00e7in istenilen bilgilerin doldurulmas\u0131 gerekir. \u0130stenen bilgiler aras\u0131nda;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130\u015fletme ad\u0131<\/li>\n\n\n\n<li>Adres<\/li>\n\n\n\n<li>Kategori <\/li>\n\n\n\n<li>Telefon numaras\u0131<\/li>\n\n\n\n<li>Web sitesi<\/li>\n\n\n\n<li>\u00c7al\u0131\u015fma saatleri<\/li>\n\n\n\n<li>\u00dcr\u00fcnler ve hizmetler<\/li>\n\n\n\n<li>Foto\u011fraflar<\/li>\n\n\n\n<li>Yorumlar ve de\u011ferlendirmeler<\/li>\n<\/ul>\n\n\n\n<p>gibi bilgiler yer al\u0131yor. \u0130stenilen bilgilerin net bir \u015fekilde doldurulmas\u0131n\u0131n ard\u0131ndan &#8220;Devam&#8221; butonuna bas\u0131larak i\u015fletmenin do\u011frulanmas\u0131 gerekir. Hizmet \u015fartlar\u0131 kabul edildikten sonra devam butonuna bas\u0131larak e-posta veya telefon se\u00e7eneklerinden birisi se\u00e7ilerek i\u015flemin sonland\u0131r\u0131lmas\u0131 gerekir. Yap\u0131lan se\u00e7im sonras\u0131 telefona veya e-posta adresine do\u011frulama kodu g\u00f6nderiliyor. Kullan\u0131c\u0131lar\u0131n do\u011frulama kodunu girerek kay\u0131t i\u015flemini tamamlamalar\u0131 gerekir. (<a href=\"https:\/\/www.google.com\/intl\/tr_tr\/business\/\">Google Benim \u0130\u015fletmem<\/a>)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google-Isletme-Profili-Ucretsiz-mi\"><\/span><strong>Google \u0130\u015fletme Profili \u00dccretsiz mi?<\/strong> <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google \u0130\u015fletme Profili tamamen \u00fccretsiz olup, i\u015fletmenizin Google Arama ve Google Haritalar&#8217;da g\u00f6r\u00fcnmesini sa\u011flar. Google&#8217;da bir i\u015fletme profili olu\u015fturmak i\u00e7in herhangi bir \u00fccret \u00f6demeniz gerekmez. Hi\u00e7bir \u00fccret \u00f6demeden Google \u0130\u015fletme Profilinn a\u015fa\u011f\u0131daki avantajlar\u0131ndan faydalanabilirsiniz:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130\u015fletme profili olu\u015fturmak i\u00e7in herhangi bir \u00fccret \u00f6demeniz gerekmez. Google \u0130\u015fletme Profili olu\u015fturmak i\u00e7in, i\u015fletmenizin Google&#8217;da zaten listelenmesi gerekir. \u0130\u015fletmeniz Google&#8217;da listede de\u011filse, Google My Business sayfas\u0131ndan i\u015fletmenizi ekleyebilirsiniz.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130\u015fletme profilinizi y\u00f6netmek i\u00e7in, Google My Business sayfas\u0131n\u0131 kullanabilirsiniz. Google My Business sayfas\u0131, i\u015fletme profilinizin t\u00fcm \u00f6zelliklerini kontrol etmenizi sa\u011flar.<\/li>\n\n\n\n<li>Google \u0130\u015fletme Profili, potansiyel m\u00fc\u015fterilerinizin i\u015fletmenizi kolayca bulmas\u0131na yard\u0131mc\u0131 olur. Google Arama ve Google Haritalar, d\u00fcnyan\u0131n en pop\u00fcler arama motorlar\u0131d\u0131r. \u0130\u015fletme profili olu\u015fturarak, potansiyel m\u00fc\u015fterilerinizin i\u015fletmenizi arama motorlar\u0131nda bulma olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131rabilirsiniz.<\/li>\n\n\n\n<li>\u0130\u015fletme profili, potansiyel m\u00fc\u015fterilerinizin hakk\u0131n\u0131zda bilgi sahibi olmas\u0131na yard\u0131mc\u0131 olur. \u0130\u015fletme profili, i\u015fletmenizin temel bilgilerini ve daha fazlas\u0131n\u0131 i\u00e7erdi\u011finden, potansiyel m\u00fc\u015fterileriniz hakk\u0131n\u0131zda daha fazla bilgi edinebilirler. Bu, i\u015fletmenizle ilgili daha bilin\u00e7li kararlar vermelerine yard\u0131mc\u0131 olabilir.<\/li>\n\n\n\n<li>\u0130\u015fletme profili, potansiyel m\u00fc\u015fterilerinizin sizinle ileti\u015fime ge\u00e7mesine yard\u0131mc\u0131 olur. \u0130\u015fletme profili, i\u015fletmenizin telefon numaras\u0131n\u0131 ve web sitesini i\u00e7erdi\u011finden, potansiyel m\u00fc\u015fterileriniz sizinle kolayca ileti\u015fime ge\u00e7ebilirler. Bu, i\u015fletmenizle i\u015f yapma olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131rabilir. <\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google-My-Business-Faydalari-Nelerdir\"><\/span><strong>Google My Business Faydalar\u0131 Nelerdir?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google My Business, i\u015fletmenizin \u00e7evrimi\u00e7i tan\u0131n\u0131rl\u0131\u011f\u0131n\u0131n artt\u0131r\u0131lmas\u0131 konusunda bir\u00e7ok fayda sa\u011flar. Bunlar aras\u0131nda \u015funlar yer al\u0131r:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Daha fazla g\u00f6r\u00fcn\u00fcrl\u00fck: Google My Business, i\u015fletmenizi Google Arama ve Google Haritalar&#8217;da g\u00f6r\u00fcn\u00fcr k\u0131lar. Bu, potansiyel m\u00fc\u015fterilerin i\u015fletmenizi arama motorlar\u0131nda bulma olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131r\u0131r. Google Arama ve Google Haritalar, d\u00fcnyan\u0131n en pop\u00fcler arama motorlar\u0131d\u0131r. \u0130\u015fletmenizi bu platformlarda g\u00f6r\u00fcn\u00fcr k\u0131lmak, potansiyel m\u00fc\u015fterilerinizin i\u015fletmenizi bulma ve hakk\u0131n\u0131zda bilgi edinme olas\u0131l\u0131\u011f\u0131n\u0131 \u00f6nemli \u00f6l\u00e7\u00fcde art\u0131racakt\u0131r.<\/li>\n\n\n\n<li>Daha fazla trafik: Google My Business, i\u015fletmenize daha fazla trafik \u00e7ekmenize yard\u0131mc\u0131 olabilir. \u0130\u015fletme profilinizin optimize edilmesi ve g\u00fcncellenmesi, potansiyel m\u00fc\u015fterilerinizin i\u015fletmenizi arama motorlar\u0131nda daha kolay bulmas\u0131na yard\u0131mc\u0131 olacakt\u0131r. Ayr\u0131ca, i\u015fletme profilinizdeki foto\u011fraflar, yorumlar ve de\u011ferlendirmeler de i\u015fletmenize daha fazla trafik \u00e7ekmeye yard\u0131mc\u0131 olabilir.<\/li>\n\n\n\n<li>Daha fazla g\u00fcven: Google My Business, i\u015fletmeniz hakk\u0131nda olumlu geri bildirimler toplay\u0131p, g\u00fcven olu\u015fturman\u0131za yard\u0131mc\u0131 olabilir. Potansiyel m\u00fc\u015fterileriniz, i\u015fletmeniz hakk\u0131ndaki olumlu yorumlar\u0131 okuduklar\u0131nda, i\u015fletmenizi tercih etme olas\u0131l\u0131klar\u0131 daha y\u00fcksektir. Google My Business, i\u015fletmeniz hakk\u0131nda olumlu geri bildirimler toplaman\u0131n kolay bir yolunu sunar. <\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Google&#8217;da G\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc Art\u0131r\u0131n<\/strong><\/h3>\n\n\n\n<p>Google, d\u00fcnyan\u0131n en pop\u00fcler arama motorudur. \u0130\u015fletmenizi Google gibi bir arama motorunda g\u00f6r\u00fcn\u00fcr k\u0131lmak, potansiyel m\u00fc\u015fterilerinizin sizi bulma olas\u0131l\u0131\u011f\u0131n\u0131 y\u00fcksek derecede artt\u0131rmak demektir. Google&#8217;da g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc art\u0131rman\u0131n bir\u00e7ok yolu vard\u0131r. \u0130\u015fte en etkili y\u00f6ntemlerden baz\u0131lar\u0131:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google My Business profilinizi olu\u015fturun ve optimize edin. \u0130\u015fletme profilinizi olu\u015fturmak i\u00e7in, i\u015fletmenizin ad\u0131n\u0131, adresini, telefon numaras\u0131n\u0131, web sitesini, \u00e7al\u0131\u015fma saatlerini, \u00fcr\u00fcnlerinizi ve hizmetlerinizi ve foto\u011fraflar\u0131n\u0131z\u0131 eklemeniz gerekir. \u0130\u015fletme profilinizi optimize etmek i\u00e7in, do\u011fru anahtar kelimeleri kullanmal\u0131 ve i\u015fletmenizle alakal\u0131 g\u00fcncel i\u00e7erik eklemelisiniz.<\/li>\n\n\n\n<li>Web sitenizi optimize edin. Web siteniz, i\u015fletmenizin \u00e7evrimi\u00e7i varl\u0131\u011f\u0131n\u0131n \u00f6nemli bir par\u00e7as\u0131d\u0131r. Web sitenizi optimize etmek i\u00e7in, anahtar kelime ara\u015ft\u0131rmas\u0131 yap\u0131n, do\u011fru etiketleme ve ba\u015fl\u0131klar kullan\u0131n ve i\u00e7eri\u011finizi kaliteli ve i\u015fletmenizle alakal\u0131 tutun. Bu \u015fekilde potansiyel m\u00fc\u015fterilerinizin sizi web sitenizde bulma olas\u0131l\u0131\u011f\u0131 artacakt\u0131r.<\/li>\n\n\n\n<li>Sosyal medya platformlar\u0131nda aktif olun. Sosyal medya, potansiyel m\u00fc\u015fterilerinizle ba\u011flant\u0131 kurmak ve i\u015fletmeniz hakk\u0131nda fark\u0131ndal\u0131k yaratman\u0131z\u0131 sa\u011flar. Sosyal medya platformlar\u0131nda aktif olmak i\u00e7in, ilgi \u00e7ekici i\u00e7erikler payla\u015f\u0131n ve potansiyel m\u00fc\u015fterilerinizle etkile\u015fime ge\u00e7in.&nbsp;<\/li>\n\n\n\n<li>Di\u011fer web siteleriyle ba\u011flant\u0131lar olu\u015fturun. Di\u011fer web sitelerinden ba\u011flant\u0131lar almak, Google&#8217;a i\u015fletmenizin \u00f6nemli ve g\u00fcvenilir oldu\u011funu g\u00f6sterir. Di\u011fer web sitelerinden ba\u011flant\u0131lar olu\u015fturmak i\u00e7in, kaliteli i\u00e7erik olu\u015fturun ve di\u011fer web sitelerine geri ba\u011flant\u0131lar sa\u011flay\u0131n.<\/li>\n\n\n\n<li>Kaliteli ve alakal\u0131 i\u00e7erikler olu\u015fturun. Kaliteli ve hedef kitlenizin ilgisini \u00e7eken i\u00e7erikler olu\u015fturmak, potansiyel m\u00fc\u015fterilerinizin i\u015fletmenizle etkile\u015fime girmeye te\u015fvik etmenize yard\u0131mc\u0131 olacakt\u0131r.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0130ncelemelerle G\u00fcvenilirlik Kazan\u0131n<\/strong><\/h3>\n\n\n\n<p>\u0130ncelemeler, i\u015fletmenizin g\u00fcvenilirli\u011fini ve itibar\u0131n\u0131 art\u0131rman\u0131n harika bir yoludur. Potansiyel m\u00fc\u015fteriler, i\u015fletmeniz hakk\u0131ndaki bilgi edinebilmek Google My Business gibi platformlara gider ve orada yaz\u0131lan yorumlar\u0131 okur. Olumlu incelemeler, i\u015fletmenizin kalitesini ve m\u00fc\u015fterilerinize verdi\u011finiz de\u011feri g\u00f6sterir. \u0130ncelemelerle g\u00fcvenilirlik kazanmak i\u00e7in yapabilece\u011finiz birka\u00e7 \u00f6nerimiz var:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>M\u00fc\u015fterilerinizi inceleme yapmalar\u0131 i\u00e7in te\u015fvik edin. Bir indirim, \u00fccretsiz \u00fcr\u00fcn veya hizmet gibi k\u00fc\u00e7\u00fck bir te\u015fvik, m\u00fc\u015fterilerinizi inceleme yapmalar\u0131 i\u00e7in motive etmenize yard\u0131mc\u0131 olabilir.<\/li>\n\n\n\n<li>Olumlu incelemelere yan\u0131t verin. Olumlu incelemelere yan\u0131t vermek, i\u015fletmenizin m\u00fc\u015fterilerine ilgi verdi\u011fini g\u00f6sterir ve potansiyel m\u00fc\u015fterilerin haf\u0131zas\u0131nda olumlu bir izlenim yarat\u0131r.<\/li>\n\n\n\n<li>Olumsuz incelemeleri g\u00f6z ard\u0131 etmeyin ve mutlaka yan\u0131tlay\u0131n. Olumsuz incelemeler ka\u00e7\u0131n\u0131lmazd\u0131r, ancak bunlara do\u011fru ve profesyonel \u015fekilde yan\u0131tlar sunarak potansiyel m\u00fc\u015fterilerin i\u015fletmeniz hakk\u0131nda olumsuz bir izlenim edinmesini \u00f6nleyebilirsiniz.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>&nbsp;\u0130\u015f Bilgilerini M\u00fc\u015fterilerle Payla\u015f\u0131n<\/strong><\/h3>\n\n\n\n<p>\u0130\u015f bilgilerini m\u00fc\u015fterilerle payla\u015fmak, i\u015fletmenizin g\u00fcvenilirli\u011fini ve itibar\u0131n\u0131 art\u0131rman\u0131n bir ba\u015fka olduk\u00e7a etkili yoludur. Potansiyel m\u00fc\u015fteriler, i\u015fletmeniz hakk\u0131ndaki bilgileri okuyarak i\u015fletmenizin nas\u0131l bir \u015firket oldu\u011funu, ne yapt\u0131\u011f\u0131n\u0131 ve ne sundu\u011funu \u00f6\u011frenebilirler. \u0130\u015f bilgilerini etkili bir \u015fekilde m\u00fc\u015fterilerle payla\u015fabilmeniz i\u00e7in birka\u00e7 \u00f6neri sunabiliriz:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Web sitenizi g\u00fcncel tutun. Web siteniz, i\u015fletmeniz hakk\u0131nda bilgi edinmek isteyen potansiyel m\u00fc\u015fterilerin ilk dura\u011f\u0131 olabilir. Web sitenizi g\u00fcncel tutarak, i\u015fletmeniz hakk\u0131ndaki en son bilgileri m\u00fc\u015fterilerinizle payla\u015fabilirsiniz. \u00d6zellikle \u00e7al\u0131\u015fma saatlerinizi ve g\u00fcnlerini g\u00fcncellemeyi unutmay\u0131n. Yanl\u0131\u015f bir bilgi potansiyel m\u00fc\u015fterileri sizden uzakla\u015ft\u0131rabilir.<\/li>\n\n\n\n<li>Sosyal medya platformlar\u0131n\u0131 aktif bir \u015fekilde kullan\u0131n. Sosyal medya, i\u015fletmenizi tan\u0131tmak ve potansiyel m\u00fc\u015fterilerle ba\u011flant\u0131 kurman\u0131z\u0131 sa\u011flar. Sosyal medya sayfalar\u0131n\u0131zda i\u015fletmenizin g\u00fcncellemelerini, promosyonlar\u0131n\u0131 ve etkinliklerini payla\u015farak m\u00fc\u015fterilerinizle etkile\u015fime ge\u00e7ebilirsiniz.<\/li>\n\n\n\n<li>E-posta pazarlamas\u0131 kullan\u0131n. E-posta pazarlama, i\u015fletmenizin haberlerini, g\u00fcncellemelerini ve promosyonlar\u0131n\u0131 direkt olarak m\u00fc\u015fterilerinizle payla\u015fman\u0131n etkili bir yoludur. M\u00fc\u015fterilerinizin e-posta adreslerini toplayarak onlara d\u00fczenli olarak e-posta g\u00f6nderebilirsiniz.<\/li>\n\n\n\n<li>Ad\u0131n\u0131z\u0131 yerel bas\u0131na duyurun. Bas\u0131n b\u00fcltenleri, i\u015fletmenizi potansiyel m\u00fc\u015fterilere tan\u0131tman\u0131n bir ba\u015fka yoludur. Bas\u0131n b\u00fclteninizde i\u015fletmeniz hakk\u0131nda k\u0131sa bir bilgi, yeni \u00fcr\u00fcn veya hizmetleriniz, etkinlikleriniz veya ba\u015far\u0131lar\u0131n\u0131z hakk\u0131nda bilgiler verebilirsiniz.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google-My-Business-Ve-SEO\"><\/span>Google My Business Ve SEO <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google My Business, i\u015fletmelerin \u00e7evrimi\u00e7i g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rmas\u0131na ve yerel SEO performans\u0131n\u0131 iyile\u015ftirmesine yard\u0131mc\u0131 olur. \u0130yi optimize edilmi\u015f bir profil, arama sonu\u00e7lar\u0131nda daha y\u00fcksek s\u0131ralamalara ula\u015fabilir. \u0130\u015fletme bilgilerinin do\u011fru ve g\u00fcncel tutulmas\u0131, potansiyel m\u00fc\u015fterilerin i\u015fletmeyi kolayca bulmas\u0131n\u0131 sa\u011flar. Kullan\u0131c\u0131 yorumlar\u0131 ve puanlar\u0131, i\u015fletmenin g\u00fcvenilirli\u011fini art\u0131r\u0131r. D\u00fczenli g\u00f6nderimler ve foto\u011fraf g\u00fcncellemeleri, i\u015fletmenin etkile\u015fimini ve g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rabilir.<\/p>\n\n\n\n<p>Google My Business ve <a href=\"https:\/\/www.dopinger.com\/tr\/seo\/\">SEO<\/a> aras\u0131ndaki ili\u015fkiyi anlatan be\u015f \u00f6nemli nokta:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Yerel Arama S\u0131ralamalar\u0131:<\/strong> GMB, i\u015fletmelerin Google&#8217;daki yerel arama sonu\u00e7lar\u0131nda daha y\u00fcksek s\u0131ralanmas\u0131na yard\u0131mc\u0131 olur.<\/li>\n\n\n\n<li><strong>\u0130\u015fletme Bilgileri:<\/strong> Do\u011fru ve g\u00fcncel i\u015fletme bilgileri, kullan\u0131c\u0131lar\u0131n i\u015fletmeyi kolayca bulmas\u0131na ve etkile\u015fime girmesine olanak tan\u0131r.<\/li>\n\n\n\n<li><strong>M\u00fc\u015fteri Yorumlar\u0131:<\/strong> Pozitif yorumlar ve y\u00fcksek derecelendirmeler, i\u015fletmenin arama motorlar\u0131ndaki g\u00fcvenilirli\u011fini ve g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131r\u0131r.<\/li>\n\n\n\n<li><strong>Foto\u011fraf ve G\u00f6nderiler:<\/strong> Kaliteli g\u00f6rseller ve d\u00fczenli g\u00f6nderiler, kullan\u0131c\u0131lar\u0131n dikkatini \u00e7eker ve SEO performans\u0131n\u0131 iyile\u015ftirir.<\/li>\n\n\n\n<li><strong>S\u0131k Sorulan Sorular:<\/strong> Kullan\u0131c\u0131lar\u0131n sorular\u0131na verilen yan\u0131tlar, i\u015fletmenin SEO&#8217;suna katk\u0131da bulunur ve kullan\u0131c\u0131 deneyimini iyile\u015ftirir.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google-My-Business-Sifirdan-Nasil-Kurulur\"><\/span><strong>Google My Business S\u0131f\u0131rdan Nas\u0131l Kurulur?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google My Business, i\u015fletmelerin Google Arama ve Google Haritalar&#8217;da g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rmas\u0131n\u0131 sa\u011flayan \u00fccretsiz bir ara\u00e7t\u0131r. \u0130\u015fletme profili olu\u015fturmak i\u00e7in, i\u015fletmenizin Google&#8217;da zaten listelenmesi gerekir. \u0130\u015fletmeniz Google&#8217;da listede de\u011filse, Google My Business sayfas\u0131ndan i\u015fletmenizi ekleyebilirsiniz. Google My Business&#8217;\u0131 s\u0131f\u0131rdan kurmak i\u00e7in \u015fu ad\u0131mlar\u0131 izlemelisiniz:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Google My Business sayfas\u0131na gidin.<\/li>\n\n\n\n<li>&#8220;Bir i\u015fletme ekleyin&#8221; veya &#8220;Bu i\u015fletme benim&#8221; se\u00e7ene\u011fini t\u0131klay\u0131n.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin ad\u0131n\u0131, adresini ve telefon numaras\u0131n\u0131 girin.<\/li>\n<\/ol>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u0130\u015fletmenizin t\u00fcr\u00fcn\u00fc se\u00e7in.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin web sitesini ekleyin.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin \u00e7al\u0131\u015fma saatlerini ekleyin.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin foto\u011fraflar\u0131n\u0131 ekleyin.<\/li>\n\n\n\n<li>\u0130\u015fletmeniz hakk\u0131nda k\u0131sa bir a\u00e7\u0131klama yaz\u0131n.<\/li>\n\n\n\n<li>\u0130\u015fletmenizi do\u011frulay\u0131n.<\/li>\n<\/ol>\n\n\n\n<p>\u0130\u015fletmenizi do\u011frulamak i\u00e7in, Google size bir do\u011frulama kodu telefonunuza SMS olarak g\u00f6nderilecektir. \u0130\u015fletmenizi do\u011frulad\u0131ktan sonra, i\u015fletme profilinizi d\u00fczenlemeye ba\u015flayabilirsiniz. D\u00fczenlemelerinizi yaparken a\u015fa\u011f\u0131daki baz\u0131 noktalara dikkat etmeniz \u00f6nerilir:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130\u015fletme bilgilerinizi do\u011fru girdi\u011finizden emin olun. Bu bilgiler, potansiyel m\u00fc\u015fterilerinizin i\u015fletmenizi bulmalar\u0131na ve sizinle ileti\u015fime ge\u00e7melerine yard\u0131mc\u0131 olacakt\u0131r.<\/li>\n\n\n\n<li>\u0130\u015fletme profilinizin foto\u011fraflar\u0131n\u0131 y\u00fcksek kaliteli ve ilgi \u00e7ekici oldu\u011fundan emin olun. Bu foto\u011fraflar, potansiyel m\u00fc\u015fterilerinizin i\u015fletmeniz hakk\u0131nda daha iyi bir fikir edinmelerine yard\u0131mc\u0131 olacakt\u0131r.<\/li>\n\n\n\n<li>\u0130\u015fletme profilinizin a\u00e7\u0131klamas\u0131n\u0131 bilgilendirici ve ilgi \u00e7ekici oldu\u011fundan emin olun. Bu a\u00e7\u0131klama, potansiyel m\u00fc\u015fterilerinizin i\u015fletmenizin ne yapt\u0131\u011f\u0131n\u0131 ve sundu\u011funu anlamalar\u0131na yard\u0131mc\u0131 olacakt\u0131r.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Ad\u0131m: Google Haritalar&#8217;a gidin ve \u0130\u015fletmenizi Ekleyin<\/strong><\/h3>\n\n\n\n<p>Google Haritalar&#8217;a giri\u015f yapmak i\u00e7in, Google&#8217;\u0131n web sitesine gidin ve hesap bilgilerinizle oturum a\u00e7\u0131n. Hesab\u0131n\u0131z yoksa, yeni bir hesap olu\u015fturabilirsiniz. Google Haritalar&#8217;a giri\u015f yapt\u0131ktan sonra, &#8220;\u0130\u015fletmenizi ekleyin&#8221;i se\u00e7in. Bu, Google My Business profilinizi olu\u015fturmaya ba\u015flaman\u0131za olanak tan\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Ad\u0131m: \u0130\u015fletme Hesab\u0131n\u0131z\u0131 Olu\u015fturun<\/strong><\/h3>\n\n\n\n<p>\u0130\u015fletmenizin Google My Business profilini olu\u015fturmak i\u00e7in, a\u015fa\u011f\u0131daki ad\u0131mlar\u0131 izleyin:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Google My Business sayfas\u0131na gidin.<\/li>\n\n\n\n<li>&#8220;Bir i\u015fletme ekleyin&#8221; veya &#8220;Bu i\u015fletme benim&#8221; se\u00e7ene\u011fini t\u0131klay\u0131n.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin ad\u0131n\u0131, adresini ve telefon numaras\u0131n\u0131 girin.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin t\u00fcr\u00fcn\u00fc se\u00e7in.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin web sitesini ekleyin.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin \u00e7al\u0131\u015fma saatlerini ekleyin.<\/li>\n\n\n\n<li>\u0130\u015fletmenizin foto\u011fraflar\u0131n\u0131 ekleyin.<\/li>\n\n\n\n<li>\u0130\u015fletmeniz hakk\u0131nda k\u0131sa bir a\u00e7\u0131klama yaz\u0131n.<\/li>\n\n\n\n<li>\u0130\u015fletmenizi do\u011frulay\u0131n.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Ad\u0131m: \u0130\u015fletme Ad\u0131n\u0131z\u0131 ve Kategorinizi Doldurun<\/strong><\/h3>\n\n\n\n<p>\u0130\u015fletmenizin ad\u0131n\u0131 ve kategorisini, m\u00fc\u015fterilerin sizi kolayca bulabilmesi i\u00e7in do\u011fru ve a\u00e7\u0131klay\u0131c\u0131 bir \u015fekilde girin. Bu a\u015famada i\u015fletmenize ait birka\u00e7 foto\u011fraf payla\u015fabilirsiniz. Bunlar\u0131 yapabilmek i\u00e7in a\u015fa\u011f\u0131daki ad\u0131mlar\u0131 izleyebilirsiniz:<\/p>\n\n\n\n<p>1. \u0130\u015fletme ad\u0131n\u0131z\u0131 do\u011fru ve a\u00e7\u0131klay\u0131c\u0131 bir \u015fekilde girin. \u0130\u015fletme ad\u0131n\u0131z, potansiyel m\u00fc\u015fterilerinizin sizi arama motorlar\u0131nda bulmalar\u0131na yard\u0131mc\u0131 olan en \u00f6nemli fakt\u00f6rlerden biridir. Bu nedenle, i\u015fletme ad\u0131n\u0131z\u0131 do\u011fru ve a\u00e7\u0131klay\u0131c\u0131 bir \u015fekilde girmeniz \u00f6nemlidir. \u0130\u015fletme ad\u0131n\u0131z\u0131 se\u00e7erken a\u015fa\u011f\u0131daki ipu\u00e7lar\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulundurun:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130\u015fletme ad\u0131n\u0131z, k\u0131sa ve \u00f6z olmal\u0131d\u0131r.<\/li>\n\n\n\n<li>\u0130\u015fletme ad\u0131n\u0131z, i\u015fletmenizin ne yapt\u0131\u011f\u0131n\u0131 ve ne sundu\u011funu a\u00e7\u0131k\u00e7a ifade etmelidir.<\/li>\n\n\n\n<li>\u0130\u015fletme ad\u0131n\u0131z, benzersiz ve ak\u0131lda kal\u0131c\u0131 olmal\u0131d\u0131r.<\/li>\n<\/ul>\n\n\n\n<p>2. \u0130\u015fletme kategorinizi do\u011fru se\u00e7in. \u0130\u015fletme kategoriniz, potansiyel m\u00fc\u015fterilerinizin sizi Google Arama ve Google Haritalar&#8217;da do\u011fru \u015fekilde bulmas\u0131na yard\u0131mc\u0131 olan bir ba\u015fka \u00f6nemli fakt\u00f6rd\u00fcr. \u0130\u015fletme kategorinizi se\u00e7erken a\u015fa\u011f\u0131daki ipu\u00e7lar\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulundurun:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130\u015fletme kategoriniz, i\u015fletmenizin ne yapt\u0131\u011f\u0131n\u0131 ve ne sundu\u011funu do\u011fru bir \u015fekilde yans\u0131tmal\u0131d\u0131r.<\/li>\n\n\n\n<li>\u0130\u015fletme kategoriniz, potansiyel m\u00fc\u015fterilerinizin arad\u0131klar\u0131 \u015feyi bulmalar\u0131na yard\u0131mc\u0131 olmal\u0131d\u0131r.<\/li>\n<\/ul>\n\n\n\n<p>3. \u0130\u015fletmenize ait foto\u011fraflar payla\u015f\u0131n. \u0130\u015fletmenize ait foto\u011fraflar payla\u015fmak, potansiyel m\u00fc\u015fterilerinizin i\u015fletmeniz hakk\u0131nda daha iyi bir fikir edinmelerine yard\u0131mc\u0131 olur. \u0130\u015fletme foto\u011fraflar\u0131n\u0131z\u0131 se\u00e7erken a\u015fa\u011f\u0131daki ipu\u00e7lar\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulundurun:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Foto\u011fraflar, i\u015fletmenizi ve \u00fcr\u00fcnlerinizi veya hizmetlerinizi net bir \u015fekilde g\u00f6stermelidir.<\/li>\n\n\n\n<li>Foto\u011fraflar, y\u00fcksek kaliteli ve ilgi \u00e7ekici olmal\u0131d\u0131r.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. Ad\u0131m: Konumunuzu Ekleyin<\/strong><\/h3>\n\n\n\n<p>\u0130\u015fletmenizin konumu, Google Arama ve Google Haritalar&#8217;da g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fcn \u00f6nemli bir par\u00e7as\u0131d\u0131r. Potansiyel m\u00fc\u015fterileriniz, i\u015fletmenizi Google&#8217;da ararken, i\u015fletmenizin adresini ve konumunu g\u00f6rebilirler. \u0130\u015fletmenizin konumunu eklemek i\u00e7in \u015fu ad\u0131mlar\u0131 izleyebilirsiniz:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Google My Business sayfan\u0131za gidin.<\/li>\n\n\n\n<li>&#8220;Konum&#8221; sekmesine t\u0131klay\u0131n.<\/li>\n\n\n\n<li>&#8220;Konum ekle&#8221; d\u00fc\u011fmesini t\u0131klay\u0131n.<\/li>\n\n\n\n<li>\u0130\u015fletmeniz i\u00e7in do\u011fru adres ve konum bilgilerini girin.<\/li>\n\n\n\n<li>&#8220;Kaydet&#8221; d\u00fc\u011fmesini t\u0131klay\u0131n.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. Ad\u0131m: Hizmet B\u00f6lgenizi Se\u00e7in<\/strong><\/h3>\n\n\n\n<p>Google My Business profilinizi olu\u015ftururken, hizmet b\u00f6lgenizi se\u00e7meniz gerekir. Hizmet b\u00f6lgeniz, i\u015fletmenizin hizmet verdi\u011fi b\u00f6lgeyi tan\u0131mlar. Hizmet b\u00f6lgenizi se\u00e7erken, i\u015fletmenizin konumunu ve hedef kitlenizi g\u00f6z \u00f6n\u00fcnde bulundurman\u0131z \u00f6nemlidir.<\/p>\n\n\n\n<p>Hizmet b\u00f6lgenizi se\u00e7mezseniz, i\u015fletmeniz Google Arama ve Google Haritalar&#8217;da t\u00fcm d\u00fcnyada g\u00f6r\u00fcnecektir. Bu, potansiyel m\u00fc\u015fteriler i\u00e7in kafa kar\u0131\u015ft\u0131r\u0131c\u0131 olabilir ve hizmet b\u00f6lgeniz d\u0131\u015f\u0131ndan gelen m\u00fc\u015fterileri kaybetmenize neden olabilir.<\/p>\n\n\n\n<p>Hizmet b\u00f6lgenizi se\u00e7tikten sonra, Google My Business profilinizde bu bilgiyi g\u00fcncellemeniz gerekir. Bu bilgiyi g\u00fcncellemek i\u00e7in, Google My Business sayfan\u0131zda &#8220;Hizmet B\u00f6lgesi&#8221; b\u00f6l\u00fcm\u00fcn\u00fc a\u00e7\u0131n ve ard\u0131ndan &#8220;D\u00fczenle&#8221; d\u00fc\u011fmesine t\u0131klay\u0131n.&nbsp;<\/p>\n\n\n\n<p>Hizmet b\u00f6lgenizi se\u00e7mek potansiyel m\u00fc\u015fterilerin i\u015fletmenizi bulma olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131racak ve daha fazla m\u00fc\u015fteri kazanman\u0131za yard\u0131mc\u0131 olacakt\u0131r. Fakat hizmet b\u00f6lgesini dikkatli bir \u015fekilde se\u00e7melisiniz, aksi takdirde hizmet b\u00f6lgesi d\u0131\u015f\u0131nda kalan ve bunu bilmeyen m\u00fc\u015fterilerden olumsuz yan\u0131tlar gelebilir. Bunu \u00f6nlemek i\u00e7in a\u015fa\u011f\u0131daki ipu\u00e7lar\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulundurmal\u0131s\u0131n\u0131z:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130\u015fletmenizin konumsal durumunu g\u00f6zden ge\u00e7irin. \u0130\u015fletmeniz fiziksel bir adresiniz varsa, hizmet b\u00f6lgenizi bu adresin etraf\u0131nda olu\u015fturman\u0131z gerekir.<\/li>\n\n\n\n<li>Hedef kitlenizi g\u00f6z \u00f6n\u00fcnde bulundurun. \u0130\u015fletmeniz belirli bir hedef kitleye hitap ediyorsa, hizmet b\u00f6lgenizi bu hedef kitleyi kapsayacak \u015fekilde olu\u015fturman\u0131z gerekir.<\/li>\n\n\n\n<li>Rekabeti g\u00f6z \u00f6n\u00fcnde bulundurun. Rakiplerinizin hizmet b\u00f6lgelerine bak\u0131n ve buna g\u00f6re kendi hizmet b\u00f6lgenizi olu\u015fturun.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>6. Ad\u0131m: \u0130leti\u015fim Bilgilerinizi Ekleyin<\/strong><\/h3>\n\n\n\n<p>\u0130\u015fletmenizin ileti\u015fim bilgileri, potansiyel m\u00fc\u015fterilerinizin sizinle ileti\u015fime ge\u00e7melerinin en \u00f6nemli yoludur. Bu nedenle, ileti\u015fim bilgilerinizi eksiksiz ve g\u00fcncel bir \u015fekilde girmeniz \u00e7ok \u00f6nemlidir. \u0130leti\u015fim bilgilerinizi eklerken dikkat etmeniz gereken baz\u0131 noktalar \u015funlard\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0130\u015fletmenizin telefon numaras\u0131n\u0131, e-posta adresini ve web sitesini girdi\u011finizden emin olmal\u0131s\u0131n\u0131z.<\/li>\n\n\n\n<li>Telefon numaran\u0131z\u0131n ve e-posta adresinizin do\u011frulu\u011funu kontrol etmelisiniz.<\/li>\n\n\n\n<li>Web sitenizi g\u00fcncel tutmal\u0131s\u0131n\u0131z.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>7. Ad\u0131m: G\u00fcncellemelere ve \u00d6nerilere Kat\u0131l\u0131n<\/strong><\/h3>\n\n\n\n<p>\u0130\u015fletmeniz hakk\u0131ndaki g\u00fcncellemeleri, inceleme bildirimlerini ve \u00f6nerileri almak i\u00e7in &#8220;G\u00fcncellemelere ve \u00d6nerilere Kat\u0131l\u0131n&#8221; kutusunu i\u015faretleyin. Bu kutuyu i\u015faretleyerek, i\u015fletmeniz hakk\u0131ndaki g\u00fcncellemeleri, inceleme bildirimlerini ve \u00f6nerileri almak i\u00e7in onay vermi\u015f olursunuz.<\/p>\n\n\n\n<p>&#8220;G\u00fcncellemelere ve \u00d6nerilere Kat\u0131l\u0131n&#8221; kutusunu i\u015faretlemenin bir\u00e7ok faydas\u0131 vard\u0131r. Bu kutuyu i\u015faretleyerek, i\u015fletmeniz hakk\u0131ndaki en son bilgileri takip edebilir ve m\u00fc\u015fteri geri bildirimlerini de\u011ferlendirebilirsiniz. Bu bilgiler, i\u015fletmenizin performans\u0131n\u0131 iyile\u015ftirmenize ve m\u00fc\u015fteri memnuniyetini art\u0131rman\u0131za yard\u0131mc\u0131 olabilir.<\/p>\n\n\n\n<p>&#8220;G\u00fcncellemelere ve \u00d6nerilere Kat\u0131l\u0131n&#8221; kutusunu i\u015faretlememeniz durumunda, i\u015fletmeniz hakk\u0131ndaki g\u00fcncellemeleri, inceleme bildirimlerini ve \u00f6nerileri alamayacaks\u0131n\u0131z. Bu, i\u015fletmenizin performans\u0131n\u0131 takip etmenizi ve m\u00fc\u015fteri geri bildirimlerini de\u011ferlendirmenizi zorla\u015ft\u0131rabilir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>8. Ad\u0131m: Giri\u015finizi Do\u011frulay\u0131n<\/strong><\/h3>\n\n\n\n<p>Google My Business hesab\u0131n\u0131z\u0131 olu\u015fturduktan sonra, i\u015fletmenizin ger\u00e7ekli\u011fini do\u011frulaman\u0131z gerekir. Bu, Google&#8217;\u0131n i\u015fletmenizin ger\u00e7ek bir i\u015fletme oldu\u011funu ve sahte bir hesap olmad\u0131\u011f\u0131n\u0131 do\u011frulamas\u0131na yard\u0131mc\u0131 olur. Google, i\u015fletmenizi do\u011frulamak i\u00e7in a\u015fa\u011f\u0131daki y\u00f6ntemleri sunar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Posta yoluyla do\u011frulama: Google, i\u015fletmenizin adresine bir do\u011frulama kodu g\u00f6nderir. Bu kodu profilinize girdi\u011finizde, i\u015fletmeniz do\u011frulanm\u0131\u015f olur.<\/li>\n\n\n\n<li>Telefon veya SMS ile do\u011frulama: Google, i\u015fletmenizin telefon numaras\u0131na veya cep telefonu numaras\u0131na bir do\u011frulama kodu g\u00f6nderir. Bu kodu profilinize girdi\u011finizde, i\u015fletmeniz do\u011frulanm\u0131\u015f olur.<\/li>\n\n\n\n<li>Haritada yerinizi do\u011frulama: \u0130\u015fletmenizin Google Haritalar&#8217;da bir yeri varsa, bu yeri do\u011frulayarak i\u015fletmenizi do\u011frulayabilirsiniz.<\/li>\n<\/ul>\n\n\n\n<p>Giri\u015finizi do\u011frulamak, Google My Business hesab\u0131n\u0131z\u0131 kullanman\u0131n ilk ad\u0131m\u0131d\u0131r. Do\u011frulama yaparak i\u015fletmenizin itibar\u0131n\u0131 korumaya ve Google Arama ve Google Haritalar&#8217;da daha g\u00f6r\u00fcn\u00fcr olm<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Isletme-Kaydi-Bulunurlugu-Etkiler-mi\"><\/span>\u0130\u015fletme Kayd\u0131 Bulunurlu\u011fu Etkiler mi?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google yerel i\u015fletmelere kay\u0131t yapt\u0131ran ki\u015filerin di\u011fer <strong>google i\u015fletme hesab\u0131<\/strong> olmayan ki\u015filere oranla i\u015fletmenin bulunurlu\u011fu daha y\u00fcksektir. Yerel SEO konusunda olduk\u00e7a b\u00fcy\u00fck bir \u00f6neme sahip olan i\u015flemler aras\u0131nda gelmektedir. \u0130\u015fletmenin bulunurlu\u011funu etkileyen hesap kayd\u0131 olu\u015fturma, <strong>Google\u00a0i\u015fletme ekleme <\/strong>i\u015flemi sayesinde site sahiplerinin daha fazla m\u00fc\u015fteriye sahip olmas\u0131na yard\u0131mc\u0131 olmaktad\u0131r. Kay\u0131t i\u015fleminin tamamlanmas\u0131n\u0131n ard\u0131ndan kullan\u0131c\u0131lar hesaplar\u0131na giri\u015f yaparak ayarlar\u0131 de\u011fi\u015ftirebilir veya site adresini ekleyerek daha fazla ki\u015fiye hitap edebilir. B\u00f6ylece kullan\u0131c\u0131lar Google My Business kayd\u0131 olu\u015fturarak i\u015fletmelerini geli\u015ftirebiliyor. Geli\u015ftirilen i\u015fletmeler yap\u0131lan aramalarda \u00f6n plana \u00e7\u0131karak harita aramalar\u0131nda g\u00f6r\u00fcnt\u00fcleniyor.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/google-benim-isletmem.jpg\"><img decoding=\"async\" width=\"501\" height=\"294\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/google-benim-isletmem.jpg\" alt=\"google benim i\u015fletmem\" class=\"wp-image-494\"\/><\/a><\/figure><\/div>\n\n\n<p>Bu sayede kullan\u0131c\u0131lar <strong>Google i\u015fletmem<\/strong> hesaplar\u0131n\u0131 istedikleri \u015fekilde ayarlayarak bulunurlu\u011funu art\u0131rmaktad\u0131r. Yerel i\u015fletme sahipleri i\u00e7in vazge\u00e7ilmez bir f\u0131rsat haline gelen <strong>Google My Business<\/strong> kayd\u0131 sayesinde art\u0131k harita aramalar\u0131nda kullan\u0131c\u0131lar \u00fcst s\u0131ralarda yer al\u0131yor. \u0130\u015fletmenin Google&#8217;a kay\u0131t edilmesi SEO a\u00e7\u0131s\u0131ndan \u00f6nemli oldu\u011fundan dolay\u0131, art\u0131k anahtar kelime aramalar\u0131nda kullan\u0131c\u0131lar hesaplar\u0131na ula\u015f\u0131labilme say\u0131s\u0131n\u0131 art\u0131rm\u0131\u015ft\u0131r.<\/p>\n\n\n\n<p>Google My Business hesab\u0131 olu\u015ftururken, hesab\u0131n\u0131z\u0131 gereksiz ve yanl\u0131\u015f bilgiler ile doldurmaktan ka\u00e7\u0131nman\u0131z \u00f6nerilir. Bu gibi hatalardan uzak durmak i\u00e7in, <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/google-my-business-hatalari\" target=\"_blank\" rel=\"noreferrer noopener\">en \u00e7ok yap\u0131lan Google Business hatalar\u0131<\/a> konusunda bilgi edinebilirsiniz.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tarafsiz-Yorum-Yayinlama\"><\/span>Tarafs\u0131z Yorum Yay\u0131nlama<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google haritalar \u00fczerine i\u015fletmelerini eklemek isteyenler, gmail hesaplar\u0131 \u00fczerinden veya Google \u00fczerinden hesap olu\u015fturarak i\u015fletme kayd\u0131 yapabiliyor. <strong>Siteyi Google ekleme<\/strong> imk\u00e2n\u0131 sayesinde kullan\u0131c\u0131lar tarafs\u0131z bir \u015fekilde yorum yay\u0131nlama imk\u00e2n\u0131na sahip olmu\u015ftur. Bu sayede Google taraf\u0131ndan belirtilen politikalar kapsam\u0131nda i\u015fletmelere yorum yapan ki\u015filerin yorumlar\u0131 i\u015fletme sahibi silmeden kesinlikle silinmiyor. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/dopinger.jpg\"><img decoding=\"async\" width=\"640\" height=\"459\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/04\/dopinger.jpg\" alt=\"business yorum\" class=\"wp-image-523\"\/><\/a><\/figure><\/div>\n\n\n<p>Google i\u015fletmem sayesinde t\u00fcketici dostu bir hizmet alan kullan\u0131c\u0131lar nerede olurlarsa olsunlar bulunduklar\u0131 yerden puan verme veya yorum yapma gibi i\u015flemleri kolay bir \u015fekilde yapabiliyor. <strong>Google i\u015fyeri ekleme<\/strong> hizmetinin as\u0131l amac\u0131; Yandex program\u0131n\u0131n \u00f6n\u00fcne ge\u00e7mek ve i\u015fletme hesab\u0131 ekleme hizmetinde tek program olma \u00f6zelli\u011fi kazanmakt\u0131r. Bu y\u00fczden i\u015fletme sahibi olanlar haritalara sitelerini ekleyerek gerekli ayarlamalar\u0131 kendilerine \u00f6zg\u00fc bir \u015fekilde yapmaktad\u0131r. Google yerel i\u015fletme kayd\u0131 hakk\u0131nda t\u00fcm bilgileri sizinle payla\u015ft\u0131k, bizi takipte kalmaya devam edin.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.dopinger.com\/tr\/\">Dopinger<\/a>&nbsp;SEO ile sitenizi en \u00fcst s\u0131ralara h\u0131zla ta\u015f\u0131y\u0131n!<\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\">   <\/div>\n\n    <div class=\"container m-0 p-0 pm-faq\">\n            <h2 class=\"accordion-title\"><span class=\"ez-toc-section\" id=\"Hakkinda-Sikca-Sorulan-Sorular\"><\/span> Hakk\u0131nda S\u0131k\u00e7a Sorulan Sorular<span class=\"ez-toc-section-end\"><\/span><\/h2>\n        <div class=\"faq accordion faq-drop\" id=\"accordion\">\n            <div class=\"col-md-12 faq-card m-0 p-0\">\n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading0\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_0\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_0\">\n                            Google My Business Nedir? \n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#4266FF\"\/>\n                              <path d=\"M12.0001 18.1566C11.7432 18.1533 11.4979 18.0497 11.3163 17.8681C11.1347 17.6865 11.0312 17.4412 11.0278 17.1844V6.81402C11.0278 6.55617 11.1303 6.30888 11.3126 6.12655C11.4949 5.94423 11.7422 5.8418 12.0001 5.8418C12.2579 5.8418 12.5052 5.94423 12.6875 6.12655C12.8698 6.30888 12.9723 6.55617 12.9723 6.81402V17.1844C12.9689 17.4412 12.8654 17.6865 12.6838 17.8681C12.5022 18.0497 12.2569 18.1533 12.0001 18.1566Z\" fill=\"#4266FF\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#4266FF\"\/>\n                            <\/svg>\n                            <svg class=\"open\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_0\" class=\"collapse\" aria-labelledby=\"heading0\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Google My Business, i\u015fletmelerin kendilerine ait bir patform olu\u015fturabilecekleri, i\u015fletmelerini google haritalara ekleyip i\u015flmelerini bu platform \u00fczerinden y\u00fcr\u00fctebilecekleri \u00fccretsiz bir sistemdir. <\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        \n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading1\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_1\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_1\">\n                            Google My Business\u2019a Kay\u0131t Olman\u0131n \u00d6nemi Nedir? \n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 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fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_1\" class=\"collapse\" aria-labelledby=\"heading1\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Google My Business\u2019a kay\u0131t olarak i\u015fletmenizi haritalara ekleyebilir ve bu sayede i\u015fletmenizin daha fazla potansiyel m\u00fc\u015fteri taraf\u0131ndan dikkat \u00e7ekmesini sa\u011flayabilirsiniz. Konumunuz neticesinde m\u00fc\u015fteriler sizlere daha kolay ula\u015fabileceklerdir. <\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        \n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading2\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_2\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_2\">\n                            Google Yerel \u0130\u015fletme Kayd\u0131 Nas\u0131l Yap\u0131l\u0131r? \n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 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fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_2\" class=\"collapse\" aria-labelledby=\"heading2\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Google Yerel i\u015fletme kayd\u0131n\u0131 yapmak i\u00e7in \u00f6ncelikle belirli bir konumda \u00e7al\u0131\u015fan bir i\u015fletmeniz olmas\u0131 gerekir daha sonra atman\u0131z gereken ad\u0131mlar\u0131 yukar\u0131da bulunan blog yaz\u0131m\u0131zdan \u00f6\u011frenebilirsiniz.  <\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        <\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Google yerel i\u015fletme kayd\u0131 i\u015flemini yaparak i\u015f bilgilerini eklemek isteyen kullan\u0131c\u0131lar i\u00e7in h\u0131zl\u0131 ad\u0131mlarla Google site ekle i\u015flemi yap\u0131l\u0131yor. Kullan\u0131c\u0131lar\u0131n Google My Business hizmetinden yararlanmalar\u0131 i\u00e7in \u00f6ncelikle yerel i\u015fletmelere kay\u0131t yapt\u0131rmalar\u0131 gerekir. Bilgileri Google&#8217;\u0131n sayfas\u0131na eklemek i\u00e7in kay\u0131t i\u015fleminin ard\u0131ndan Google business sayfas\u0131 ziyaret edilmelidir. Web sayfas\u0131n\u0131n a\u00e7\u0131lmas\u0131ndan hemen sonra [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":17594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,1],"tags":[],"class_list":["post-362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-seo","category-seo","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Yerel \u0130\u015fletme Kayd\u0131 Nas\u0131l Yap\u0131l\u0131r? [Google My Business]<\/title>\n<meta name=\"description\" content=\"Google yerel i\u015fletme kayd\u0131 ile Google aramalar\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fcl\u00fc\u011f\u00fcn\u00fcz\u00fc artt\u0131r\u0131n. Google My Business kay\u0131t ile ilgili t\u00fcm detaylar bu blogda.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dopinger.com\/tr\/blog\/google-my-business\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Yerel \u0130\u015fletme Kayd\u0131 Nas\u0131l Yap\u0131l\u0131r? [Google My Business]\" \/>\n<meta property=\"og:description\" content=\"Google yerel i\u015fletme kayd\u0131 ile Google aramalar\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fcl\u00fc\u011f\u00fcn\u00fcz\u00fc artt\u0131r\u0131n. 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