{"id":24787,"date":"2023-10-17T18:01:05","date_gmt":"2023-10-17T15:01:05","guid":{"rendered":"https:\/\/www.dopinger.com\/tr\/blog\/?p=24787"},"modified":"2024-06-11T08:33:10","modified_gmt":"2024-06-11T05:33:10","slug":"psikologlar-icin-dijital-pazarlama","status":"publish","type":"post","link":"http:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama","title":{"rendered":"Psikologlar i\u00e7in Dijital Pazarlama Rehberi"},"content":{"rendered":"\n<p>Psikoloji konusunda sosyal medya ve dijital d\u00fcnyada artan talep psikologlar\u0131n da online psikoloji konusuna y\u00f6nelmeye itmi\u015ftir. Marka bilinirli\u011fini in\u015fa etmek isteyen <strong>bir psikolog i\u00e7in de dijital pazarlama<\/strong> ve SEO\u2019dan faydalanmak ka\u00e7\u0131n\u0131lmaz olmu\u015ftur. Peki dijital pazarlaman\u0131n psikologlar i\u00e7in yeri nedir?<\/p>\n\n\n\n<p>Dan\u0131\u015fmanlara nas\u0131l ula\u015faca\u011f\u0131n\u0131z\u0131 bilmeyebilir ve onlarla en iyi ileti\u015fimi nas\u0131l kuraca\u011f\u0131n\u0131z konusunda motivasyon sorunlar\u0131 ya\u015f\u0131yor olabilirsiniz. Dijital pazarlama da bu a\u015fama da devreye girerek bilinirli\u011fi, \u00e7evrimi\u00e7i g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc ve etkili ileti\u015fimi sa\u011flamada size yard\u0131mc\u0131 olabilir.<\/p>\n\n\n\n<p>Bu ba\u011flamda, bu yaz\u0131m\u0131zda sizin i\u00e7in bir psikologlar i\u00e7in dijital pazarlama rehberi haz\u0131rlad\u0131k. Web sitesi olu\u015fturmaktan sosyal medya ve i\u00e7erik stratejilerine kadar akl\u0131n\u0131za gelebilecek her konuda size yard\u0131mc\u0131 olacak bu rehbere gelin hep birlikte g\u00f6z atal\u0131m.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dijital-Pazarlamanin-Psikologlar-Icin-Onemi\"><\/span>Dijital Pazarlaman\u0131n Psikologlar \u0130\u00e7in \u00d6nemi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>G\u00fcn\u00fcm\u00fczde ruhsal sa\u011fl\u0131k, depresyon, online psikolog randevular\u0131 gibi akl\u0131n\u0131za gelebilecek her t\u00fcrl\u00fc konu internet \u00fczerinden ara\u015ft\u0131r\u0131l\u0131yor. Durum b\u00f6yle olunca, <strong>psikologlar\u0131n dijital pazarlamadan faydalanmamas\u0131 <\/strong>neredeyse imk\u00e2ns\u0131z bir durum haline geldi.<\/p>\n\n\n\n<p>Bug\u00fcn, bir\u00e7ok ki\u015fi psikolog randevusu almadan \u00f6nce internet \u00fczerinden en iyi psikolog ya da yak\u0131n\u0131nda bulunan klinik aramalar\u0131n\u0131 yap\u0131yor. Psikolog dan\u0131\u015fanlar\u0131n\u0131n yorumlar\u0131n\u0131 okuyarak kendilerine en iyi gelecek uzman\u0131 se\u00e7meye \u00e7al\u0131\u015f\u0131yor. Karar verme a\u015famas\u0131nda olduk\u00e7a etkili olan internet psikologlar\u0131 da dijital pazarlama y\u00f6ntemlerini uygulamaya y\u00f6nlendiriyor.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/web-sitesi-ve-seo-stratejileri.png\" alt=\"Web Sitesi ve SEO Stratejileri\" class=\"wp-image-24845\"\/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Web-Sitesi-ve-SEO-Stratejileri\"><\/span>Web Sitesi ve SEO Stratejileri<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Tek ba\u015f\u0131na \u00e7al\u0131\u015fan ya da uzman psikologlarla birlikte bir klinikte \u00e7al\u0131\u015fan bir psikolog olabilirsiniz. E\u011fer hedefiniz daha \u00e7ok ki\u015fiye ula\u015fmak, bir psikolo\u011fa gidip gitmeme konusunda karar veremeyen ki\u015fileri ikna etmek, psikologlar\u0131n kulland\u0131\u011f\u0131 y\u00f6ntemler hakk\u0131nda hedef kitlenizi bilgilendirmek ise SEO ve dijital pazarlama ara\u00e7lar\u0131n\u0131 kullanmaya ihtiyac\u0131n\u0131z var.<\/p>\n\n\n\n<p>E\u011fer bir psikolog olarak dan\u0131\u015fan bulmak istiyorsan\u0131z bir web sitesi olu\u015fturmaya ihtiyac\u0131n\u0131z var. Olu\u015fturaca\u011f\u0131n\u0131z bu web sitesinin SEO odakl\u0131 olmas\u0131 ise son derece \u00f6nemlidir. Arama motoru optimizasyonu yap\u0131lmam\u0131\u015f bir web sitesinde yay\u0131nlad\u0131\u011f\u0131n\u0131z i\u00e7erikler arama motoru sonu\u00e7lar\u0131nda g\u00f6z\u00fckmez ve web sitenize trafik gelmesi engellenir. Bu y\u00fczden, ilk hedefiniz <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/seo-uyumlu-web-sitesi-nasil-olusturulur\">SEO ile uyumlu bir web sitesi olu\u015fturmak<\/a> olmal\u0131d\u0131r.<\/p>\n\n\n\n<p>\u015eimdi ise psikologlar i\u00e7in dijital pazarlama stratejileri aras\u0131nda yer alan web sitesi olu\u015fturma ve SEO ile ilgili bilmeniz gereken p\u00fcf noktalara bakal\u0131m.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Etkili-Bir-Psikolog-Web-Sitesi-Olusturma\"><\/span>Etkili Bir Psikolog Web Sitesi Olu\u015fturma<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>E\u011fer bir psikolog web sitesi olu\u015fturmak istiyorsan\u0131z her \u015feyden \u00f6nce marka kimli\u011finiz ve imaj\u0131n\u0131z\u0131n do\u011fru yans\u0131t\u0131ld\u0131\u011f\u0131ndan emin olmal\u0131s\u0131n\u0131z. Bu y\u00fczden de tasarlanacak web sitesinde mesleki bilgiler, sundu\u011funuz hizmetler ve akademik \u00e7al\u0131\u015fmalar\u0131n\u0131z yer almal\u0131d\u0131r. Uzmanl\u0131\u011f\u0131n\u0131z\u0131 g\u00f6steren her bir detay dan\u0131\u015fanlar\u0131n size g\u00fcvenmesini sa\u011flar.<\/p>\n\n\n\n<p>Ancak, odaklanman\u0131z gereken tek nokta hakk\u0131n\u0131zdaki bilgiler, ileti\u015fim bilgileriniz ve mesleki uzmanl\u0131\u011f\u0131n\u0131z de\u011fildir. Bu bilgiler g\u00fcven sa\u011flamada \u00f6nem ta\u015f\u0131sa da web sitenizin etkili olmas\u0131 i\u00e7in olu\u015fturman\u0131z gereken ba\u015fka sistemler de bulunuyor. Bir online chat sistemi kurarak dan\u0131\u015fanlar\u0131n merak etti\u011fi sorulara internet \u00fczerinden yan\u0131t verebilirsiniz. Bunun yan\u0131 s\u0131ra, \u00e7evrimi\u00e7i randevu sistemi ile internet \u00fczerinden randevu al\u0131nmas\u0131n\u0131 sa\u011flayabilir, dan\u0131\u015fanlar\u0131n\u0131za randevu hat\u0131rlatmalar\u0131 yapabilirsiniz.<\/p>\n\n\n\n<p>T\u00fcm bunlar\u0131n yan\u0131 s\u0131ra, psikolog web sitenizde sosyal medya ba\u011flant\u0131lar\u0131n\u0131z, foto\u011fraf\u0131n\u0131z\u0131n da bulundu\u011fu bir hakk\u0131mda b\u00f6l\u00fcm\u00fc, yay\u0131nlad\u0131\u011f\u0131n\u0131z makalelere y\u00f6nelik d\u0131\u015f linkler ve dan\u0131\u015fan yorumlar\u0131 da yer almal\u0131d\u0131r. T\u00fcm bu bilgiler hem uzmanl\u0131\u011f\u0131n\u0131z\u0131n hem de verdi\u011finizin g\u00fcvenin bir g\u00f6stergesi olacakt\u0131r.<br>Bu \u015fekilde etkili bir web sitesi olu\u015fturarak a\u015fa\u011f\u0131da belirtti\u011fimiz ama\u00e7lara ula\u015fabilirsiniz:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>G\u00fc\u00e7l\u00fc bir marka kimli\u011fi olu\u015fturma<\/li>\n\n\n\n<li>Mevcut hedef kitleye daha kolay ula\u015fma<\/li>\n\n\n\n<li>Dan\u0131\u015fanlarla etkile\u015fimde bulunarak kendini tan\u0131tma ve ba\u011f kurma<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/seo-taktikleri.png\" alt=\"SEO Taktikleri\" class=\"wp-image-24846\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">SEO Taktikleri<\/h3>\n\n\n\n<p>Psikologlar i\u00e7in dijital pazarlama \u00e7al\u0131\u015fmalar\u0131nda en \u00f6nemli detaylardan birisi de SEO ile uyumlu olmakt\u0131r. SEO uyumlu bir web sitesi mevcut hedef kitlenize daha kolay ula\u015fman\u0131z\u0131 sa\u011flar, arama motoru sonu\u00e7lar\u0131nda \u00fcst s\u0131ralarda yer alman\u0131z\u0131 kolayla\u015ft\u0131r\u0131r ve web sitenize trafik \u00e7eker. Peki, web sitenizin SEO odakl\u0131 olmas\u0131n\u0131 nas\u0131l sa\u011flayabilirsiniz?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Anahtar kelime ara\u015ft\u0131rmas\u0131 yap\u0131n ve do\u011fru anahtar kelimeyi kullan\u0131n.<\/li>\n\n\n\n<li>Kaliteli i\u00e7erikler \u00fcretin.<\/li>\n\n\n\n<li>Web sitesinde g\u00fcncel bilgiler, optimize edilmi\u015f i\u00e7erik ve g\u00f6rseller, site h\u0131z\u0131 ve anla\u015f\u0131l\u0131r bir navigasyon ile kullan\u0131c\u0131 kolayl\u0131\u011f\u0131 sa\u011flayan.<\/li>\n\n\n\n<li>Mobil ile uyumlu bir web sitesi olu\u015fturmaya \u00f6zen g\u00f6sterin.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Anahtar Kelime Ara\u015ft\u0131rmalar\u0131 ve Uygulamalar\u0131<\/h4>\n\n\n\n<p>Anahtar kelime ara\u015ft\u0131rmas\u0131 hedef kitlenizin Google ve di\u011fer arama motorlar\u0131nda arad\u0131\u011f\u0131 kelimeleri bulmaya odaklan\u0131yor. E\u011fer mevcut dan\u0131\u015fanlar\u0131n\u0131za ula\u015fmak istiyorsan\u0131z psikologlar i\u00e7in dijital pazarlama ara\u00e7lar\u0131nda \u00f6nemli bir yeri olan anahtar kelime \u00e7al\u0131\u015fmalar\u0131na odaklanmal\u0131s\u0131n\u0131z.<\/p>\n\n\n\n<p>Anahtar kelime \u00e7al\u0131\u015fmalar\u0131nda hedef kitle analizi ve rakip analizi yap\u0131larak mevcut pazarda kullan\u0131lan anahtar kelimeler ortaya \u00e7\u0131kar\u0131l\u0131r. Bu sayede rekabet y\u00f6n\u00fcnden g\u00fc\u00e7l\u00fc olan kelimeleri \u00f6\u011frenebilir, rakiplerinizin g\u00f6z\u00fcnden ka\u00e7an anahtar kelimelere odaklanabilirsiniz. T\u00fcm bu analiz sonu\u00e7lar\u0131 ula\u015faca\u011f\u0131n\u0131z kitleyi ve arama motoru g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc etkiledi\u011finden de profesyonel bir ajans ile \u00e7al\u0131\u015fmak sizin i\u00e7in faydal\u0131 olabilir.<\/p>\n\n\n\n<p>Dopinger\u2019in SEO uzmanlar\u0131 ile \u00e7al\u0131\u015farak web siteniz i\u00e7in do\u011fru anahtar kelimeyi bulabilirsiniz. Hem rakiplerinizin kullanmad\u0131\u011f\u0131 hem de uzun kuyruklu olan bir anahtar kelime se\u00e7erek de kendi dan\u0131\u015fanlar\u0131n\u0131z\u0131 daha kolay bulabilirsiniz.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Kaliteli \u0130\u00e7erik Olu\u015fturma ve Ba\u011flant\u0131 Stratejileri<\/h4>\n\n\n\n<p><strong>Bir psikolog i\u00e7in web sitesinde bulunan i\u00e7eri\u011fin kalitesi<\/strong> dan\u0131\u015fanlar\u0131n ona g\u00fcvenmesini sa\u011flaman\u0131n en iyi yoludur. Uzmanl\u0131\u011f\u0131n\u0131z\u0131n ve g\u00fcvenirli\u011finizin g\u00f6stergesi olan i\u00e7erikler ayn\u0131 zamanda SEO ile uyumlu oldu\u011funda arama motoru sonu\u00e7lar\u0131nda g\u00f6z\u00fckmenizi sa\u011flar.<\/p>\n\n\n\n<p>Dopinger\u2019in uzman SEO ekibine g\u00f6re kaliteli bir i\u00e7erikte olmas\u0131 gereken \u00f6zellikler \u015funlar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Etkili bir ba\u015fl\u0131k ve onunla uyumlu alt ba\u015fl\u0131klar<\/li>\n\n\n\n<li>Do\u011fru anahtar kelimeler<\/li>\n\n\n\n<li>\u0130\u00e7erik ile uyumlu g\u00f6rseller<\/li>\n\n\n\n<li>\u0130\u00e7erik takvimi olu\u015fturmak<\/li>\n\n\n\n<li>\u0130\u00e7eri\u011fin s\u00fcrekli izlenmesi ve analiz edilmesi<\/li>\n\n\n\n<li>Link olu\u015fturmak<\/li>\n<\/ul>\n\n\n\n<p>Di\u011fer web sitelerine ba\u011flant\u0131 vererek ya da di\u011fer web sitelerin sizin web sitenize ba\u011flant\u0131 vermesini isteyerek arama sonu\u00e7lar\u0131ndaki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc artt\u0131rabilirsiniz. Ayn\u0131 zamanda, sizin alan\u0131n\u0131z ile alakal\u0131 bir web sitesinden ba\u011flant\u0131 alarak bunu bir \u201c<strong>tavsiye<\/strong>\u201d olarak g\u00f6sterip g\u00fcvenirli\u011finizi de artt\u0131rabilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sosyal-Medya-Pazarlamasi\"><\/span>Sosyal Medya Pazarlamas\u0131<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sosyal medya marka ileti\u015fimi ve dijital pazarlaman\u0131n b\u00fcy\u00fck bir par\u00e7as\u0131. Psikologlar i\u00e7in as\u0131l b\u00fcy\u00fck soru ise bu mecralarda nas\u0131l var olmalar\u0131 gerekti\u011fidir. Psikologlar i\u00e7in sosyal medya mecralar\u0131 nas\u0131l kullan\u0131lmal\u0131? Hangi sosyal medya hesaplar\u0131n\u0131 kullanmak psikologlar i\u00e7in daha uygun? T\u00fcm su sorulara yan\u0131t ar\u0131yorsan\u0131z yaz\u0131m\u0131za bir g\u00f6z at\u0131n.<\/p>\n\n\n\n<p>\u015eimdi sosyal medyan\u0131n bir psikologlar i\u00e7in dijital pazarlama \u00e7al\u0131\u015fmalar\u0131nda \u00f6neminin ne oldu\u011funa bakal\u0131m:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>SEO \u00e7al\u0131\u015fmalar\u0131n\u0131za katk\u0131 sa\u011flar.<\/li>\n\n\n\n<li>Rakiplerinizi analiz etmenize olanak tan\u0131r.<\/li>\n\n\n\n<li>Dan\u0131\u015fmanlar\u0131n\u0131z ile daha iyi bir ileti\u015fim kurman\u0131z\u0131 sa\u011flar.<\/li>\n\n\n\n<li>Hedef kitlenizi tan\u0131man\u0131z\u0131 ve bulman\u0131z\u0131 sa\u011flar.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/sosyal-medyanin-psikologlar-icin-rolu.png\" alt=\"Sosyal Medyan\u0131n Psikologlar \u0130\u00e7in Rol\u00fc\" class=\"wp-image-24847\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Sosyal Medyan\u0131n Psikologlar \u0130\u00e7in Rol\u00fc<\/h3>\n\n\n\n<p>Sosyal medya, psikologlar\u0131n dan\u0131\u015fmanlar\u0131 ile ileti\u015fimde bulunmas\u0131 ve onlar\u0131 bulmas\u0131n\u0131n en etkili yollar\u0131ndan birisidir. Dan\u0131\u015fmanlar\u0131 hem bilgilendirmek hem de g\u00fcven olu\u015fturmak i\u00e7in sosyal medya \u00f6nemli bir ara\u00e7t\u0131r.<br>Sosyal medya kullanarak daha geni\u015f bir kitleye ula\u015fabilir, bilinirli\u011finizi artt\u0131rabilir, web sitenize gelen trafi\u011fi artt\u0131rabilir ve daha da \u00f6nemlisi dan\u0131\u015fmanlar\u0131n\u0131z ile ileti\u015fiminizi g\u00fc\u00e7lendirebilirsiniz. Bu ba\u011flamda, sosyal medyan\u0131n bilinirli\u011fi ve g\u00fcvenirli\u011fi artt\u0131rmada do\u011frudan bir etkisi oldu\u011funu savunabiliriz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sosyal Medya Stratejileri ve \u0130\u00e7erik Planlamas\u0131<\/h3>\n\n\n\n<p>Yeni dan\u0131\u015fanlara ula\u015fmak ve yeni ileti\u015fim a\u011flar\u0131na sahip olmak isteye her psikolog i\u00e7in vazge\u00e7ilmez olan sosyal medyada \u00fcretti\u011finiz i\u00e7erikler de olduk\u00e7a \u00f6nemli. Sosyal medya mecralar\u0131nda payla\u015faca\u011f\u0131n\u0131z i\u00e7erik hedef kitleniz, kullanaca\u011f\u0131n\u0131z mecra ve sosyal medya hedeflerinize g\u00f6re de\u011fi\u015fiklik g\u00f6sterir. Bunu yan\u0131 s\u0131ra, kullanaca\u011f\u0131n\u0131z dil de kullanaca\u011f\u0131n\u0131z sosyal medya mecras\u0131na g\u00f6re farkl\u0131l\u0131k g\u00f6sterir.<\/p>\n\n\n\n<p>Dopinger\u2019in uzman SEO ve dijital pazarlama ekibine g\u00f6re sosyal medya i\u00e7in \u00fcretti\u011finiz i\u00e7eriklerde a\u015fa\u011f\u0131daki kriterleri dikkate alman\u0131z gerekiyor:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sosyal medya platformunun diline uygun i\u00e7erik yaz\u0131n<\/li>\n\n\n\n<li>\u0130\u00e7eri\u011finizin \u00f6zg\u00fcn oldu\u011fundan emin olun<\/li>\n\n\n\n<li>G\u00fcndemi takip edin ve i\u00e7eri\u011finizi g\u00fcncelleyin<\/li>\n\n\n\n<li>Profilinizde belli bir renk ve tasar\u0131m kullanmaya odaklan\u0131n<\/li>\n\n\n\n<li>Takip\u00e7ilerinizle d\u00fczenli olarak ileti\u015fim kurun<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/icerik-pazarlama.png\" alt=\"\u0130\u00e7erik Pazarlama\" class=\"wp-image-24848\"\/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Icerik-Pazarlama\"><\/span>\u0130\u00e7erik Pazarlama<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0130\u00e7erik pazarlama, hedef kitlenize ula\u015fmak i\u00e7in makale, blog yaz\u0131lar\u0131, video i\u00e7erikler, e-kitaplar, incelemeler, <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/podcast-nedir\">podcast<\/a>ler gibi akl\u0131n\u0131za gelebilecek her t\u00fcrl\u00fc yaz\u0131 ve g\u00f6rsel odakl\u0131 i\u00e7eriklerin haz\u0131rlanmas\u0131, da\u011f\u0131t\u0131lmas\u0131 ve geri bildirim al\u0131nmas\u0131 s\u00fcrecidir. \u0130\u00e7erik pazarlama stratejilerinde ama\u00e7 arama motoru sonu\u00e7lar\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc artt\u0131rmak, web sitesine daha fazla ziyaret\u00e7i \u00e7ekmek ve kaliteli i\u00e7erik \u00fcreterek takip\u00e7i\/abone\/sad\u0131k m\u00fc\u015fteri kitlesini \u00e7o\u011faltmakt\u0131r.<\/p>\n\n\n\n<p>Peki i\u00e7erik pazarlaman\u0131n psikologlar a\u00e7\u0131s\u0131ndan \u00f6nemi nedir? Bir psikolo\u011fun en \u00f6nemli destek\u00e7isi ve kan\u0131t\u0131 sahip oldu\u011fu uzmanl\u0131\u011f\u0131 ve bilgi birikiminizi g\u00f6steren i\u00e7eriklerdir. Bu ba\u011flamda, kaliteli i\u00e7erik \u00fcretmek rakiplerinizden s\u0131yr\u0131larak dan\u0131\u015fanlar\u0131n\u0131z ile g\u00fc\u00e7l\u00fc bir ileti\u015fim kurabilirsiniz. S\u00f6z konusu i\u00e7erik pazarlama oldu\u011funda bir profesyonel ile \u00e7al\u0131\u015fmak da bu a\u00e7\u0131dan b\u00fcy\u00fck bir \u00f6nem ta\u015f\u0131r. Bilinen SEO ve dijital pazarlama ajanslar\u0131ndan olan <strong>Dopinger\u2019in psikologlar i\u00e7in dijital pazarlama hizmetlerinde<\/strong> yer alan i\u00e7eriklerin ne oldu\u011funa bakal\u0131m.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Psikolojik Kavramlar \u00dczerine Makaleler<\/h3>\n\n\n\n<p>Psikolog aray\u0131\u015f\u0131nda olan bir dan\u0131\u015fmana yard\u0131mc\u0131 olacak konulardan birisi de o alanla ilgili makalelere g\u00f6z atmakt\u0131r. \u0130nternette ara\u015ft\u0131rma yapan hedef kitleniz arad\u0131\u011f\u0131 anahtar kelime ile ilgisi olmayan bir\u00e7ok makale ile kar\u015f\u0131la\u015fabilir. \u00c7o\u011funun do\u011frulu\u011fundan da emin olmamak g\u00fcven olu\u015fturmada problem yaratabilir.<\/p>\n\n\n\n<p>Bu ba\u011flamda, web sitenizde ve sosyal medya kanallar\u0131n\u0131zda payla\u015faca\u011f\u0131n\u0131z makalenin g\u00fcvenilir oldu\u011funu kan\u0131tlamak \u00f6nceli\u011finiz olmal\u0131d\u0131r. Kaynak belirterek i\u00e7 ve <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/external-links-nedir\">d\u0131\u015f link<\/a>ler kullanarak ve uzman g\u00f6r\u00fc\u015flerine de\u011finerek makalenizi g\u00fc\u00e7lendirebilirsiniz.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/videolu-icerikler.png\" alt=\"Videolu \u0130\u00e7erikler\" class=\"wp-image-24849\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Videolu \u0130\u00e7erikler<\/h3>\n\n\n\n<p>G\u00fcn\u00fcm\u00fcz\u00fcn en pop\u00fcler i\u00e7erik t\u00fcrlerinden birisi \u015f\u00fcphesiz ki videolu i\u00e7erikler. Gerek web sitesi gerekse Youtube gibi sosyal medya platformlar\u0131nda payla\u015f\u0131lan videolu i\u00e7erikler hedef kitlenin dikkatini \u00e7ekip tutmada daha etkili bir y\u00f6ntemdir. Bu y\u00fczden psikologlar i\u00e7in dijital pazarlama stratejilerinde videolu i\u00e7eriklere s\u0131kl\u0131kla rastlayabilirsiniz.<\/p>\n\n\n\n<p>Haz\u0131rlad\u0131\u011f\u0131n\u0131z video i\u00e7eri\u011fin kapa\u011f\u0131nda etkili bir g\u00f6rsel olmas\u0131, i\u00e7eri\u011finin bilgilendirici olmas\u0131 ve bilgilerin sade ve anla\u015f\u0131l\u0131r \u015fekilde bir uzman psikolog taraf\u0131ndan aktar\u0131lmas\u0131 olduk\u00e7a \u00f6nemlidir. Haz\u0131rlad\u0131\u011f\u0131n\u0131z video i\u00e7eri\u011fin linkini web sitenizde payla\u015farak da daha fazla t\u0131klanma alabilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"E-posta-Pazarlama-ve-Dijital-Iletisim\"><\/span>E-posta Pazarlama ve Dijital \u0130leti\u015fim<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>E-posta pazarlama size abone olan ya da posta g\u00f6ndermenize izin veren dan\u0131\u015fanlara d\u00fczenli olarak e-posta g\u00f6nderimine dayanan bir pazarlama stratejisidir. Dan\u0131\u015fanlar\u0131n\u0131za bilgilendirici i\u00e7erikler, online e\u011fitim linkleri, anket gibi bir\u00e7ok konuda e-posta g\u00f6nderebilirsiniz.<\/p>\n\n\n\n<p>Dan\u0131\u015fanlar ile iyi bir ileti\u015fim kurmada ve g\u00fcveni artt\u0131rmada \u00f6nemli bir yeri olan e-posta pazarlamada dikkat etmeniz gereken nokta okuyucular\u0131 gere\u011finden fazla bilgiye bo\u011fmamak, e-posta g\u00f6nderim planlamas\u0131 yapmak ve kaliteli i\u00e7erikler \u00fcretmektedir.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/online-danismanlik-ve-webinar-duyurulari.png\" alt=\"Online Dan\u0131\u015fmanl\u0131k ve Webinar Duyurular\u0131\" class=\"wp-image-24850\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Online Dan\u0131\u015fmanl\u0131k ve Webinar Duyurular\u0131<\/h3>\n\n\n\n<p>G\u00fcn\u00fcm\u00fczde \u00e7o\u011fu psikolog ve dan\u0131\u015fmanl\u0131k hizmeti online aranmaktad\u0131r. Evinin rahatl\u0131\u011f\u0131nda ve g\u00fcvende hissetti\u011fi ortamda hizmet almak isteyen dan\u0131\u015fanlar online dan\u0131\u015fmanl\u0131k hizmeti sa\u011flayan psikologlar\u0131 aramaya y\u00f6nelmi\u015ftir.<\/p>\n\n\n\n<p>Siz de rakiplerinizden s\u0131yr\u0131larak bu konuda bir ad\u0131m \u00f6ne ge\u00e7mek i\u00e7in sa\u011flad\u0131\u011f\u0131n\u0131z online dan\u0131\u015fmanl\u0131k ve webinar duyurular\u0131n\u0131 e-posta \u00fczerinden abonelerinize g\u00f6nderebilir, online dan\u0131\u015fmanl\u0131k randevular\u0131 konusunda dan\u0131\u015fanlar\u0131n\u0131za kolayl\u0131k sa\u011flayabilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Haber B\u00fcltenleri ve Bilgilendirme E-postalar\u0131<\/h3>\n\n\n\n<p>E-posta pazarlama takti\u011fini kullanarak e-posta aboneli\u011fi olan dan\u0131\u015fanlar\u0131n\u0131za haber b\u00fclteni ve bilgilendirme e-postalar\u0131 g\u00f6nderebilirsiniz. Bilgilendirme e-postalar\u0131nda sa\u011flanan bilgiler k\u0131sa ve anla\u015f\u0131l\u0131r olmal\u0131d\u0131r. Bilgilendirici metinde kullan\u0131lan g\u00f6rsellerin de dikkat \u00e7ekici olmas\u0131na \u00f6zen g\u00f6sterilmelidir.<\/p>\n\n\n\n<p>Haz\u0131rlad\u0131\u011f\u0131n\u0131z haber b\u00fcltenlerinde ise g\u00fcnceli takip etmeye ve haber b\u00fcltenini kurallar\u0131na uygun yazmaya \u00f6zen g\u00f6stermelisiniz. Haz\u0131rlad\u0131\u011f\u0131n\u0131z bas\u0131n b\u00fclteninde kesin veriler sa\u011flayan grafiklere, alakal\u0131 g\u00f6rsellere ve al\u0131nt\u0131lara yer verebilirsiniz. Bunun yan\u0131 s\u0131ra, 5N1K kural\u0131na uymaya, gerekli yerlerde kaynak g\u00f6stermeye ve ileti\u015fim bilgilerinizi ve web site ba\u011flant\u0131s\u0131n\u0131z sa\u011flamaya \u00f6zen g\u00f6stermelisiniz.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/online-reklam-ve-butce-yonetimi.png\" alt=\"Online Reklam ve B\u00fct\u00e7e Y\u00f6netimi\" class=\"wp-image-24851\"\/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Online-Reklam-ve-Butce-Yonetimi\"><\/span>Online Reklam ve B\u00fct\u00e7e Y\u00f6netimi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>G\u00fcn\u00fcm\u00fczde pazarlama stratejinizin ba\u015far\u0131s\u0131 reklam b\u00fct\u00e7enizi ne kadar iyi y\u00f6netti\u011finize de ba\u011fl\u0131d\u0131r. En basit haliyle reklam b\u00fct\u00e7esi, i\u015fletmelerin reklam ve pazarlama faaliyetlerine ay\u0131rd\u0131klar\u0131 finansal kayna\u011f\u0131n t\u00fcm\u00fcd\u00fcr. E\u011fer bir psikolog olarak kendinize ait bir marka kimli\u011fi olu\u015fturmak istiyor, arama motorlar\u0131nda ve sosyal medya mecralar\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc artt\u0131rmak ve web sitenize trafik getirmek istiyorsan\u0131z kendinize ait bir reklam b\u00fct\u00e7esi planlamal\u0131s\u0131n\u0131z.<\/p>\n\n\n\n<p>\u00c7o\u011fu ki\u015fiye g\u00f6re karma\u015f\u0131k gelen reklam b\u00fct\u00e7esi planlamas\u0131nda bir profesyonel yard\u0131m\u0131 almak size yard\u0131mc\u0131 olabilir. \u0130\u015f hedefleriniz, dijital pazarlama kampanyas\u0131ndan beklentiniz ve hedef kitlenize g\u00f6re olu\u015fturulan online reklam b\u00fct\u00e7esi ile daha iyi sonu\u00e7lar elde edebilirsiniz. Dopinger\u2019in uzman ekibi bu konuda size yard\u0131mc\u0131 olabilir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Google ADS<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.dopinger.com\/tr\/blog\/google-ads-nedir\">Google ADS<\/a>, hedef kitleye an\u0131nda ula\u015fmay\u0131 sa\u011flayan bir \u00e7evrimi\u00e7i reklam arac\u0131d\u0131r. Se\u00e7ti\u011finiz anahtar kelime arat\u0131ld\u0131\u011f\u0131nda arama motoru sonu\u00e7lar\u0131nda en \u00fcst s\u0131rada yer alman\u0131z\u0131 sa\u011flayan bu ara\u00e7 web sitenize daha fazla trafik gelmesine de olanak tan\u0131r. Bilinirli\u011finizin rakiplerinize k\u0131yasla da artmas\u0131n\u0131 sa\u011flayan bu reklam arac\u0131 \u00fccretli olsa da bilinirlik ve trafik a\u00e7\u0131s\u0131ndan olduk\u00e7a faydal\u0131 olabilir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sosyal Medya Reklamlar\u0131<\/h3>\n\n\n\n<p>Online reklam stratejilerinizde kullanabilece\u011finiz ba\u015fka bir mecra da sosyal medyad\u0131r. Sosyal medya, geni\u015f kitlelere ula\u015fman\u0131z\u0131 sa\u011flar. Ancak, sosyal medya algoritmas\u0131 sebebiyle dan\u0131\u015fanlara ula\u015fmakta zorluk ya\u015fayabilirsiniz. Sosyal medya reklamlar\u0131 bu a\u00e7\u0131dan i\u015fe yarayabilir.<\/p>\n\n\n\n<p>Sosyal medya reklamlar\u0131nda ilk dikkat etmeniz gereken kriter kaliteli i\u00e7eri\u011finiz olmas\u0131 ve do\u011fru kitleyi hedeflemektir. Bu kriterlere uydu\u011funuzda etkile\u015fimi artt\u0131rabilir ve dan\u0131\u015fanlar\u0131n\u0131z ile g\u00fc\u00e7l\u00fc bir ba\u011f kurabilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hasta-Geri-Bildirimleri-ve-Incelemeler\"><\/span>Hasta Geri Bildirimleri ve \u0130ncelemeler<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Dijital d\u00fcnyada hasta geri bildirimleri ile herhangi bir platformda kar\u015f\u0131la\u015fabilirsiniz. Gerek Google yorumlar gerekse sosyal medya \u00fczerinden dan\u0131\u015fanlar\u0131n psikolojik dan\u0131\u015fmanl\u0131k ve terapi hizmetinizle ilgili olumlu ya da olumsuz yorumlar\u0131na denk gelebilirsiniz. Ald\u0131\u011f\u0131n\u0131z her bir geri bildirim hedef kitlenizin sizinle ileti\u015fime ge\u00e7me motivasyonunu ve g\u00fcven olu\u015fturmadaki h\u0131z\u0131n\u0131z\u0131 etkiler.<\/p>\n\n\n\n<p>Bazen ise geri bildirim almada zorluk ya\u015fayabilirsiniz. Bunu \u00f6nlemek i\u00e7in de sosyal medya ve e-posta ara\u00e7lar\u0131n\u0131 kullanarak dan\u0131\u015fanlar\u0131n\u0131z\u0131 ald\u0131klar\u0131 hizmeti ve tedaviden memnun olup olmad\u0131klar\u0131n\u0131 payla\u015fmalar\u0131 konusunda motive edebilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0130nceleme Sitelerini ve Sosyal Medya Geri Bildirimlerini Kullanma<\/h3>\n\n\n\n<p>Psikologlar \u00fczerine forumlar ve sosyal medya \u00fczerinden hedef kitlenizin psikolojisi ve davran\u0131\u015fsak \u00f6zellikleri konusunda bilgi toplayabilirsiniz. Bunun i\u00e7in yapman\u0131z gereken ilk \u015fey do\u011fru ki\u015fileri ya da kitleleri bulmakt\u0131r.<\/p>\n\n\n\n<p>Arad\u0131\u011f\u0131n\u0131z kitlenin aktif oldu\u011fu platformlarda payla\u015f\u0131m yaparak ve kendinizden ve sa\u011flad\u0131\u011f\u0131n\u0131z psikolojik dan\u0131\u015fmanl\u0131k hizmetlerinden bahsederek sizinle ileti\u015fime ge\u00e7ilmesini sa\u011flayabilirsiniz. Mevcut dan\u0131\u015fman kitleniz ile ise ileti\u015fimizi s\u0131k\u0131 tutarak tutumlar\u0131n\u0131 ve beklentilerini anket gibi ara\u00e7larla \u00f6l\u00e7ebilirsiniz.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/hasta-memnuniyetini-artirmak-icin-incelemeler.png\" alt=\"Hasta Memnuniyetini Art\u0131rmak \u0130\u00e7in \u0130ncelemeler\" class=\"wp-image-24852\"\/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">Hasta Memnuniyetini Art\u0131rmak \u0130\u00e7in \u0130ncelemeler<\/h3>\n\n\n\n<p>Sa\u011fl\u0131k sekt\u00f6r\u00fcn\u00fcn en fazla odakland\u0131\u011f\u0131 konu hastane memnuniyeti sa\u011flamakt\u0131r. Hasta memnuniyeti verilen sa\u011fl\u0131k hizmetinin bir g\u00f6stergesidir. Bu sebeple, bir psikolog i\u00e7in memnun bir dan\u0131\u015fman kaliteli bir dan\u0131\u015fmanl\u0131k seans\u0131 ge\u00e7irildi\u011fini kan\u0131tlar nitelikte olacakt\u0131r.<\/p>\n\n\n\n<p>Siz de hasta memnuniyetini s\u00fcrekli \u00f6l\u00e7erek psikolojik dan\u0131\u015fmanlar\u0131n duygu durumlar\u0131, beklentileri, sa\u011fl\u0131k durumu gibi konularda bilgi sahibi olabilir ve bu bilgiler do\u011frultusunda hasta memnuniyetini artt\u0131rmaya \u00e7al\u0131\u015fabilirsiniz. Bunu yapmak i\u00e7in de Dopinger gibi profesyonel bir ekipten yard\u0131m almak faydal\u0131 olabilir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sonuc-Dijital-Pazarlamanin-Psikologlar-Uzerine-Etkisi\"><\/span>Sonu\u00e7: Dijital Pazarlaman\u0131n Psikologlar \u00dczerine Etkisi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Dijital pazarlama stratejileri ve sosyal medya kullan\u0131m\u0131na y\u00f6nelik ortaya \u00e7\u0131kan ihtiya\u00e7 g\u00fcn\u00fcm\u00fczde psikologlar\u0131 da etkilemi\u015ftir. Kendisine bir marka kimli\u011fi olu\u015fturmak ve marka bilinirli\u011fini artt\u0131rmak isteyen psikologlar i\u00e7in dan\u0131\u015fanlara ula\u015fman\u0131n en kolay yolu da dijital mecralar haline gelmi\u015ftir. Bu sebeple, dijital pazarlama ve SEO, daha fazla dan\u0131\u015fana ula\u015fmak ve iyi bir ileti\u015fim kurmak isteyen her psikolog i\u00e7in vazge\u00e7ilmez bir ara\u00e7t\u0131r.<\/p>\n\n\n\n<p>Bu ba\u011flamda, biz de bu <strong>psikologlar i\u00e7in dijital pazarlama ara\u00e7lar\u0131n\u0131n kullan\u0131m\u0131 ve dijital pazarlama<\/strong> ile SEO\u2019nun psikologlar a\u00e7\u0131s\u0131ndan \u00f6nemini a\u00e7\u0131klayan bu rehber yaz\u0131m\u0131zda web sitesi olu\u015fturmadan sosyal medyaya, i\u00e7erik pazarlamadan online reklamlara kadar ak\u0131l\u0131n\u0131za gelebilecek her konuya de\u011findik. Dileriz ki bu yaz\u0131 psikologlar i\u00e7in dijital pazarlaman\u0131n ne oldu\u011funu anlama ve dijital pazarlama ara\u00e7lar\u0131n\u0131 kullanma konusunda sizlere yard\u0131mc\u0131 olmu\u015ftur.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Psikoloji konusunda sosyal medya ve dijital d\u00fcnyada artan talep psikologlar\u0131n da online psikoloji konusuna y\u00f6nelmeye itmi\u015ftir. Marka bilinirli\u011fini in\u015fa etmek isteyen bir psikolog i\u00e7in de dijital pazarlama ve SEO\u2019dan faydalanmak ka\u00e7\u0131n\u0131lmaz olmu\u015ftur. Peki dijital pazarlaman\u0131n psikologlar i\u00e7in yeri nedir? Dan\u0131\u015fmanlara nas\u0131l ula\u015faca\u011f\u0131n\u0131z\u0131 bilmeyebilir ve onlarla en iyi ileti\u015fimi nas\u0131l kuraca\u011f\u0131n\u0131z [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":24844,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-24787","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dijital-pazarlama","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Psikologlar i\u00e7in Dijital Pazarlama Rehberi - Dopinger<\/title>\n<meta name=\"description\" content=\"Psikologlar i\u00e7in dijital pazarlama stratejileriyle online alanda \u00f6ne \u00e7\u0131k\u0131n. \u00c7evrimi\u00e7i d\u00fcnyada daha etkili olmak i\u00e7in \u00f6neriler ve ipu\u00e7lar\u0131 burada!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Psikologlar i\u00e7in Dijital Pazarlama Rehberi - Dopinger\" \/>\n<meta property=\"og:description\" content=\"Psikologlar i\u00e7in dijital pazarlama stratejileriyle online alanda \u00f6ne \u00e7\u0131k\u0131n. \u00c7evrimi\u00e7i d\u00fcnyada daha etkili olmak i\u00e7in \u00f6neriler ve ipu\u00e7lar\u0131 burada!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama\" \/>\n<meta property=\"og:site_name\" content=\"SEO &amp; Dijital Pazarlama Blogu\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/dopingertr\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-17T15:01:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-11T05:33:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/psikologlar-icin-dijital-pazarlama-rehberi.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1248\" \/>\n\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Hasan Berber\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@dopingertr\" \/>\n<meta name=\"twitter:site\" content=\"@dopingertr\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hasan Berber\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama\"},\"author\":{\"name\":\"Hasan Berber\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/#\/schema\/person\/1dde29fab38f228f144ef05f4af7e8e8\"},\"headline\":\"Psikologlar i\u00e7in Dijital Pazarlama Rehberi\",\"datePublished\":\"2023-10-17T15:01:05+00:00\",\"dateModified\":\"2024-06-11T05:33:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama\"},\"wordCount\":3105,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama#primaryimage\"},\"thumbnailUrl\":\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2023\/10\/psikologlar-icin-dijital-pazarlama-rehberi.jpg\",\"articleSection\":[\"Dijital Pazarlama\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama\",\"url\":\"https:\/\/www.dopinger.com\/tr\/blog\/psikologlar-icin-dijital-pazarlama\",\"name\":\"Psikologlar i\u00e7in Dijital Pazarlama Rehberi - 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