{"id":2391,"date":"2020-07-23T09:14:30","date_gmt":"2020-07-23T09:14:30","guid":{"rendered":"https:\/\/www.dopinger.com\/tr\/blog\/?p=2391"},"modified":"2024-08-23T14:33:42","modified_gmt":"2024-08-23T11:33:42","slug":"page-authority","status":"publish","type":"post","link":"http:\/\/www.dopinger.com\/tr\/blog\/page-authority","title":{"rendered":"Sayfa \u0130tibar\u0131 (Page Authority) Nedir? Nas\u0131l Y\u00fckseltilir?"},"content":{"rendered":"\n<p>Sat\u0131\u015f yapt\u0131\u011f\u0131n\u0131z ya da hizmet sundu\u011funuz web sitenizin ne derece iyi oldu\u011funu \u00f6l\u00e7mek istiyor ve bunun sonu\u00e7lar\u0131na y\u00f6nelik strateji mi geli\u015ftirmek istiyorsunuz? O halde Sayfa \u0130tibar\u0131 (Page Authority-PA) sistemi tam size g\u00f6re. Bu yaz\u0131m\u0131zda Sayfa \u0130tibar\u0131\u2019n\u0131n nedir, Sayfa \u0130tibar\u0131 nas\u0131l hesaplan\u0131r sorular\u0131n\u0131n cevaplar\u0131n\u0131 verece\u011fiz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sayfa-Itibari-Page-Authority-Nedir\"><\/span><strong>Sayfa \u0130tibar\u0131 (Page Authority) Nedir?<\/strong> <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Page Authority (PA), yani sayfa itibar\u0131, Moz taraf\u0131ndan geli\u015ftirilen bir puanlama sistemidir. Bu puanlama sistemi arac\u0131l\u0131\u011f\u0131 ile web sitenizin arama motorlar\u0131nda yer alan s\u0131ralama sonu\u00e7lar\u0131ndaki yerinizi belirlemeye yarar. Yani, bir arama motorunda s\u0131ralaman\u0131z ne kadar y\u00fcksekse, PA puan\u0131n\u0131z da o kadar y\u00fcksek olacakt\u0131r. PA puan\u0131 1-100 aras\u0131 verilir ve PA de\u011feri her sayfa i\u00e7in farkl\u0131d\u0131r. Bu demek oluyor ki, ana sayfan\u0131z\u0131n PA de\u011fer y\u00fcksek olabilirken ayn\u0131 sitedeki bir ba\u015fka sayfan\u0131z\u0131n de\u011feri d\u00fc\u015f\u00fck olabilir veya tam tersi de olabilir. PA de\u011ferinizin y\u00fcksekli\u011fi, arama sonu\u00e7lar\u0131 s\u0131ralamas\u0131ndaki \u00fcst s\u0131ralara \u00e7\u0131kma ihtimalinizi belirler. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/04\/sayfa-itibari-page-authority.png\" alt=\"Sayfa \u0130tibar\u0131 (Page Authority) Nedir?\" class=\"wp-image-11439\"\/><\/figure><\/div>\n\n\n<p>Sayfa \u0130tibar\u0131, web dizindeki verilere dayan\u0131r ve d\u00fczinelerce\nfakt\u00f6r\u00fc dikkate al\u0131r.&nbsp;Peki hangi ana fakt\u00f6rlere ba\u011fl\u0131 olarak puan de\u011feri\nkazan\u0131l\u0131r?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Mozscape web dizinleri<\/li>\n\n\n\n<li><a href=\"https:\/\/www.dopinger.com\/tr\/blog\/edu-gov-backlink\" target=\"_blank\" rel=\"noreferrer noopener\">Backlink<\/a> say\u0131lar\u0131<\/li>\n\n\n\n<li>MozRank durumu<\/li>\n\n\n\n<li>MozTrust d\u00fczeyi&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Bunlar gibi pek \u00e7ok fakt\u00f6r sayfalar\u0131n\u0131z\u0131n PA de\u011ferini etkileyecektir.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sayfa-Itibari-Page-Authority-Nasil-Hesaplanir\"><\/span><strong>Sayfa \u0130tibar\u0131 (Page Authority) Nas\u0131l Hesaplan\u0131r?<\/strong> <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sayfa itibar\u0131n\u0131n ne oldu\u011funu anlad\u0131ysak, \u015fimdi de bu puanlama sisteminin nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 \u00f6\u011frenelim. <\/p>\n\n\n\n<p>Puan hesaplamas\u0131 kapsam\u0131nda, bunu yapan motor web sitesinin t\u00fcm sayfalar\u0131n\u0131 ayr\u0131 ayr\u0131 puanlamak i\u00e7in bir hesaplama modeli \u00fcretir. Daha sonra bu sayfalar ile \u00f6zde\u015fle\u015fen algoritmalar\u0131 saptar ve PA puan\u0131 ortaya \u00e7\u0131kar. PA, 100 puanl\u0131k bir logaritmik \u00f6l\u00e7ekte puanlan\u0131r.&nbsp;Bu nedenle, puan\u0131n\u0131z\u0131 20&#8217;den 30&#8217;a \u00e7\u0131karmak, 70&#8217;den 80&#8217;e b\u00fcy\u00fcmekten \u00e7ok daha kolayd\u0131r. PA\u2019y\u0131 hesaplamak i\u00e7in kullan\u0131lan algoritma s\u00fcrekli olarak g\u00fcncellenmektedir, bu nedenle puan\u0131n\u0131z\u0131n zaman zaman dalgaland\u0131\u011f\u0131n\u0131 g\u00f6rmeniz m\u00fcmk\u00fcn. PA, web siteleri i\u00e7in \u00f6nemli bir test arac\u0131d\u0131r ve ba\u015far\u0131l\u0131 bir puana sahip olursan\u0131z, web siteniz ile y\u00fcksek kazan\u00e7lar elde edebilirsiniz.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"960\" height=\"466\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/04\/sayfa-itibari-nasil-hesaplanir.jpg\" alt=\"sayfa itibar\u0131 (page authority) nasil hesaplanir\" class=\"wp-image-11441\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/04\/sayfa-itibari-nasil-hesaplanir.jpg 960w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/04\/sayfa-itibari-nasil-hesaplanir-768x373.jpg 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%80%9CIyi%E2%80%9D-Sayfa-Itibari-Page-Authority-Nedir\"><\/span><strong>&#8220;\u0130yi&#8221; Sayfa \u0130tibar\u0131 (Page Authority) Nedir?<\/strong> <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Arama\nsonu\u00e7lar\u0131nda ara\u015ft\u0131rma yaparken ve hangi sayfalar\u0131n daha g\u00fc\u00e7l\u00fc olabilece\u011fini\nbelirlerken&nbsp;en iyi&nbsp;kar\u015f\u0131la\u015ft\u0131rmal\u0131&nbsp;metrik\n(mutlak, somut bir puan yerine)&nbsp;kullan\u0131l\u0131r. Di\u011ferlerinden daha \u00f6nemli\nba\u011flant\u0131 puan profili diye bir \u015fey yoktur. Sayfa \u0130tibar\u0131, kar\u015f\u0131l\u015fat\u0131rmal\u0131 bir\nara\u00e7 oldu\u011fu i\u00e7in kesin olarak iyi veya k\u00f6t\u00fc bir PA puan\u0131 asl\u0131nda yoktur. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Page-Authority-ve-Domain-Alan-Adi-Authority-Arasindaki-Farklar\"><\/span><strong>Page Authority ve Domain (Alan Ad\u0131) Authority Aras\u0131ndaki Farklar<\/strong> <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sayfa \u0130tibar\u0131, tek bir sayfan\u0131n \u00f6ng\u00f6r\u00fcc\u00fc s\u0131ralama g\u00fcc\u00fcn\u00fc \u00f6l\u00e7erken, <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/domain-otoritesi-nedir\" target=\"_blank\" rel=\"noreferrer noopener\">Domain Authority<\/a>, t\u00fcm alanlar\u0131n veya alt alanlar\u0131n g\u00fcc\u00fcn\u00fc \u00f6l\u00e7er.&nbsp;Bununla birlikte, metrikler ayn\u0131 metodoloji kullan\u0131larak hesaplan\u0131r. Bu nedenle Page Authority ve Domain Authority i\u00e7in i\u015flem bak\u0131m\u0131ndan ayn\u0131 iken, i\u015flev bak\u0131m\u0131ndan farkl\u0131 olduklar\u0131n\u0131 s\u00f6yleyebiliriz. <\/p>\n\n\n\n<p>Domain Authority ve Page Authority sorgulama nas\u0131l yap\u0131l\u0131r merak ediyorsan\u0131z &#8216;<em><a href=\"https:\/\/www.dopinger.com\/tr\/blog\/ucretsiz-da-pa-sorgulama\" target=\"_blank\" rel=\"noreferrer noopener\">\u00dccretsiz DA\/PA Sorgulama Nas\u0131l Yap\u0131l\u0131r?<\/a><\/em>&#8221; ba\u015fl\u0131kl\u0131 yaz\u0131m\u0131z\u0131 okuyabilirsiniz.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"992\" height=\"567\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/04\/page-authority-domain-authority.jpg\" alt=\"Page Authority ve Domain (Alan Ad\u0131) Authority Aras\u0131ndaki Farklar\" class=\"wp-image-11443\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/04\/page-authority-domain-authority.jpg 992w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2022\/04\/page-authority-domain-authority-768x439.jpg 768w\" sizes=\"(max-width: 992px) 100vw, 992px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Page-Authority-Nasil-Etkilenir\"><\/span><strong>Page Authority Nas\u0131l Etkilenir?<\/strong> <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Domain\nAuthority gibi Sayfa \u0130tibar\u0131 da b\u00fct\u00fcnsel bir puand\u0131r ve do\u011frudan etkilenmesi\nzordur. Her biri puan \u00fczerinde etkili olan bir dizi metrikten olu\u015fmaktad\u0131r. Bu\n\u00e7ok fakt\u00f6rl\u00fc ba\u011f\u0131ml\u0131l\u0131k k\u0131s\u0131tl\u0131d\u0131r: Google bir sayfay\u0131 sonu\u00e7larda s\u0131ralarken\n\u00e7ok say\u0131da fakt\u00f6r\u00fc hesaba katt\u0131\u011f\u0131ndan dolay\u0131, hesap yapan bir metrik de pek \u00e7ok\nfakt\u00f6r\u00fc i\u00e7ermelidir.<\/p>\n\n\n\n<p>Bir sayfan\u0131n Otoritesini etkilemenin en iyi yolu, link profilini geli\u015ftirmektir.&nbsp;Bu,&nbsp;di\u011fer y\u00fcksek otoriteye sahip sayfalardan&nbsp;d\u0131\u015f linkler alarak da ger\u00e7ekle\u015ftirilebilmektedir ve&nbsp;bu da sayfan\u0131z\u0131n otoritesi i\u00e7in &#8220;g\u00fcven oylar\u0131&#8221; g\u00f6revi g\u00f6r\u00fcr.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.dopinger.com\/tr\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dopinger<\/a>&nbsp;SEO hizmetleri ile Google\u2019da bir numara olun!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sat\u0131\u015f yapt\u0131\u011f\u0131n\u0131z ya da hizmet sundu\u011funuz web sitenizin ne derece iyi oldu\u011funu \u00f6l\u00e7mek istiyor ve bunun sonu\u00e7lar\u0131na y\u00f6nelik strateji mi geli\u015ftirmek istiyorsunuz? O halde Sayfa \u0130tibar\u0131 (Page Authority-PA) sistemi tam size g\u00f6re. Bu yaz\u0131m\u0131zda Sayfa \u0130tibar\u0131\u2019n\u0131n nedir, Sayfa \u0130tibar\u0131 nas\u0131l hesaplan\u0131r sorular\u0131n\u0131n cevaplar\u0131n\u0131 verece\u011fiz. Sayfa \u0130tibar\u0131 (Page Authority) Nedir? Page [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":17612,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sayfa \u0130tibar\u0131 (Page Authority) Nedir? Nas\u0131l Y\u00fckseltilir? - Dopinger<\/title>\n<meta name=\"description\" content=\"SEO \u00e7al\u0131\u015fmalar\u0131nda s\u0131kl\u0131kla kar\u015f\u0131m\u0131za \u00e7\u0131kan Sayfa itibar\u0131 (Page Authority) nedir? Sayfa itibar\u0131 y\u00fckseltmek i\u00e7in yapman\u0131z gerekenler.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dopinger.com\/tr\/blog\/page-authority\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sayfa \u0130tibar\u0131 (Page Authority) Nedir? Nas\u0131l Y\u00fckseltilir? - Dopinger\" \/>\n<meta property=\"og:description\" content=\"SEO \u00e7al\u0131\u015fmalar\u0131nda s\u0131kl\u0131kla kar\u015f\u0131m\u0131za \u00e7\u0131kan Sayfa itibar\u0131 (Page Authority) nedir? Sayfa itibar\u0131 y\u00fckseltmek i\u00e7in yapman\u0131z gerekenler.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dopinger.com\/tr\/blog\/page-authority\" \/>\n<meta property=\"og:site_name\" content=\"SEO &amp; Dijital Pazarlama Blogu\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/dopingertr\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/groups\/seooo\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-23T09:14:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-23T11:33:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/page-authority-nedir.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1248\" \/>\n\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Halil \u0130brahim Er\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@halil_ibrahimer\" \/>\n<meta name=\"twitter:site\" content=\"@dopingertr\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Halil \u0130brahim Er\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/page-authority#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/page-authority\"},\"author\":{\"name\":\"Halil \u0130brahim Er\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/#\/schema\/person\/8afe70ec98c797e126c30b20fc09e45c\"},\"headline\":\"Sayfa \u0130tibar\u0131 (Page Authority) Nedir? 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