{"id":2241,"date":"2020-07-21T11:43:37","date_gmt":"2020-07-21T11:43:37","guid":{"rendered":"https:\/\/www.dopinger.com\/tr\/blog\/?p=2241"},"modified":"2024-08-08T11:12:55","modified_gmt":"2024-08-08T08:12:55","slug":"growth-hacking","status":"publish","type":"post","link":"http:\/\/www.dopinger.com\/tr\/blog\/growth-hacking","title":{"rendered":"Growth Hacking Nedir?"},"content":{"rendered":"\n<p><strong>Growth hacking nedir<\/strong> konusu, internet reklam sekt\u00f6r\u00fcn\u00fcn en \u00f6nemli ba\u015fl\u0131klar\u0131ndan birisidir. Son derece geni\u015f bir kitleye hitap eden internet servisleri \u00fczerinde hizmet veren reklam \u015firketleri veya ki\u015fisel internet siteleri, geleneksel reklamc\u0131l\u0131k sekt\u00f6r\u00fcne k\u0131yasla daha h\u0131zl\u0131 b\u00fcy\u00fcme y\u00f6ntemlerini denemek isterler. <strong>Growth hacking<\/strong> gibi y\u00f6ntemler, ki\u015fisel veya kurumsal kullan\u0131c\u0131lara, tam olarak bu hizmeti sunarlar. H\u0131zl\u0131 bir \u015fekilde geli\u015fmek ve alternatif y\u00f6ntemleri deneyerek daha etkili bir ileti\u015fim stratejisi isteyen ki\u015fisel ve kurumsal her kullan\u0131c\u0131n\u0131n denemesi gereken bu y\u00f6ntemler, yeni nesil medyan\u0131n <strong>yeni nesil<\/strong> <strong>reklam<\/strong> <strong>y\u00f6ntemleri<\/strong>dir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Growth-Hacking-Kavrami-Neyi-Anlatir\"><\/span>Growth Hacking Kavram\u0131 Neyi Anlat\u0131r? <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Growth hacking<\/strong> kavram\u0131, T\u00fcrk\u00e7e ismiyle \u2018\u2019<strong>b\u00fcy\u00fcme korsanl\u0131\u011f\u0131<\/strong>\u2019\u2019 \u015feklinde kullan\u0131lan ve alternatif y\u00f6ntemleri kullanarak k\u0131sa s\u00fcrede b\u00fcy\u00fcyen bir <strong>reklam<\/strong> stratejisine verilen isimdir. \u0130nternet d\u00fcnyas\u0131ndaki hayat\u0131na s\u0131f\u0131rdan ba\u015flayan \u00e7ok say\u0131da kullan\u0131c\u0131, k\u0131sa s\u00fcrede b\u00fcy\u00fcmek ister. <\/p>\n\n\n\n<p>Bu yolda onlara <strong>growth hacking<\/strong>,<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>B\u00fcy\u00fcme hedeflerini planlamada yenilik\u00e7i bir\nstrateji,<\/li>\n\n\n\n<li>M\u00fcmk\u00fcn oldu\u011fu kadar geni\u015f bir kitleye hitap\netmek i\u00e7in gereken y\u00f6ntemler,<\/li>\n\n\n\n<li>Alternatif y\u00f6ntemleri kullanman\u0131n yan\u0131nda,\nalternatif hizmetler olu\u015fturma,<\/li>\n\n\n\n<li>Siteye giren kullan\u0131c\u0131lar\u0131n isteklerini ve motivasyonlar\u0131n\u0131\nanlama,<\/li>\n\n\n\n<li>Bu istek ve motivasyonlara uygun i\u00e7erikler ve\nhizmetler sa\u011flama,<\/li>\n\n\n\n<li>Kullan\u0131c\u0131 geri d\u00f6n\u00fc\u015flerini daha net ve etkili\nbi\u00e7imde alma ve y\u00f6netme ve<\/li>\n\n\n\n<li>Bu geri d\u00f6n\u00fc\u015flere uygun d\u00fczeltmelerle daha\nverimli bir deneyim olu\u015fturma<\/li>\n<\/ul>\n\n\n\n<p>gibi \u00f6nemli kazan\u00e7lar sa\u011flar. <strong>\u0130nternet reklamc\u0131l\u0131\u011f\u0131<\/strong> konusunda etkili bir \u00e7\u00f6z\u00fcm sunan <strong>growth hacking<\/strong> <strong>y\u00f6ntemi<\/strong>, kullanan ki\u015fi veya kurumlara \u2018\u2019full\u2019\u2019 anlamda bir pazarlama stratejisi sunar.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-3.png\"><img decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-3.png\" alt=\"growth hacking nedir\" class=\"wp-image-2246\"\/><\/a><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Growth-Hacking-Reklamciliktan-Neden-Farkli\"><\/span>Growth Hacking Reklamc\u0131l\u0131ktan Neden Farkl\u0131? <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Growth hacking<\/strong> yapanlar, asl\u0131nda bir anlamda \u00e7evrimi\u00e7i\npazarlama i\u015flemi yaparlar. Yani yap\u0131lan i\u015f, en temelinde bir <strong>reklamc\u0131l\u0131k<\/strong> <strong>faaliyeti<\/strong>dir. Ama\nara\u00e7lar ve kitle davran\u0131\u015flar\u0131 de\u011fi\u015ftik\u00e7e, reklam y\u00f6ntemleri de, ula\u015faca\u011f\u0131 kitlenin y\u00f6netimini de farkl\u0131 ve\nalternatif yollarla yapmak, al\u0131nan fayday\u0131 maksimize ediyor. <strong>Growth hacking <\/strong>ile geleneksel reklamc\u0131l\u0131k aras\u0131nda baz\u0131 temel\nfarklar da bulunuyor.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Geleneksel<\/strong> <strong>reklamc\u0131l\u0131k<\/strong>,\nbir hizmet veya internet sitesinin trafi\u011fine odaklan\u0131rken, growth hacking odakl\u0131 pazarlama,\nkullan\u0131c\u0131 deneyiminin tamam\u0131n\u0131 kapsar. Geleneksel anlamda reklamc\u0131l\u0131k<strong>;<\/strong> \u00fcr\u00fcn, hizmet veya sitenin tan\u0131nmas\u0131n\u0131 ama\u00e7larken, <strong>growth hacking,<\/strong> \u00fcr\u00fcn\u00fcn veya hizmetin\nduyurulmas\u0131ndan, kullan\u0131m\u0131na kadar olan t\u00fcm s\u00fcreci kapsar.<\/li>\n\n\n\n<li>Geleneksel reklamc\u0131l\u0131k y\u00f6ntemlerinden \u00e7ok daha ucuza mal olan <strong>growth hacking<\/strong>, her kesimden kullan\u0131c\u0131\nve siteye hitap eder. Daha alternatif ve farkl\u0131 bir yap\u0131ya sahip olan growth hacking, d\u00fc\u015f\u00fck b\u00fct\u00e7eli\ngiri\u015fimler i\u00e7in de \u00e7ok etkili bir y\u00f6ntemdir.<\/li>\n\n\n\n<li>Geleneksel reklamc\u0131l\u0131k da verileri kullan\u0131r ama bu verileri pazarlama ve\nsat\u0131\u015f i\u015flemlerinin her an\u0131na yayarak kullanamaz. <strong>Growth hacking<\/strong> y\u00f6ntemi ise, tamamen verileri do\u011fru analiz etme ve\nama\u00e7 do\u011frultusunda etkin bi\u00e7imde kullanmay\u0131 ama\u00e7lar. Bu anlat\u0131m\u0131yla, geleneksel\nreklamc\u0131l\u0131k faaliyetinden \u00e7ok\ndaha hedef odakl\u0131 ve sa\u011flam bir stratejidir.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-1.jpg\"><img decoding=\"async\" width=\"955\" height=\"478\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-1.jpg\" alt=\"reklam pazarlamas\u0131\" class=\"wp-image-2244\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-1.jpg 955w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-1-768x384.jpg 768w\" sizes=\"(max-width: 955px) 100vw, 955px\" \/><\/a><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Growth-Hacking-Neden-Bu-Kadar-Onemlidir\"><\/span><strong>Growth Hacking Neden Bu Kadar \u00d6nemlidir?<\/strong> <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Growth hacking <\/strong>modelinin, her kesimden kullan\u0131c\u0131ya, kestirme\nyollardan ba\u015far\u0131 vaat eden bir y\u00f6ntem oldu\u011funu anlad\u0131k. Zaten modelin \u00f6nemi de\ntam olarak buradan geliyor, onu reklamc\u0131l\u0131k\nmant\u0131\u011f\u0131na k\u0131yasla daha \u00f6nemli k\u0131lan temel \u00f6zellik de bu. Peki bu modeli\nuygulamak isteyenler neye \u00f6nem vermeli ve neyi farkl\u0131 yapmal\u0131lar?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Growth hacking<\/strong>, g\u00fcc\u00fcn\u00fc temel olarak iki \u015feyden al\u0131r; Do\u011fru ve etkili kullan\u0131lan bir veri analizi seti ve bu analizlere uygun olarak haz\u0131rlanan, kullan\u0131c\u0131 dostu ve <a href=\"https:\/\/www.dopinger.com\/tr\/blog\/seo-uyumlu-icerik\" target=\"_blank\" rel=\"noreferrer noopener\">seo uyumlu i\u00e7erik<\/a>. Geleneksel reklamc\u0131l\u0131k sekt\u00f6r\u00fcn\u00fcn atlad\u0131\u011f\u0131, genel kullan\u0131c\u0131 deneyimine odaklanan growth hacking, kullan\u0131c\u0131n\u0131n bu deneyimini ba\u015ftan planlar.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-2.jpg\"><img decoding=\"async\" width=\"994\" height=\"418\" src=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-2.jpg\" alt=\"growth hacker\" class=\"wp-image-2245\" srcset=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-2.jpg 994w, https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-2-768x323.jpg 768w\" sizes=\"(max-width: 994px) 100vw, 994px\" \/><\/a><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Growth hacking<\/strong>, bir anlamda satran\u00e7 gibidir. Satranc\u0131n daha zor ve sofistike bir oyun olmas\u0131n\u0131n sebebi, t\u00fcm hamlelerin ve olas\u0131l\u0131klar\u0131n \u00f6nceden hesaplanmak zorunda olmas\u0131d\u0131r. Growth hacking alan\u0131nda ilerlemek isteyen bir giri\u015fimcinin de, her kesimden kullan\u0131c\u0131n\u0131n psikolojisini anlamal\u0131 ve buna uygun davranmal\u0131d\u0131r.<\/li>\n\n\n\n<li><strong>Growth hacking<\/strong> \u00e7ok a\u015famal\u0131 bir s\u00fcre\u00e7tir. Pazarlama a\u00e7\u0131s\u0131ndan zor olan yan\u0131 da, t\u00fcm s\u00fcrecin ba\u015ftan ve detayl\u0131 bi\u00e7imde planlanmas\u0131d\u0131r. Normalde kullan\u0131c\u0131 geri d\u00f6n\u00fc\u015fleri veya siteyi kullanan kullan\u0131c\u0131 verilerini g\u00f6zden ge\u00e7irmeye dayal\u0131 bir pazarlama anlay\u0131\u015f\u0131 vard\u0131r. <strong>Growth hacking<\/strong> ise t\u00fcm bunlar\u0131 \u00f6nceden d\u00fc\u015f\u00fcn\u00fcr ve hepsini hesap eden bir strateji yarat\u0131r. Her kesimden kullan\u0131c\u0131n\u0131n kafas\u0131nda olu\u015facak her soruyu \u00f6nceden hesaplamak ve cevab\u0131n\u0131 haz\u0131rlamak, ba\u015far\u0131l\u0131 ve h\u0131zl\u0131 b\u00fcy\u00fcyen bir giri\u015fim yaratmak i\u00e7in, growth hacking mantalitesinin onu farkl\u0131 k\u0131lan taraf\u0131d\u0131r. Growth hacking nedir t\u00fcm detaylar\u0131 sizinle payla\u015ft\u0131k, bizi takipte kalmaya devam edin.<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/www.dopinger.com\/tr\/blog\/dijital-pazarlama\">Dijital Pazarlama<\/a>&nbsp;ile ilgili t\u00fcm geli\u015fmeler <a href=\"https:\/\/www.dopinger.com\/tr\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dopinger<\/a> blogda!<\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\">   <\/div>\n\n    <div class=\"container m-0 p-0 pm-faq\">\n            <h2 class=\"accordion-title\"><span class=\"ez-toc-section\" id=\"Hakkinda-Sikca-Sorulan-Sorular\"><\/span> Hakk\u0131nda S\u0131k\u00e7a Sorulan Sorular<span class=\"ez-toc-section-end\"><\/span><\/h2>\n        <div class=\"faq accordion faq-drop\" id=\"accordion\">\n            <div class=\"col-md-12 faq-card m-0 p-0\">\n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading0\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_0\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_0\">\n                            Growth Hacking Nedir? \n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#4266FF\"\/>\n                              <path d=\"M12.0001 18.1566C11.7432 18.1533 11.4979 18.0497 11.3163 17.8681C11.1347 17.6865 11.0312 17.4412 11.0278 17.1844V6.81402C11.0278 6.55617 11.1303 6.30888 11.3126 6.12655C11.4949 5.94423 11.7422 5.8418 12.0001 5.8418C12.2579 5.8418 12.5052 5.94423 12.6875 6.12655C12.8698 6.30888 12.9723 6.55617 12.9723 6.81402V17.1844C12.9689 17.4412 12.8654 17.6865 12.6838 17.8681C12.5022 18.0497 12.2569 18.1533 12.0001 18.1566Z\" fill=\"#4266FF\"\/>\n                              <path d=\"M17.1854 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5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_0\" class=\"collapse\" aria-labelledby=\"heading0\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Growth Hacking, bir markan\u0131n ya da bir \u00fcr\u00fcn\u00fcn kullan\u0131c\u0131ya ba\u015far\u0131l\u0131 bir \u015fekilde ula\u015ft\u0131r\u0131labilmesi ad\u0131na planlama yap\u0131lmas\u0131 ve strateji olu\u015fturulmas\u0131 anlam\u0131na gelmektedir.<\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        \n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading1\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_1\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_1\">\n                            Growth Hacking Nas\u0131l Yap\u0131l\u0131r? \n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 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       <path d=\"M12.0001 18.1566C11.7432 18.1533 11.4979 18.0497 11.3163 17.8681C11.1347 17.6865 11.0312 17.4412 11.0278 17.1844V6.81402C11.0278 6.55617 11.1303 6.30888 11.3126 6.12655C11.4949 5.94423 11.7422 5.8418 12.0001 5.8418C12.2579 5.8418 12.5052 5.94423 12.6875 6.12655C12.8698 6.30888 12.9723 6.55617 12.9723 6.81402V17.1844C12.9689 17.4412 12.8654 17.6865 12.6838 17.8681C12.5022 18.0497 12.2569 18.1533 12.0001 18.1566Z\" fill=\"#4266FF\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#4266FF\"\/>\n                            <\/svg>\n                            <svg class=\"open\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_1\" class=\"collapse\" aria-labelledby=\"heading1\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Growth hacking yap\u0131labilmesi ad\u0131na, veri analizlerinden yararlan\u0131lmal\u0131 ve ba\u015far\u0131l\u0131 okumalar ger\u00e7ekle\u015ftirilmelidir, teknik bilginin yeterli olmas\u0131 ve sa\u011flam bir alt yap\u0131 kurulmas\u0131 \u015fartt\u0131r.<\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        \n                    <div class=\"card faq\">\n                        <div class=\"card-header collapsed d-flex justify-content-between align-items-center d-flex\" id=\"heading2\"\n                             data-toggle=\"collapse\" data-target=\"#collapse_2\" aria-expanded=\"true\" role=\"button\"\n                             aria-controls=\"collapse_2\">\n                            Dijital Pazarlamada Growth Hacking Neden \u00d6nemlidir? \n                            <svg class=\"close\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#4266FF\"\/>\n                              <path d=\"M12.0001 18.1566C11.7432 18.1533 11.4979 18.0497 11.3163 17.8681C11.1347 17.6865 11.0312 17.4412 11.0278 17.1844V6.81402C11.0278 6.55617 11.1303 6.30888 11.3126 6.12655C11.4949 5.94423 11.7422 5.8418 12.0001 5.8418C12.2579 5.8418 12.5052 5.94423 12.6875 6.12655C12.8698 6.30888 12.9723 6.55617 12.9723 6.81402V17.1844C12.9689 17.4412 12.8654 17.6865 12.6838 17.8681C12.5022 18.0497 12.2569 18.1533 12.0001 18.1566Z\" fill=\"#4266FF\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#4266FF\"\/>\n                            <\/svg>\n                            <svg class=\"open\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                              <path d=\"M12.0002 23.6663C9.69272 23.6663 7.43709 22.9821 5.51851 21.7002C3.59994 20.4182 2.1046 18.5961 1.22157 16.4643C0.338551 14.3325 0.107512 11.9867 0.557673 9.72362C1.00783 7.46051 2.11898 5.38171 3.75059 3.7501C5.3822 2.11849 7.461 1.00735 9.72411 0.557185C11.9872 0.107024 14.333 0.338063 16.4648 1.22108C18.5966 2.10411 20.4187 3.59945 21.7006 5.51803C22.9826 7.4366 23.6668 9.69223 23.6668 11.9997C23.6668 15.0939 22.4377 18.0613 20.2497 20.2493C18.0618 22.4372 15.0944 23.6663 12.0002 23.6663ZM12.0002 2.27746C10.0773 2.27746 8.1976 2.84766 6.59879 3.91595C4.99998 4.98424 3.75386 6.50264 3.01801 8.27914C2.28215 10.0556 2.08962 12.0105 2.46476 13.8964C2.83989 15.7823 3.76584 17.5146 5.12552 18.8743C6.48519 20.234 8.21753 21.16 10.1035 21.5351C11.9894 21.9102 13.9442 21.7177 15.7207 20.9818C17.4972 20.246 19.0156 18.9999 20.0839 17.4011C21.1522 15.8022 21.7224 13.9226 21.7224 11.9997C21.7224 9.42118 20.6981 6.9483 18.8748 5.12503C17.0515 3.30176 14.5787 2.27746 12.0002 2.27746Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M5.84241 11.9996C5.84577 11.7428 5.94928 11.4974 6.13088 11.3158C6.31249 11.1342 6.55783 11.0307 6.81464 11.0273L17.185 11.0273C17.4429 11.0273 17.6901 11.1298 17.8725 11.3121C18.0548 11.4944 18.1572 11.7417 18.1572 11.9996C18.1572 12.2574 18.0548 12.5047 17.8725 12.687C17.6901 12.8694 17.4429 12.9718 17.185 12.9718L6.81464 12.9718C6.55783 12.9684 6.31249 12.8649 6.13088 12.6833C5.94928 12.5017 5.84577 12.2564 5.84241 11.9996Z\" fill=\"#EF4444\"\/>\n                              <path d=\"M17.1854 12.9718H6.815C6.55715 12.9718 6.30986 12.8694 6.12753 12.687C5.9452 12.5047 5.84277 12.2574 5.84277 11.9996C5.84277 11.7417 5.9452 11.4944 6.12753 11.3121C6.30986 11.1298 6.55715 11.0273 6.815 11.0273H17.1854C17.4432 11.0273 17.6905 11.1298 17.8728 11.3121C18.0552 11.4944 18.1576 11.7417 18.1576 11.9996C18.1576 12.2574 18.0552 12.5047 17.8728 12.687C17.6905 12.8694 17.4432 12.9718 17.1854 12.9718Z\" fill=\"#EF4444\"\/>\n                            <\/svg>\n                        <\/div>\n                        <div id=\"collapse_2\" class=\"collapse\" aria-labelledby=\"heading2\" data-parent=\"#accordion\">\n                            <div class=\"card-body\">\n                                <p>Dijital pazarlama stratejilerinde \u00f6zellikle Start-up firmalar ad\u0131na growth hacking ile h\u0131zl\u0131 bir fark\u0131ndal\u0131k olu\u015fturulabilir ve daha verimli sonu\u00e7lar elde edilebilir.  <\/p>\n                            <\/div>\n                        <\/div>\n                        <\/div>\n                        <\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Growth hacking nedir konusu, internet reklam sekt\u00f6r\u00fcn\u00fcn en \u00f6nemli ba\u015fl\u0131klar\u0131ndan birisidir. Son derece geni\u015f bir kitleye hitap eden internet servisleri \u00fczerinde hizmet veren reklam \u015firketleri veya ki\u015fisel internet siteleri, geleneksel reklamc\u0131l\u0131k sekt\u00f6r\u00fcne k\u0131yasla daha h\u0131zl\u0131 b\u00fcy\u00fcme y\u00f6ntemlerini denemek isterler. Growth hacking gibi y\u00f6ntemler, ki\u015fisel veya kurumsal kullan\u0131c\u0131lara, tam olarak bu [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":21210,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-2241","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dijital-pazarlama","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Growth Hacking Nedir?Growth Hacking Ne \u0130\u015fe Yarar? - Dopinger<\/title>\n<meta name=\"description\" content=\"Dijital pazarlama ve reklamc\u0131l\u0131k alan\u0131nda s\u0131kl\u0131kla telafuz edilen Growth Hacking nedir? T\u00fcrk\u00e7e kar\u015f\u0131l\u0131\u011f\u0131 &quot;b\u00fcy\u00fcme korsanl\u0131\u011f\u0131&quot; anlam\u0131na gelir.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Growth Hacking Nedir?Growth Hacking Ne \u0130\u015fe Yarar? - Dopinger\" \/>\n<meta property=\"og:description\" content=\"Dijital pazarlama ve reklamc\u0131l\u0131k alan\u0131nda s\u0131kl\u0131kla telafuz edilen Growth Hacking nedir? T\u00fcrk\u00e7e kar\u015f\u0131l\u0131\u011f\u0131 &quot;b\u00fcy\u00fcme korsanl\u0131\u011f\u0131&quot; anlam\u0131na gelir.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking\" \/>\n<meta property=\"og:site_name\" content=\"SEO &amp; Dijital Pazarlama Blogu\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/dopingertr\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/groups\/seooo\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-21T11:43:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-08T08:12:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-hacking-nedir-ozellikleri-nelerdir.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1248\" \/>\n\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Halil \u0130brahim Er\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@halil_ibrahimer\" \/>\n<meta name=\"twitter:site\" content=\"@dopingertr\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Halil \u0130brahim Er\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking\"},\"author\":{\"name\":\"Halil \u0130brahim Er\",\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/#\/schema\/person\/8afe70ec98c797e126c30b20fc09e45c\"},\"headline\":\"Growth Hacking Nedir?\",\"datePublished\":\"2020-07-21T11:43:37+00:00\",\"dateModified\":\"2024-08-08T08:12:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking\"},\"wordCount\":971,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking#primaryimage\"},\"thumbnailUrl\":\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-hacking-nedir-ozellikleri-nelerdir.jpg\",\"articleSection\":[\"Dijital Pazarlama\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking#respond\"]}]},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking\",\"url\":\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking\",\"name\":\"Growth Hacking Nedir?Growth Hacking Ne \u0130\u015fe Yarar? - Dopinger\",\"isPartOf\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.dopinger.com\/tr\/blog\/growth-hacking#primaryimage\"},\"thumbnailUrl\":\"https:\/\/storage.googleapis.com\/dopingcloud\/blog\/tr\/2020\/07\/growth-hacking-nedir-ozellikleri-nelerdir.jpg\",\"datePublished\":\"2020-07-21T11:43:37+00:00\",\"dateModified\":\"2024-08-08T08:12:55+00:00\",\"description\":\"Dijital pazarlama ve reklamc\u0131l\u0131k alan\u0131nda s\u0131kl\u0131kla telafuz edilen Growth Hacking nedir? 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