Each business is basically aiming to profit from its sales and increase its existing customer portfolio, but doing business in a competitive environment is quite difficult. In the struggle for industry leadership, awareness, and success, it is necessary to use modern and effective marketing tools. If your goal is to increase sales, promote products, or just attract new customers, you should pay attention to what the landing page offers to your existing or potential customers. In this article, we’re going to present you impressive landing page examples.
In digital marketing, a landing page is a page that your visitors visit after clicking on a link from an email, broadcast, or ad. This page is intended to provide the user with the most important information about what you are offering, to make them interested, and to encourage them to take a specific action.
Landing Page Examples
The landing page examples we’re going to give you is of the most well-known websites in the world. These websites are quite famous, yes. However, one of the facts that they have many visitors is because they have a good-looking interface that makes the users want to spend time. So, without further due, let’s get into it.
1. Amazon
They place the action call at the top of the page so that it is not overlooked. They use video to make offerings more effective. The team also draws on celebrities for impressive marketing. Users are contacted directly. The page redirects visitors to related products. These features make this site impressive.
2. Shopify
In Shopify, the landing page is quite simple and stylish. A user-oriented title is just a few words, and the page has simple markers rather than paragraphs to convey the details and benefits of the experiment. There are only a few areas you need to fill before you start. They reach the consumer more easily.
3. Uber
The work schedule has flexibility. The Form is placed at the top of the page so as not to be overlooked, giving visitors the opportunity to return immediately if they wish. It is a clear and simple page.
4. Taboola
This landing page offers its viewers a free ebook in exchange for contact information. Offering a free eBook is one of the best ways to generate leads. The site is full of successful advertising campaigns. This makes them successful.
5. Netflix
It is a landing page dominated by most people. This landing page contains a lot of movies and TV shows for people to watch. After answering the questions on the landing page correctly, people’s desire to sign up increases, which makes this landing page very interesting.
6. Bluehost
Many people make money online with affiliate marketing. On this page, you can become a partner of a company and have the opportunity to introduce your company. Here you get information about what customers get when signing up, how much money they have saved and what is offered to them.
7. Apple
This landing page features very high-quality close-up photos of the products. Customers get the opportunity to closely examine the products, and this enables them to buy the product. Products whose quality we can perceive more easily attract attention.
8. Hello Fresh
This page also has a successful landing page. The landing page talks about its benefits, such as bringing delicious, healthy food to your doorstep. This home page has attracted the attention of food lovers.
9. Airbnb
On Airbnb’s landing page, it indicates the benefits visitors will have as a host. The home page has information about how much money users can earn per month.
10. Smash Balloon
This page features a countdown timer on the Black Friday sale and gift landing page. Finding a countdown counter creates excitement and curiosity in people and thus increases the number of visitors.
Why Do You Need a Landing Page?
A landing page refers to a digital marketing tool. When entering a site, we first see the landing page. The landing page should attract customers’ attention, offer them offers and ensure that products are received. We can say that this is a marketing tool that speeds up the purchasing process of a particular product and increases conversion. The sole purpose of the landing page is to recycle and collect customers, so landing pages are of great importance.
Some Suggestions About Quality Landing Page Design
Creating a successful landing page requires several optimization strategies. A comprehensive optimization tactic directs site visitors to do the action you want. Although it is not a standard method of creating a landing page, there are some common features that you should keep in mind.
- The title is the first thing people will see when they log on to the page. You need to create convincing supporting titles to get your target audience’s attention.
- It should be comprehensive, on-site, engaging, in the range of 10-20 words. A good landing page should guide visitors through a visual hierarchy. It is important to use remarkable images, choose a beautiful font.
- Your landing page should also highlight your brand’s competitive advantage.
- Content should be clear and simple, and don’t forget to optimize keywords. The simplicity and attention-grabbing of the information is also an important point.
- Add testimonials and positive customer comments to your landing page. For example, a landing page that talks about digital marketing for car rental companies should include references from similar professions.
Impressive Landing Pages in Short
We have given you impressive landing page examples. The landing page is very important in terms of your site’s attention span. When a person logs into your site, they care about visuals and descriptions. Be careful to appeal to people so that you get more clicks.
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